Chinese language application problems

1. There are languages everywhere in (Wenzhou) life. Pay attention to the names of shops on the street and savor them carefully, and you will find that their languages are concise and rich in connotation. Please tell me the meaning of the following store name.

(1) "Trust-Mart" (supermarket name)

(2) "Changshou Store" (drugstore name)

(3) "Wenle Bookstore" (bookstore name)

Second, a bus in (Ningbo) was written with such a slogan: "Green carriages, love passengers." Can you rewrite it better according to the requirements of duality? Words can be changed or added, and the original intention can be slightly changed. )

_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

Third, two banner advertisements were hung on the street: (Nanjing)

"Huisheng Huise! Please state your opinions and reasons.

Opinion: Reason:

Fourth, the following is an advertisement of a luggage company, which is intriguing. Please write down your understanding of this sentence. (Xianning City, Hubei Province)

You can't control the length of life, but you can expand its volume by increasing its width and height.

5. The school will hold a Putonghua competition. Please write a publicity slogan for this activity. Require concise language and clear views. (no more than 2 words) (Xiangtan City, Hunan Province)

VI. The Wuhan Language and Character Working Committee is carrying out the activities of establishing a "Model School for Standardization of Language and Character" in the whole city. As the host of the campus, please complete the following tasks: (Wuhan Curriculum Reform District)

(1) Draw up a propaganda slogan to promote standardization of language and character.

(2) Plan an activity from the reality of your class to help students solve the problems in the use of words and expressions.

problems: _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

activity creativity: _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Please talk about your understanding of this sentence according to your understanding and your own learning practice. Referring to this slogan, please write another epigram (within 1 words) that urges you to study hard. (Laixi City, Shandong Province)

Understanding of this sentence: _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

Apologism: _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Please expand your association and imagination and draw up a creative slogan for this activity. (Use at least one rhetorical device) (Xiamen)

IX. Inquiry learning: (Xiamen)

Your class has carried out an investigation and research activity with the theme of "good shop names". The following are some representative "good shop names" collected by you and your classmates and their brief descriptions:

"manned boat" [shoe store name. Compare shoes to a boat carrying people. ]

"Yuhuyuan" [name of tea shop. "Jade pot" comes from the famous poem "A piece of ice is in the jade pot". ]

"Photosynthesis study room" [bookstore name. The activity of reading and absorbing knowledge is likened to the process of photosynthesis of plants. ]

"Jiahe" [name of furniture store. Reminiscent of home and everything, the most important thing to associate with "home" is affection. ]

"Daoxiang Village" [Hotel name. Borrow Xin Qiji's famous sentence "A bumper year is said in the fragrance of rice". ]

"Baicao" [Chinese medicine shop name. It is reminiscent of Shennong tasting a hundred herbs, and the variety of Chinese herbal medicines in this shop. ]

(1) What do you think is the most prominent feature of a good store name? Please take the above-mentioned "good store name" as an example to illustrate.

(2) Wang Hong's uncle in the class is warm to others and has a good haircut skill. He opened a small individual barber shop deep in the alley, named "Global Higher Hair Institute". Everyone thinks this store name is not good and wants to help him change it to a good one. Please also help to draw up a suitable store name.

1. Read the following materials and complete the following questions. (Huzhou City, Zhejiang Province)

In order to promote the culture of Hubi, publicize Huzhou, develop tourism and develop Huzhou's economy, the Huzhou Municipal Government will hold the "Hubi Culture Festival". Please try to write a slogan. Within 2 words.

11. The crisp apple orchard in California, USA, was suddenly hit by a storm. More than 9 tons of apples were all blown off by the storm, and bright red apples fell all over. The owner of the orchard was anxious, but he used his quick wits. He put out an advertisement on TV. As a result, the orchard owner not only did not suffer economic losses due to the storm, but also sold all the apples at a higher price than usual. If you are the owner of the orchard, this advertisement should read as follows: (ziyang Curriculum Reform Area)

12. Pacific Insurance Company has put out a wonderful advertising slogan: "A drop of water at ordinary times is difficult for the Pacific Ocean." Would you please tell me what is good about this slogan? (Chongqing Curriculum Reform Area)

XIII. Please participate in the following comprehensive learning activities.

The school held "Putonghua Promotion Week", and all the students actively participated in this activity.

