Ask Ma Yun for his speech in Youth Entrepreneurship and Self-improvement.

Don't start a business just because someone else has a brainwave.

The most important thing for entrepreneurs is that they like what they do very much, because they love it too much, not because others do it on a whim. What an entrepreneur thinks is what he wants to do, what he likes, and what he dreams of doing for him …

People should never forget their dreams on the first day of starting a business.

Ma Yun: You care too much about what others think of you and your own packaging. No matter how many empty things are given to you and the newspaper, it is impossible for people to immerse themselves in their so-called success, forget what they originally wanted to do, and go back and change back. ...

For entrepreneurs, the best university is the social university.

Junior high school students are also quite good. The key for junior high school students is that we learn more things in social entrepreneurship universities than others, but we must sum up our studies. Without summing up, it is impossible. ...

Getting a doctorate is only the beginning of the real life exam.

I think I appreciate that a doctoral student can lower himself to do such a thing, because sometimes many people with high academic qualifications don't necessarily settle down to do things. I think doctoral students will do simulation questions for three years more than graduate students, and graduate students will do simulation questions for two years more than undergraduate students. ...

It is difficult, but not impossible, to change culture.

Who are your competitors? Your biggest competitors are traditional thinking and traditional culture, so it will take you a long time to convey a new culture, new etiquette and understanding of modern life. 15 years ago, I was engaged in internet and e-commerce. Many people think that people buy clothes online, but now there are more and more. ...

People in the 1980s should compete with people in the 1990s, not be attached to people in the 1970s.

When you set up a company, you should consider selling it valuable. If you are too utilitarian at first, you may go astray. This is advice for many people in the 1980s. You should have time to do everything …

Always believe that the person next to you is smarter than you

I want to give you a suggestion, which I appreciated just now. You said your partner was smarter than you. I think this is also a good moral character, the difference between a leader and a manager …

Today is cruel, tomorrow is cruel and the day after tomorrow is beautiful, but most people will die tomorrow night and never see the sun the day after tomorrow.

How can a person's talent really work? We're like pulling a cart. If someone pulls here and someone pulls there, they make trouble with each other first. There is a miserable fool and a group of very happy fools. A wise man is happy, but a group of wise men are miserable.

Network Company 1. Team 2. Technology 3. Concept (concept)

Judge (judge) a person, a company does not see how good he is, but whether he is willing to study and work crazily. Go home smiling.

30% people will never believe you. We should work for a common goal.

Employees first, customers second.

The main task of CEO is not to look for opportunities, but to deny them.

Honesty, learning ability and optimism.

The Internet is 4× 100. No matter how good it is, you can only run one stick.

It took us two years to lay the foundation. What kind of building are we going to build? The drawings have not been published yet. Someone commented on how bad our house is. Many companies have beautiful houses, but poor foundations. When strong winds pass by, they will fall down.

We know what they are going to do, but they don't know what we are going to do.

Barefoot is never afraid of shoes.

It is different to achieve certain results before looking for risks.

Short-lived passion is worthless, only lasting passion. Passion cannot be hurt. Especially if your employees are tired after work and have to study or study for three hours, you will consume them. Learning is everywhere, so you don't have to wait and die. But to listen and see. Learn from customers.

Loyalty and affection are not the most important things. The important thing is the value you want to create, and don't be suppressed because of it. I want to help it.

Do not need diversification, do one thing well and always do the second.

It is impossible for everyone to use your product, you have to locate it accurately. Doing less means doing more. Don't be greedy. It's best to do it thoroughly.

Don't challenge a powerful opponent, but make up for it.

Only by taking other people's time, energy and resources as your own can you do it well.

Being a man, doing things and doing business must be consistent. There must be a reason why customers don't like you. Ask them why. Only through others and teams can we get our own results.

Global vision should first do what should be done well. Start doing what you are best at and like best. Don't look for a particularly large enterprise. It will always do what it should do and will not collapse into what the government should do. It will be very tiring.

