What does VIP mean? How to treat VIP customers?

I saw this slogan in many salesman training occasions: customer-your opponent. Think carefully, is this view accurate? Opponents are used to be defeated or destroyed. You may think this is glorious on the battlefield, but defeating customers in business is a disaster for you.

In fact, the real negotiation is gentle, and there is no killing. The customer also wants to be the winner of this transaction. Therefore, you should give full play to the communication skills with the other party, face the customer with respect and friendliness, and at the same time let the customer fully feel the efforts you have made for him.

Only when there is a win-win situation in any business can we maintain long-term business contacts. In fact, this is a simple common sense. I reiterate it because salesmen make this mistake again and again every day.

A salesman's personal accomplishment also determines whether he can communicate well with customers. I once met a salesman. During our conversation, he actually spat at the back of the office door like no one was watching. My affection for the salesman disappeared in an instant. In order to respect him, I didn't show a reproachful expression, but just reminded him to pay attention to hygiene. But after a while, he picked up a tablecloth under the table and rubbed his dusty shoes.

I couldn't bear it, so I immediately asked him out rudely. Can you imagine that if a salesman does something unsanitary in your office, do you still have the patience to communicate with him?

usually, people's eyes are also one of the means of communication. When we meet a stranger for the first time, we can often decide whether our future relationship is an enemy or a friend at the moment of eye contact. This sounds incredible, but it is real.

I don't know if you have ever had such an experience. When you meet a stranger for the first time, you have a good impression on him at the moment when your eyes meet. On other occasions, when you meet another stranger, your heart will be alienated from him. I have had such a situation many times. Therefore, I think that the use of eyes can greatly enhance the persuasiveness of words! To convey the idea of persuasion, eyes and words are equally effective! In your conversation with customers, it will be quite dangerous if you avoid each other's eyes for a long time, which at least shows that your conversation has no effect.

When making a sales call, the tone and tone of the salesman's voice are also the key to effective communication. Socrates, a Greek philosopher, said, "Please speak so that I can see you clearly." Because he understands that human voice is the expression of personality, and the voice comes from the inside of the human body, which is an internal dissection. Words follow the sound, in other words, there is a tone in the words, and the tone contains feelings.

that's why many salesmen can talk eloquently, but they can't convince their customers. If a salesman's tone reveals fear, hesitation and lack of confidence, it will be a failure.

A quiet virgin must have a low, soft and peaceful tone, and by analogy, the voice can really show people's true colors! If your voice is soft and calm, it will make others feel good. No one wants to listen to shouting.

With communication skills, you can convince others, and business negotiations may achieve excellent communication results. The so-called communication is an art that convinces others. In fact, real communication is based on mutual communication. When both sides feel good about the conversation, they will involuntarily show some actions to render it. For example, body language, body language will not deceive people! It usually expresses the inner intention more clearly than words!

Sammy, the master of humorous drama? 6? Morxiu said: "The body is the glove of the soul, and the body language is the words of the soul. If our senses are sharp and open enough and our eyes are sharp enough to capture the information expressed by body language, then it will be much easier to talk and communicate. Knowing body language is tantamount to opening a direct communication and unimpeded road for each other.

The tongue is easier to control than the body, and our body language is clearer than words. The body's reaction is usually direct and uncompromising, and words can be euphemistically modified. Careless body movements can cause conflict injuries, and people who don't need gestures to assist in conversation will be so stiff! Basically, it is absolutely impossible to express a message without the participation of hands or arms.

Therefore, you can communicate effectively by reading the other person's body language and making an accurate response. Also, only those who really know how to listen attentively and observe with their eyes can truly grasp the true meaning of communication skills.

first, fully understand the customer and his needs. Second, treat the customer as a friend and serve his needs. Third, giving convenience to customers means giving convenience to yourself.