What are the ways and means of publicity?

1. Market-oriented downtown street publicity

This way is to print leaflets and distribute leaflets in places with dense population. You can also ask the local commercial newspaper to promote you. You can also post publicity on the bus and so on.

2. Publicity for students in school

All kinds of schools have corresponding post bars, and post bars have relatively monthly transactions, which can release publicity information. You can also help promote it through students at school.

3. Publicity for computer users

This way of publicity for computer users is to publish information through various websites.

4. Face-to-face publicity in the market

By means of marketing, you can introduce your own product features and let more people know about the products by communicating with others. You can also do publicity activities to achieve publicity results.

5. TV promotion

The way of TV publicity is to pay a certain publicity fee to the TV media for publicity.

What are the forms of advertising (publicity methods)?

First, TV advertising

Of course, there are many forms besides "consumer appearance statement"; Enterprises can use corporate image display and special dishes recommendation according to their own characteristics and consumer characteristics;

Broadcast advertisement

The general audience can participate through the hotline on demand, inviting guests to talk, and ordering songs to enhance the advertising effect.

C. Internet advertising

With the popularity of the Internet in recent two years, online advertising has also become an important position.

However, if it is not a national chain of large-scale brand enterprises or cross-regional development enterprises, we should consider placing advertisements on the portal.

Newspaper and magazine advertisements

This kind of advertisement is suitable for food festivals, special events, holidays and other catering advertisements, and some coupons can also be published for readers to cut out and enjoy preferential catering services with coupons.

E, restaurant internal promotional materials

An exquisite catalogue of regular catering activities; Publicity album; A "mini menu" that customers can take away; Introduce all kinds of illustrated and exquisite "weekend champagne lunch" and "children's set meal".

F, telemarketing

That is, the two-way communication between catering marketers and guests by telephone. When there are special activities and special offers, it is suitable for selling to large customers and group customers.

G, DM advertising

That is, it is directly mailed to consumers through commercial letters, brochures, restaurant news articles, postcards and other advertising forms.

H. advertisements in other printed materials and publications

For example, catering advertisements can be published in telephone books, travel guides, city maps, tickets for tourist attractions and other places.

J, outdoor advertising

Catering advertisements made through outdoor signboards, buildings, vehicles, light boxes, etc. This method is very suitable for catering facilities and other image advertisements. It should be noted that the focus of advertising should highlight the characteristics of catering products, the geographical location and image of advertising carriers.

K, other advertisements

Such as billboards at the entrance of hotels or restaurants; The elevator in the store can also be a three-sided advertising wall; Tent-style table cards with various information about food festivals, desserts, drinks, latest dishes and so on.

I'll add another one myself. As the teacher said, oral advertisement is the information you sent me and I sent him.

What are the ways of enterprise publicity? 20 points

1. Banner: Hanging the main traffic roads and places with heavy traffic, you can let more people know the publicity information by hanging the publicity banner.

2. Posters: Posters will be posted on bulletin boards and billboards at the event site.

3. Leaflet: Introduce the content and information of the activity through the leaflet.

Step 4 contradict

5. Light boxes: set on street lamps on both sides of the road, and the contents of the light boxes contain activity information.

6. Exhibition board: promotional information can be posted on the activity exhibition board.

7. Lift-off balloon: If conditions permit, you can hang banners with activity information.

8. Website publicity

9. Information Point Publicity: Two days before the event and on the day of the event, you can set up a point to receive information about the event.

10. Radio publicity

1 1. Publication promotion

Report in relevant publications.

13. Staff supplies: Staff can wear clothes with activity signs, work, live props, etc.

14. lectures: some public welfare lectures on humanities and information can be held for publicity.

What are the ways and means of publicity today? (high score)

Now the promotion of enterprises is generally divided into the following categories:

1, TV advertising media promotion;

2. Electronic network promotion;

3. Media and newspaper promotion (including newspapers, leaflets, books and periodicals, etc. );

4, outdoor wall advertising promotion (including car body advertising, wall advertising, etc. );

The above four factors depend on what products you make, your promotion needs and budget, long-term product planning and other comprehensive factors. Before that, you can choose the promotion method according to your own enterprise.

