The Symbolic Significance of the 12th National Games in People's Republic of China (PRC)

The original intention of the work is "China's strength, connecting the past with the future". The solemn figure 12 model, Liaoning pinyin abbreviation LN model, smart and beautiful loong bird model and dynamic and powerful sports human figure are ingeniously isomorphic, with simple and intense graphics, lively tonality and bright colors.

The sports figure in the center of the emblem is combined with the abstract dragon and bird shape, which not only focuses on the happy moment of athletes crossing the finish line with their heads held high, but also focuses on the warm moment of national fitness, people waving ribbons and cheering passionately. More importantly, it perfectly presents the spirit of China people's hard work, as well as their spirit of high spirits, positive innovation and carrying forward the past into the future. Representing the continuous vitality and vigor of contemporary China.

The overall design of the emblem of the 12th National Games is dynamic and smooth, with unique expression techniques. Building block combination, showing the wisdom of Chinese power; The combination of melody and straightness embodies the spirit of connecting the past with the future, and the bright colors set off the sense of the times: red represents passion, yellow represents vitality, and blue represents peace, which fully expresses the wonderful and harmonious Universiade concept, highlights the flavor of the times and the passionate sportsmanship. Inspired by the red flag, dragons and birds fly like ribbons and flow like rivers; Blue emphasizes harmony, innovation and the mind and boldness of coastal provinces. The tone of the trinity not only indicates the bright future of the country, but also perfectly presents the spirit of sports, humanism and the spirit of the times.

Clever integration into the characteristics of this National Games and bold innovation have become the breakthrough point of this design. The integration of contemporary and fashionable design elements and techniques with sportsmanship, sports symbols, cultural symbols and regional features is like a kaleidoscope, which expresses China events, sports events, people's ceremonies and civilized scenic spots in a fashionable way. Highlight the theme and style of the times of the National Games, and highlight the inheritance and development of the spirit of the times. Hold high the innovative and enterprising spirit of China and forge ahead into the future. The new century, new vitality, new dreams and new passions are coming.

The mascot of the 12th National Games-"Ningning" was inspired by the spotted seal with the reputation of "Pearl of Bohai Sea". Spotted seals come from Liaodong Bay in Bohai Sea. It is the main breeding and habitat of spotted seals in China; The only national nature reserve for spotted seals established by 1997; There is the tacit understanding and trust between the people and the government, and there is the protection of the habitat of spotted seals; Liaoning, the only coastal province with Liaodong Bay in Northeast China, is rich in marine culture.

Spotted seals (commonly known as sea dogs) belong to the national second-class wild protected animals, and are the only marine mammals that can breed in China's sea areas, with high aquatic animal value. The name "Ningning" is taken from "Liaoning and Anning". There is a folk legend called "seal guarding the door". It means waiting for peace and prosperity. As a big coastal province, Liaoning has a national coastline of 12% and will be the shipping center of Northeast Asia in the future. As an important intersection of the Northeast Economic Zone and the Bohai Economic Zone, it is an important gateway and frontier of the Eurasian Continental Bridge. The strong rise of coastal economy has injected surging power into Liaoning's economic take-off. While people hail the high starting point and high-level development and opening up of Liaoning coastal economic belt, the harmonious development of environmental protection and construction has increasingly become a topic of concern to Liaoning people. The spotted seal "Ningning" is lively, confident, friendly and friendly. Round eyes are bright and full of vitality; Sea blue comes from the sea and is inclusive and vital. "Ningning" holds high the torch, opens its arms and sends out a warm invitation, which is a portrayal of the broad-minded spirit of Liaoning people. It is full of Liaoning people's beautiful yearning for the National Games, good wishes for national athletes, and warm welcome to guests and friends from all corners of the country.

The collection of mascots for the 12th National Games began on May 26th, 20 1 1, which aroused the keen concern of the society. People from all walks of life competed to contribute, and * * * received 1070 works. Participants came from more than 30 provinces, municipalities and autonomous regions across the country, and compatriots from Hong Kong, Macao and Taiwan actively participated. As the host of the National Games, Liaoning Province has the highest enthusiasm for registration, with 78 1 piece of works.

201265438+1On October 20th, the team of experts from Lu Xun Academy of Fine Arts submitted 19 works to the organizing committee, among which 6 works were recommended to the organizing committee for the first time. These works, together with the re-selected finalists, have no similarities through trademark graphic search after expert selection, resulting in 8 mascot candidates. After the eight works were reviewed and selected by the leaders of Liaoning Provincial Party Committee and Provincial People's Government in the newspaper, the candidate work of the mascot of the 12th National Games, Spotted Seal "Ningning", was produced and submitted to the State Sports General Administration for approval. 20 12 On March 29th, the State Sports General Administration officially approved the design scheme of the mascot "Ningning".

