What are the advantages and disadvantages of traditional Chinese characters?

This is mainly manifested in: First, the abuse of traditional Chinese characters. Some people like to use simplified traditional Chinese characters in newspapers, fluorescent advertisements, street signs and billboards. Some people think that writing traditional Chinese characters is to meet the needs of opening to the outside world and help to write traditional Chinese characters. The second is to create simplified characters. Some people often use nonstandard simplified characters on plaques, commercial advertisements and packaging bags in mass media, enterprises and shops, and even invent simplified characters creatively, which is dazzling. The third is to write typos at will and write at will. When you encounter uncertain words, words that you can't write will be replaced by homophones or words with similar sounds and shapes. It will obviously reduce the level of social writing and make jokes inadvertently.

The advantage is 1 It can make people remember this advertisement and make profits for the business. 2. Develop creativity.