Can Lamila's "Internet + Incubator" help small and medium-sized enterprises achieve precision marketing with big data?

Big data precision marketing can be summarized in one sentence as "using big data means to market the right content to the right users at the right time, through the right channels, and in the right scenarios (5W)" ”

Data has greatly changed the traditional marketing methods. In the past, marketing was mainly through brand communication and group analysis. In the era of big data, marketing has become more precise and effective, and even made marketing more precise and effective. The conclusion of the transaction directly becomes a reality, which greatly improves the efficiency of marketing. At the same time, big data realizes the combination of offline channels and online channels, allowing traditional marketing methods to directly enter the multi-screen era; big data provides insights through user portrait analysis, market situation analysis, reach scenario analysis, and marketing product content analysis. Based on the demands of marketing targets, personalized recommendation technology is used to achieve truly personalized precision marketing.

The "Internet + Incubator" in question is understood by search engines to rely on WeChat to establish a database of customer groups and analyze their behavior to form user portraits! In this way, we have an accurate understanding of customers before marketing! This enables precise marketing with big data! From this, it seems that its "Internet + Incubator" enables precise marketing with big data!