Corporate Culture of Hunan Dasanxiang Tea Oil Resources Co., Ltd.

Business philosophy: follow the heaven and benefit health.

Core values: honesty and kindness

Corporate Mission: Revitalize the national industry of Camellia oleifera and drive thousands of farmers to get rich.

Enterprise purpose: to seek happiness for employees, create value for customers, contribute to society and return profits for shareholders.

Market Strategy: We advocate a natural and healthy lifestyle and become the leader of China Camellia oleifera industry.

Corporate vision: Establish the leading brand of Camellia oleifera industry and become a respected century-old enterprise.

Business philosophy: follow the heaven and benefit health.

First, Lao Tzu said: people should learn from the earth, the earth should learn from the sky, and the sky should learn from the Tao, which is natural. In the cycle of the sun and the moon, everything in nature is endless, following its natural way; After tens of thousands of years of evolution, human beings finally understand that only by respecting heaven can we love others, and only by respecting nature, acting according to its objective laws and protecting its health can we benefit human health!

Secondly, when we make food, we have a conscience. As the saying goes, there is God above us. Enterprises and employees who make food can always make good products beneficial to human health and become respected enterprises only by following heaven and conscience.

Core values: honesty and kindness

Honesty and trustworthiness are the traditional virtues of the Chinese nation, and "faithfulness" is one of the five permanent members (benevolence, righteousness, courtesy, wisdom and faithfulness), while "sincerity" is the foundation of the five permanent members and the source of all things. Being an enterprise, like being a man, should be based on honesty.

Benevolence means great love. Confucius said: "A benevolent man wants to stand on his own feet, but he also has aspirations." We advocate that benevolence, as the highest moral character of human beings, is the core value necessary to truly realize the harmonious coexistence between people, society and nature. Therefore, Dasanxiang advocates benevolence, which means loving colleagues, customers, nature and society.

Corporate mission: to revitalize the national industry of Camellia oleifera and drive thousands of farmers to get rich!

Dasanxiang adheres to the lofty concept of "following the natural path and benefiting health", shoulders the historical mission, conforms to the national policy, gathers like-minded talents, and cultivates intensively in the hometown of Camellia oleifera, benefiting people at the right time and place. It will surely complete the great mission of revitalizing the national industry of Camellia oleifera and driving thousands of farmers to become rich!

Enterprise purpose: to seek happiness for employees, create value for customers, contribute to society and return profits for shareholders.

Seek happiness for employees-employees are the most precious wealth of enterprises. Dasanxiang is a big family. We should give our employees a warm home and create a big stage for them to display their talents. If you sweat, you will gain something! Dasanxiang is a school, we create conditions for the growth and development of employees, and make people with lofty ideals become pillars of society!

Creating value for customers-this is the foundation and foundation of enterprise's foothold and growth.

Dedicate to the society-Dasanxiang takes it as its responsibility to revitalize the oil-tea industry and carry forward the national brand. The development of enterprises will provide consumers with healthy products, drive millions of farmers to get rich and promote the harmony between man and nature.

Return profits for shareholders-Dasanxiang's career needs multi-party support, and shareholders' massive investment is very important. With the development of the company, we will raise a lot of funds in various ways. The basis of financing is that we must give the investors/shareholders a satisfactory profit return, so as to form a virtuous circle and our business can be successful.

Marketing Strategy: We advocate a natural and healthy lifestyle and be the only leader in China Camellia oleifera industry.

Through the differentiated marketing model, we will provide the public with natural and healthy camellia oil series of high-quality products and services and advocate a natural and healthy lifestyle, which conforms to the trend of people returning to nature and pursuing health, and will surely become an innovator and leader in the camellia oil industry in China!

Corporate vision: Establish the leading brand of Camellia oleifera industry and become a respected century-old enterprise.

The Chinese nation is in a once-in-a-thousand-year revitalization era, and the tide of economic development is in the ascendant. China people's great demand for natural healthy and safe food is promoting the rapid development of tea oil industry. We are ready for the grand event, which is also the mission entrusted to us by history! Dasanxiang should always adhere to our philosophy, practice our lofty mission and fulfill our social responsibilities. Only in this way can Dasanxiang become a leading brand and a respected century-old enterprise in the tea oil industry!