What percentage of box office revenue can animated movie IP account for?

First of all, this question needs to be analyzed in detail, whether it is domestic or foreign, how big the IP is, and whether 20 million yuan is only the production fee or the publicity fee, and so on. Can 20 million yuan complete all the production, what can your company provide besides money, when is the animation expected to be completed, how long is the cycle and when is the release date? All the above details will affect your final box office share.

Here is a case. The very successful animation IP "100,000 cold jokes 1" in China was jointly produced by Wanda Film and Television and other companies. Obviously, IP is evil, and Wanda invested the money. In the end, the total box office was 65.438+200 million, of which the movie box office accounted for 37.18% (44.46 million), the cinema took 52.27% (62.508 million), and Faxuanna10.55% (12610). Therefore, referring to the project "Ten Lengs", if the initial investment is 20 million yuan and the box office sells about 654.38 billion yuan, then it is obvious that Wanda, as the gold owner, will definitely rely on the second and third recycling. If your company has no such plan, it may be necessary to carefully consider the investment quota and recovery ratio.

Then, we need to evaluate the quality and gold content of IP very professionally, and how much attention we can get when we finally put it on the market and how much share we can grab will directly affect the final box office. Therefore, the actual value of IP is the key factor affecting the final box office share, and it is better to talk about it in detail. The above is for communication only and is not suggestive.