Ningning is lively, confident, friendly and friendly. Round eyes are bright and full of vitality; Sea blue comes from the sea and is inclusive and vital. Cheerful and optimistic temperament, persistent and enterprising enthusiasm, pioneering and innovative passion, and courageous pride constitute the beautiful character of Liaoning Hostage Park.

Dr. Zhao Lu, the founder of the mascot design team and Lu Xun Academy of Fine Arts, said that the selection of spotted seals reflects the social consciousness of all walks of life in Liaoning to pay equal attention to the harmony between marine and environmental protection. She said: "May it accompany you to enjoy the National Games. As you grow up, you will realize that human strength comes from love and tolerance for the surrounding animals and plants and nature." On March 25th, 20 13, the release ceremony of the volunteer logo of the 12th National Games was held in the tennis hall of Shenyang Olympic Sports Center.

2065438+021October 20th 10 Since the Organizing Committee of the 12th National Games launched the activity of soliciting volunteers' logos and theme slogans, * * * has received nearly 5,000 works from 29 provinces (autonomous regions and municipalities), including more than 450 logo works and more than 4,500 slogan works, which were created by young graphic design volunteers of Lu Xun Academy of Fine Arts. "Volunteer, let the figure become a landscape" and other 10 slogan works were selected as the first batch of volunteer slogans for the 12th National Games. In order to enhance the credibility and influence of this selection, the event specially invited Chen, the general director of the opening and closing ceremonies of the 12th National Games, the deputy head of Liaoning Ballet, and senior etiquette experts from Liaoning and Shenyang to form a jury. The evaluation was conducted in strict accordance with the selection criteria, and the contestants were interviewed by means of physical display, self-introduction and random question and answer.

Chen introduced that since the competition was open to the public, more than 1 000 people have signed up, and 338 players have entered the preliminary competition after being selected. At the site of the selection activity, the preliminary contestants must go through information confirmation, on-site measurement and other links before entering the interview. Regarding the selection criteria for contestants, Chen told reporters: "This selection activity is different from the beauty contest. The jury pays more attention to the characteristics accumulated by the players in their lives and conducts a multi-angle and all-round assessment of the players. Our players must not only have external conditions such as good image, great figure, good temperament and strong sense of lens, but also have internal conditions such as good health, sunny mentality, affinity and strong appeal. "

Lv Meng, a member of the jury and deputy head of Liaoning Ballet, said that this selection activity was actually only a preliminary test. If these "breakthrough" athletes want to get the qualification of "crossing the National Games", they will have to complete the homework tailored for them by the jury in the future. "In the future, the most beautiful volunteer team of the 12th National Games, the ceremonial guides of the opening and closing ceremonies, will become the promoters, leaders and practitioners of the' sports life view' and put on a wonderful performance in social practice." "V love stand" is the city volunteer service station in Shenyang Division of the 12th National Games, referred to as "V Station" for short. V stations are mainly distributed in important transportation hubs, commercial outlets, tourist attractions, cultural activities and cyberspace in Shenyang, and are divided into four modes: fixed V stations, cooperative V stations, mobile V stations and network V stations.

The relevant person in charge of the Communist Youth League Committee told the reporter that Station V was jointly managed by institutional volunteer units and volunteer team units. The institutional volunteer unit will be fully responsible for the daily maintenance, project management and work operation of Station V, and the volunteer team unit will be responsible for establishing a relatively stable volunteer service team with corresponding abilities and qualities, organizing the management and coordination of volunteer selection, training and employment, and relying on Station V to carry out characteristic volunteer service activities. City volunteers in Shenyang Division of the 12th National Games will carry out a wide range of urban volunteer service activities around Station V to ensure the orderly operation of the city and improve the level of urban civilization. Jin Bo, a volunteer ambassador of Shenyang Division of the 12th National Games and a young singer of the Second Artillery Art Troupe, said in an interview that the establishment of V Station is only the beginning. As volunteer ambassadors, we should call on more people to join the volunteer team and convey the spirit of positive and enthusiastic service of Shenyang volunteers.

Yang Yuanyuan, a volunteer at Vientiane City Station V, is a college student at Northeastern University. She introduced the service facilities of Station V in detail, including drinking fountains, book and newspaper racks, first-aid medicines, umbrellas, mobile phone gas stations, bus and subway line guides, etc. She said, "She is honored to be a volunteer at Station V, and hopes to do her best to drive more people around her to join volunteer activities, serve the society and cheer for the National Games."