Service concept of insurance company

First, the cultural concept of "Shuangcheng" The cultural concept of "Shuangcheng" of China Life Insurance Company is: "Do yourself well, and adults can achieve themselves". The word "twin cities" means "achievement", "success", "realization" and "perfection". Success here not only refers to moral achievement, success, realization and perfection, but also includes reasonable achievement, success, realization and perfection in interest. This not only conforms to the values of China traditional culture, but also conforms to the values of modern society and the operating rules of market economy. "Reach" means "contact" and "reach". The word "Da" is also used here to mean "achievement" and "perfection". Wei means perfection, maintenance, care and help. Here mainly refers to the "service". "Man" and "self" generally refer to the subject and object in interpersonal social relations. As far as China Life Insurance Company is concerned, the relationship between subject and object includes three aspects: enterprise interior, enterprise environment and peers. (1) The internal relations of China Life Insurance Company: the multi-level and two-way interactive relations among the head office, branches, superiors, subordinates, managers, employees and agents; (2) Nuclear relationship: the relationship between the company and customers, and the relationship between the company and intermediary organizations; (3) Inter-bank relationship: the relationship between the company and its inter-bank competitors, including China Life Insurance Company, and with foreign competitors after going global. Although the inter-bank relationship also belongs to the external relationship of the company, its nature is different from the nuclear-like relationship. Class core and peer-to-peer can be collectively referred to as enterprise environment.

Further reading: How to buy insurance, which is good, and teach you how to avoid these "pits" of insurance.