What are the ways to promote an activity?

Are printed matter, television, newspapers and magazines, Internet advertisements, radio, short messages and roadshows enough? Fear doesn't work? No way, this is an era of lack of attention, and it is even more ineffective without publicity.

What are the effective publicity methods in the market?

Radio, television, newspapers, Internet, short messages, leaflets, poster columns, blackboard newspapers, lectures, meetings and word of mouth.

What kind of publicity is the most effective?

Customers who are not well positioned in community promotion must focus on the community. Actually, it depends on what you do. I suggest that you can provide on-site service. For example, what plans can you make? You can hand out some leaflets from door to door this week. Tell them some professional maintenance and hair care. You can also initiate some activities. Enhance the influence of people in the community on your store. We are talking about making money and doing more meaningful activities for the community for free. We can bring people closer together.

What are the publicity methods?

1. At the end of the year, promotion, membership point mode, gift exchange or cash back reward will be carried out according to the points!

2. Take promotional actions in your target market, such as billboards and entertainment programs!

3. The service is systematic and humanized!

4. Manage your own customer base reasonably, who are the competitors in the target market, master their marketing methods, make targeted promotion plans, make quick decisions and respond efficiently!

What are the ways of online publicity?

Internet advertising is an advertisement made on the Internet. A high-tech advertising operation mode in which advertisements are posted or published on the Internet by advertising banners, text links, multimedia, etc. on the website and delivered to netizens through the network. Compared with the traditional four major media (newspapers, magazines, television and radio) advertisements and outdoor advertisements, online advertisements have unique advantages. It is an important part of implementing modern marketing media strategy. The main form and its conversion to 1, banner advertisement (including banner, button, banner, vertical edge, giant, etc. ) is an image file created in GIF, JPG, Flash and other formats. , which is mainly used to express the advertising content in web pages. At the same time, it can be made interactive by using languages such as Java and enhanced by plug-in tools such as Shockwave. 2, text link advertising network advertising text link advertising is a row of text as an advertisement, click to enter the corresponding advertising page. This is a more effective online advertising form with the least interference to visitors. Sometimes, the simplest form of advertising works best. 3. E-mail advertising E-mail advertising has the characteristics of strong pertinence (unless you send spam at will), low cost and unlimited advertising content. In particular, it has a strong pertinence, and it can send specific advertisements for specific people, which cannot be achieved by other online advertising methods. 4. Sponsored advertisements are various, which give advertisers more choices than traditional online advertisements. 5. The combination of advertising and content The combination of advertising and content can be said to be a kind of sponsored advertising. On the surface, they are more like content on a web page than advertisements. In the traditional print media, this kind of advertisement will be clearly marked, pointing out that it is an advertisement, but there is usually no clear boundary on the web page. 6. Inserted advertisement (pop-up advertisement) Visitors are forced to insert an advertisement page or pop up an advertisement window when requesting to log in to a webpage. They are a bit like TV commercials, interrupting normal programs and forcing them to watch them. There are various sizes of spot advertisements, including full screen and small window, and the degree of interaction is also different, from static to full dynamic. Browsers can stop watching advertisements by closing the window (TV advertisements can't do this), but they will appear without any warning and will definitely be seen by the audience. 7. Rich media generally refers to online advertisements with complex visual effects and interactive functions written by browser plug-ins or other scripting languages and Java languages. Whether these effects are effective depends on the server-side settings of the website on the one hand, and whether visitors' browsers can view them on the other. Generally speaking, rich media can show more and more exciting advertising content. 8. Other new advertisements: video advertisements, roadshow advertisements, huge continuous broadcast advertisements, page-turning advertisements, congratulations advertisements, etc. 9. Through EDMSOFT and EDMSYS, EDM Direct Investment provides targeted advertisements and promotional content that the other party is interested in or needs, distributes gifts and questionnaires, and obtains feedback from target customers in time.