Mondelēz brand products

Born in the United States 100 years ago, it is the superstar and king of biscuits of Mondelez International and Mondelez China, and is synonymous with chocolate-flavored sandwich biscuits in the world. As for the origin of the name "OREO", you only need to remember the magical name "OREO", that's enough.

In 1996, "OREO" came to China. Two pieces decorated with A dark chocolate-flavored biscuit with an embossed pattern and a layer of white cream filling in the middle, the simple and delicious "Oreo" has quickly become the most powerful leading biscuit brand in order to better cater to Chinese consumers, especially young people and children. According to our taste, "Oreo" continues to launch and introduce new flavors and new products in China. Today, China has become the second largest market for Oreo in the world, second only to its birthplace: the United States.

"Twist it, lick it, and take a dip." This classic eating method is passed down from one generation to the next, from parents to children, and also from children to their families and friends. Sharing "OREO" moments is a warm moment between family and friends. No cookie can spread joy to families all over the world like "OREO" - only OREO. The well-known toffee brand, Yikolian, originated from the United Kingdom in the mid-1990s. Yikolian brought toffee to China for the first time and gradually gained favor from Chinese consumers. It is a well-known high-end toffee in the Chinese market. The brand is one of the brands with rapid growth in the candy category in recent years.

Yikoulian’s unique dual taste is deeply loved by consumers. Each toffee is wrapped in rich caramel and flowing. The taste of chocolate sauce. Take one and put it in your mouth; sip it carefully and touch the sweetness of the caramel with the tip of your tongue; suck it gently and let the rich caramel shell slowly melt in your mouth; chew it to your heart's content, and it will be thick. The chocolate sauce bursts out, and every bite is the perfect combination of sweet caramel and mellow chocolate, bringing a wonderful double experience and releasing double happiness in the heart. In 2005, Stride was born in the United States with its super cool and cool taste. The "S"-shaped brand logo and the "delicious and long-lasting" chewing experience quickly set off a trend storm among young people around the world. Idol - Ke Zhendong served as the brand spokesperson. On that day, Stride launched the "Stride Lasting Day" at the fashion landmark Red Square in Shanghai. Hundreds of young people aged 18-24 experienced Stride's "long-lasting deliciousness". "Outrageous" ultimate taste and fun.

Stride launches three flavors of mint, honey watermelon and fresh fruit in China; the world's first 28-piece SPOD unique packaging fully demonstrates that it is easy to carry and share features, as well as the cool designs of 6-piece and 12-piece "money packs", leading the trend of chewing gum packaging. Kraft Foods spent 45 million US dollars to build a US R&D center with 200 professional chewing gum R&D personnel to show off Stride. Provide strong technical support and quality assurance. The predecessor of Youguan is Danone milk crispy biscuits and Danone milk thick biscuits. As early as 1998, Youguan became the parent brand of these two products. was grandly launched and became a biscuit brand favored by consumers in the Chinese market.

Youguan is rich in real milk ingredients and has a rich and delicious taste, which is deeply loved by children. The unique "Golden Ten Best" nutritional formula supplements 10 kinds of vitamins and minerals needed for children's growth, laying a solid nutritional foundation for children's healthy growth. Tai Ping's products can be traced back to the birth of digestive biscuits in the UK in 1892, while Chinese consumers' understanding of the Tai Ping brand began with Tai Ping Soda, which was launched in Hong Kong in 1989. Today Taiping Soda has become the leading brand of Soda biscuits in China. For many years, Taiping Brand has been committed to developing delicious, nutritious and healthy biscuits.

As the flagship product of the Taiping brand, Taiping Soda has laid the foundation for the brand's great popularity. Selecting the finest wheat flour and baking it after 12 hours of full fermentation is the secret to ensuring the unique taste, crispy texture and lasting fragrance of Tai Ping Soda.

Tai Ping Soda has a light taste, low sugar and is not greasy, and is good for human digestion. It is loved by consumers of all ages for its healthy and delicious taste. At the same time, when eaten with jam, fruits and vegetables, the taste is richer, the taste is more diverse, and it is delicious and healthier. Lezhi Biscuits was born in the United States in 1934 and won wide popularity among consumers in just three years after its launch. Because it is exquisite and charming, people use Ritz, a homophony of the word Ritzy (luxury), as the brand name. Young boys even choose to use Lezhi biscuits instead of chocolate to express their love to their loved ones.

In 1988, Lezhi Flaky Saltine Biscuits entered the Chinese market and quickly became one of China's top biscuit brands with rapid growth momentum.

Hershey’s is the world’s leading confectionery brand. In 1927, the British Hershey brothers discovered that the combination of menthol and eucalyptus oil could bring a unique cooling and refreshing feeling. They applied this unique formula to cough drops and began selling this product. The cough drops were brought to the United States in the 1950s, and Warner Bros. realized the product's potential and purchased the Hershey's brand and its factory in Manchester in 1964. Today, Hershey's has grown into the world's largest mint brand. On the streets of Paris and in supermarkets in New York - the refreshing taste is enjoyed worldwide. In the Asia-Pacific region, Hershey's has rapidly grown into the most widely marketed brand.

In 1996, Hershey's entered the Chinese market, bringing a new immersive refreshing experience to Chinese consumers with its five refreshing mints and young and fashionable advertising creativity. In the minds of consumers, Hershey's has become synonymous with mints. Since then, Hershey has launched the Vitamin C series in China. Fruit candies rich in vitamin C are as delicious and healthy as fresh fruits, bringing unlimited vitality to the Hershey brand. Maxwell Coffee has been well-received in North America since 1892 and was first launched in China in 1984.

In 1892, American foodie Joe Cheek invented a new coffee with a rich aroma and taste, and it quickly became popular in the Maxwell Hotel, where social parties of local celebrities were often held. Therefore, This coffee was named Maxwell. "Every drop of it is fragrant and you still have more to say" is what former U.S. President Roosevelt said after tasting Maxwell Coffee for the first time. Since then, "Every drop of it is fragrant and you still have more to say" has become a famous slogan of Maxwell Coffee. , and is also the best inheritance of the brand’s century-old quality. In 1957, Guozhen was born in the United States and quickly became a global brand of solid instant beverages. Guozhen has a variety of fruit flavors and is rich in various nutrients, such as vitamin C, vitamin A, vitamin B6, folic acid, niacin, etc. .

In 1986, Guozhen entered the Chinese market. Guozhen comes in a variety of fruit flavors to choose from: sweet orange, sweet orange and peach blend, lemon, pineapple, mango, apple, peach and grape. In addition, the Guozhen 500g series is the most cost-effective product. One pack can prepare 4.4 liters (20 cups) of drinks. The concentrated cup is also widely loved by young mothers because of its convenient portability.