Speak your mind boldly. There are no secrets in today's market. Secrets are not your core competitiveness.

The CEO wants to tell the people of the whole country about his products in the simplest words.

The difference between leaders and managers is that leaders are good at seeing the strengths of others, while managers are the opposite. A person who believes that the people around him are smarter than you is a real wise man, and those who believe that they are smarter than others will be in trouble.

There is nothing to be afraid of. The core competitiveness of your company is you and your team. Don't be embarrassed. Others asked me what was Ali's earliest competitiveness? I said that others can copy my model, but they can't copy my suffering and my passion for continuous progress. . . . This is competitiveness.

Enterprises can win by planning, but they must not succeed by planning.

A successful enterprise must rely on a complete product and service system.

Be sure to go out of your own logic to understand others, and don't be afraid to expose your weaknesses.

An excellent CEO and leader should not only talk about beauty, but also talk about disaster when showing employees the future. This is the way to pass.

Love the government and never marry it.

Ma Yun's Quotations: The more profitable the model, the less it is.

Ma Yun's Quotations: Being an enterprise is not being a chivalrous man.

Ma Yun's Quotations: Self-construction, Pursuing Self-forgetting.

Ma Yun's Quotations: I am not afraid of anything, I am afraid that CFO will be CEO.

Ma Yun's Quotations: Always believe that the person next to you is smarter than you.

Ma Yun's Quotations: If you want to start a business in five years, you can start a business again.

Ma Yun's Quotations: It's not that others are too cunning, but that they are too greedy, because they will be fooled.

Ma Yun's Quotations: In fact, many people's questions are because their answers are right.

Ma Yun's Quotations: A first-class creativity, third-rate execution, I would rather have a first-class execution, third-rate creativity.

Ma Yun's Quotations: Mengniu was not planned, but made by down-to-earth products, services and systems.

Ma Yun's Quotations: The best model is often the simplest thing.

Ma Yun's Quotations: Less shops, better shops, few shops, but fine.

Ma Yun's Quotations: It doesn't matter if entrepreneurs don't read many books, they are afraid of not reading in society.

Ma Yun's Quotations: There are no secrets in shopping malls now, and secrets are not your core competitiveness.

Ma Yun's Quotations: The reason why many people fail is not too little money, but too much money.

Ma Yun's Quotations: The concept of this era can no longer be sold.

Ma Yun's Quotations: It is not enough for entrepreneurs to have passion and innovation. It needs a good system, system, team and a good profit model.

Ma Yun's Quotations: The world is not because of what you can do, but what you should do.

Ma Yun's Quotations: Your project feels like an enterprise, not a unique enterprise.

Ma Yun's Quotations: When establishing a company, you should consider selling it for value. If you want to sell it at first, you may go astray.

Ma Yun's Quotations: People should be focused. People will face more challenges if they go on all their lives. If you change every day, I will be afraid of you.

Ma Yun's Quotations: If you are looking for a venture capital, you must share the risk with the venture capital, and you will get it more easily.

Ma Yun's Quotations: Remember, relationships are particularly unreliable. You can't do business by relationships, and you can't do business by cleverness.

Ma Yun's Quotations: Don't be greedy, it is very important to think thoroughly. When you meet a powerful opponent or role model, what you should do is not to challenge it, but to make up for it.

Ma Yun's Quotations: There are no excellent ideas in this world, only down-to-earth results.

Ma Yun's Quotations: A good thing is often unclear, and what is clearly stated is often not a good thing.

Ma Yun's Quotations: If you read a lot of books, don't tell others. Tell others that they will continue to test you.

Ma Yun's Quotations: The most taboo of strategy is to cover everything. We must remember the key breakthrough. Only by making a breakthrough in all resources can we win.

Ma Yun's Quotations: Small enterprises are big-minded, while large enterprises should talk about details.

Ma Yun's Quotations: Sometimes there is always a chance to die.