(1) Please design an infectious slogan.

(2) What language activities do you think should be carried out during the activity week? Please list three items.

(3) Please make a creative suggestion to the headmaster on how to promote Putonghua in schools.

(4) For a period of time, dialect programs have appeared frequently on radio and television. The reporter of the school newspaper asks you to talk about your views on promoting Putonghua in the light of this phenomenon.

14th, Minhai Middle School will hold the annual Campus Culture and Art Festival. Please draw up a slogan for "Campus Culture and Art Festival". (Fuzhou City Curriculum Reform Area)

[Reference Answer ]

1. (1) The goods are of high quality and varied; 2. Wish customers a long and healthy life; 3. Seek spiritual happiness in cultural life

2. (omitted)

3. Illustrate the reasons for approval, which can be clever use of homophones, concise and meaningful, and attractive. The reasons for opposition can be the abuse of idioms, nonstandard language and misleading.

Fourth, although human life is limited, we can improve the quality of life with a full life, making life more valuable and meaningful.

5. For example, "Mandarin is a bridge to communicate with the soul", "Speak Mandarin well, communicate with you, me and others" and "Speak Mandarin well, and you are not afraid to travel all over the world". Stick to the theme, concise language and profound meaning.

6. Example: Every communication starts with Mandarin; Standardized language is the through train of the information superhighway; Speaking Putonghua and writing standardized characters enhance the cohesion of the Chinese nation; Putonghua is the language of the campus and the professional language of teachers (2) slightly

7. Understanding should be close to the actual learning and the meaning of "details" should be clearly stated-start from bit by bit, don't let go of any trivial matter or any tiny knowledge point, and the language should be concise, coherent and accurate. The epigrams should be closely linked, studied hard, and the language should be concise, clear and typical, with no more than 1 words.

8. Example 1: Let the ideal and the kite Qi Fei, and let the hope be with the spring! (dual)

Example 2: Kites fly all over the sky, and happiness is endless! (exaggeration)

Example 3: Fly kites, ideals and beautiful feelings! (parallelism)

9. (1) Example 1: The connotation is profound and evocative. For example, the metaphor of "photosynthesis study" highlights the importance of reading and absorbing knowledge to people, which is intriguing ... Example 2: Highlighting the characteristics of commodities. For example, "Hundred Herbs" highlights the characteristics of Chinese herbal medicine, with distinctive industry characteristics, and the name of the store is consistent with the goods it deals in, and there are many kinds of "Hundred" characters ... Example 3: Exquisite and creative language (or clever use of ancient poems, metaphors or associative imagination) ... ⑵ Key points: To a certain extent, it reflects the characteristics of a good store name, can overcome the shortcomings of the original store name, and meets the objective conditions of the store. For example: Shuxin Hair Salon, Hair Back Salon, Silk Feeling Barber Shop ...

Ten, such as: pen and ink Jiangnan, beautiful Huzhou

Eleven, apples! Apple! Apple in California crispy garden, fragrant! Sweet! Crispy! The apples in the crispy garden are covered with scars, please look for the "scar" trademark! "Scar" trademark!

XII. Clever combination of advertising language and company name; Reveals the function of insurance; Metaphor, contrast and exaggeration are used (just answer a little), which enhances the expression effect.

XIII. (1)[ answer example] Putonghua is a bridge for our communication.

(2)[ Examples of answers] Speech, debate, recitation, story meeting, dialogue, etc.

(3)[ answer example] ① Make full use of modern means such as radio and television to exert positive influence. ② Putonghua should be included in the comprehensive quality evaluation.

(4)[ answer example] ① In the process of popularizing Putonghua, local culture and local traditions should be fully considered. ② Popularizing Putonghua does not mean eliminating dialects, but it is also inappropriate to expand the influence of dialects at will. Although Putonghua is a formal communication language, it is not necessary to use Putonghua everywhere, which is unrealistic. ④ The promotion of Putonghua should take into account the reality of our country, and it should not be across the board or rushed.

XIV. Example: Cultural milk nurtures new seedlings on campus, while artistic spring moistens the flowers of the motherland.