The biggest joke in the electric bicycle circle: Model3' s successive price cuts are forced by the new forces of building cars.

With the continuous improvement of localization rate of domestic Tesla parts, and local power battery enterprises such as Contemporary Ampere Technology Co., Ltd. are included in the supply chain system, the only domestic Model? Prices continue to rise. From the high level of about 350,000 yuan just introduced into China, the price of entry-level models has now dropped to 249,900 yuan, and the price of long-life rear-drive models has also become 309,900 yuan. It is basically urgent for long-life vehicles to fall below the 300,000 subsidy line. That is to say, if the price of a long-endurance model falls below 300,000 yuan, the subsidy price of the long-endurance model is almost the same as that of the previous entry model, which is about 270,000 yuan or 280,000 yuan. If so, what about the domestic model? The sales volume of 3 will further increase and the competitiveness will continue to increase.

Actually, about domestic models? 3 why should we continue to cut prices when sales continue to exceed 10 thousand? There are many rumors in the workshop. Of course, the biggest joke is, domestic models? The continuous price reduction is forced by the new domestic car-making forces and other models with the same price. Of course, such a judgment is no problem for traditional car companies. Most traditional car companies will respond to the competition of the same level products in the form of price reduction. In the traditional automobile industry, price is by far the most effective means of competition.

However, this is obviously not the case under the new automobile format with electric vehicles as the main force, especially the new force of making cars, which is completely different from domestic models in terms of sales volume and bicycle profit? 3 Not at one level, take August sales, domestic models? The sales volume of a car is close to1.2000, and the three major brands of new domestic car-making forces, Ideality, Weilai and Weimar, are 27 1, 3965 and 2057 respectively. Is the total sales of the three major brands not as good as domestic models? The monthly sales of a car. So from the perspective of market and sales, the new force of making cars is not a domestic model at all? 3 opponents, so the domestic model? 3 In the case that the sales volume continues to exceed 10,000 yuan, the price reduction has nothing to do with the new domestic car-making forces!

In fact, for the new domestic car-making forces, Tesla is naturally listed as its own benchmarking competitor, because Tesla is also a new global car-making force, so benchmarking Tesla and products at the same level can better reflect the advantages of the new domestic car-making forces, just like the seven newly listed SUVs in China, which are compared with Highlander. However, we have said more than once on different occasions before, even if the new domestic car-making forces will Tesla and domestic models? 3 is listed as a competitor, but Tesla himself has never paid attention to the new forces of building cars and their products. In other words, all Tesla's actions did not take the new force of building a car as a reference factor. Tesla's goal goes far beyond competing with several new automobile manufacturing forces without any market threat.

For domestic models? Tesla and the market define it as a luxury mid-level car, so its competitors are basically locked into luxury brands such as Audi A4L, mercedes benz c Class and BMW 3 Series. Now from the perspective of sales level, domestic models? In some months, the sales of these cars have also been surpassed, but obviously, in the era when electric cars are still new things and their acceptance is far less than that of fuel cars, Tesla wants to use this car to replace luxury brand mid-size cars in a certain range, so that more domestic consumers can accept and recognize the models? 3. Reducing the price, improving the endurance and maintaining Tesla's advantages in autonomous driving and power generation are very effective means.

Of course, for Tesla, because it is an emerging car company and a car company that has made a fortune on the Internet, the car company itself has no brand burden, and its mission seems to be to replace fuel vehicles around the world with stronger products and lower prices in the future, so as long as the cost is slightly reduced, it will immediately appear in the price. Are there any models? Global and domestic sales are getting better and better, and the cost has been diluted again and again. What about domestic models? 3 have the ability to continuously reduce prices. Of course, this also benefits from the continuous improvement of Tesla's research and development capabilities in product technology and technology. Like the future model? Y, the all-aluminum body will be cast, and the previous 70 parts will be simplified into 2-3 large parts, which will further reduce the cost.

So, what about domestic models? The continuous price reduction of 3 has nothing to do with the new forces of domestic car making, domestic models? The price reduction of 3 is only to enhance the competitiveness in front of the traditional luxury brand mid-size car, such a car? The speed of replacing the traditional luxury mid-level car is accelerated, which can be said to be the next big game. Of course, before Beijing, Shanghai and Shenzhen, the domestic model? Judging from the ranking first in monthly sales, this trend has already appeared. In the future, Tesla will become one of the most competitive rivals of many luxury brands, and the new automobile manufacturer will be in Tesla. There, no match at all!

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.