Ma Yun's Quotations: All entrepreneurs should spend more time learning how others fail.

Ma Yun's Quotations: Paying attention to your opponent is an important part of your strategy, but it doesn't mean that you will definitely win.

Ma Yun's Quotations: If the strategy is not implemented in terms of results and goals, it is all empty talk.

Ma Yun's Quotations: Most entrepreneurs push from micro to macro. By discovering the needs of some people, push them to a group of people.

Ma Yun's Quotations: No matter how many resources you have, always think stronger of your opponent.

Ma Yun's Quotations: People in the 1980s should not compete with people in the 1970s and 1960s, but with people in the 1990s, so that you can win.

Ma Yun's Quotations: A business plan is definitely not a sales plan, which contains countless details and the operation of countless talents.

Ma Yun's Quotations: Strategy has many meanings. The strategy of small companies is simple, that is, being alive is the most important thing.

Ma Yun's Quotations: First of all, we must understand the needs of the market and customers, and then find relevant technical solutions, so that the possibility of success will be greater.

Ma Yun's Quotations: The core issue is to formulate your products according to the market, and the key is to listen to the voice of customers.

Quotations from Ma Yun: Free is the most expensive thing in the world. So try not to drift. Wait until you have money to consider free.

Ma Yun's Quotations: The word "marketing" emphasizes both the pursuit of results and the process, and emphasizes both "selling" and "marketing".

M: Honesty is definitely not a kind of sales, let alone a profound and empty concept. This is a real detail that must be completed.

M: PR is a by-product. Because after you solve it, it will spread gradually. This is the best public relations.

Ma: Short-term passion is worthless, only lasting passion can make money.

Ma: Cleverness is the natural enemy of the wise. Fools speak with their mouths, wise men speak with their brains, and wise men speak with their hearts.

Ma: Always think strongly of your opponent, even if he is weak, you should think strongly of him.

M: I don't want to hire someone who often changes jobs.

M: Spend more time with your other employees.

M: What is a team? A team does not let another person fail, nor does it let anyone in the team fail.

M: Treat your wife as a companion, not a wife.

M: Sometimes a high degree of education may not make you settle down and do things.

Ma: Never look for a star team during the start-up period, and never look for someone who has already succeeded. Start a business by looking for the most suitable person, not the best person.

Ma: The biggest challenge and breakthrough lies in employing people. The biggest breakthrough in employing people lies in trusting people.

Ma Yu Yun: You can do whatever you want. You can't do it in this world.

M: Every enterprise must make money. Free is not a good strategy, and it will cost a lot.

Ma: When the leader is in prosperity, everyone can come out. Only when he is in adversity can he be a real leader.

M: In case of disaster, the first thing that comes to mind is your customers, then your employees, and then your competitors.

M: Always remember that every success may lead to your failure. If you learn from every failure, you may succeed.

M: To some extent, bad temper is due to insecurity or because you don't have an open mind.

M: Maybe one person said you were not convinced, and two people said you were not convinced. When many people are talking, you should reflect. You must have problems yourself.

Ma: A successful entrepreneur has three elements: vision, mind and strength.

Ma: Others can copy my model, not my suffering and my passion for continuous progress.

Ma: People in the 1980s still needed to wrestle. No matter what they do, they should check their subjective reasons.

Ma: If you are very young, you must be unique.

Ma: People should never forget their dreams on the first day. Your dream is the greatest thing in the world, and that is to help others succeed.

Ma: A soldier who doesn't want to be a general is not a good soldier, and a general who can't be a good soldier must not be a good general.

Ma: The strategy of a small company is two words: survival and making money.

Ma: The first concept of survival is to do well, not to be big.

M: There are no losers in China, only the lucky ones.

A result is not necessarily a success, but no result is a failure.

Ma: Always remember other people's criticisms and forget other people's compliments.

Ma: Authority means giving power to others so that you can have real rights. When you know how to listen, respect and take responsibility, others will listen to you and you will have authority.