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Tencent’s corporate culture

Corporate Culture Vision: The most respected Internet company ·Tencent will develop the company's business with a long-term vision, integrity and responsible ethics, and the concept of mutual growth. Develop harmoniously with the company's relevant interests, and take pride and pursuit in being respected by users, employees, shareholders, partners and society; ·Adhere to the concept of "user first", starting from creating user value and social value, Thereby enhancing the value of the enterprise and promoting the prosperity of social civilization; · Pay attention to the interests of employees, stimulate their potential, and pursue the maximum realization of employee value under the premise of maximizing the value of the enterprise; · Through mature and effective marketing and management mechanisms, achieve corporate health and Continuous profit growth will provide shareholders with generous returns; ·Grow together with all partners and share the value of growth; ·Don’t forget to care for and give back to society, lead by example, and promote the healthy development of the Internet industry; ·The Internet respects no borders and operates globally. The Internet industry and the global Chinese community continue to strengthen Tencent's influence and maintain its comprehensive strength among the top three in the world. Mission: Improve the quality of human life through Internet services. Tencent provides users with reliable and rich Internet products and services with high-quality content and a humanized approach. Tencent's products and services are constantly integrated into people's lives like water and electricity. life, enriching people’s spiritual and material world; ·Continue to pay attention to and actively explore new user needs and provide innovative services to continuously improve users’ quality of life; ·Tencent makes people’s lives more convenient and enriched through Internet services, Thereby promoting the harmonious progress of society. Values: Integrity, Responsibility, Cooperation, Innovation Integrity: ·Morality comes first, integrity is the foundation; ·Maintain fairness, justice, honesty, frankness and trustworthiness; ·Respect yourself, respect others, respect objective laws, respect the company system, and thus love yourself Self-improvement. Responsibility: ·Responsibility is the first requirement for doing a good job; ·Continuously pursue a professional work style and continuously strengthen professional work quality; ·Have a strong sense of responsibility, have outstanding ability to shoulder responsibilities, and have the courage to take responsibility. . Cooperation: ·Excellence in a team can truly achieve individual excellence, and harmonious development with the environment is the foundation for the longevity of an enterprise; ·Be proactive and pay attention to overall interests, thereby creating excellent team performance; ·Look to the long term, be broad-minded, and constantly pursue excellence The realm of cooperation. Innovation: ·Innovation is not only an excellent working method, but also an excellent belief in life; ·In terms of methods, methods, and content, always seek better solutions, strive for excellence, and seek better results; ·Continuously inspire Personal creativity, improving the innovation mechanism, and promoting the company's continuous growth with comprehensive technological innovation, management innovation, and business model innovation. Entrepreneurial spirit: Forge ahead, pursue excellence, forge ahead·Look forward, not only do it, but do it persistently;·Perseverance, no difficulties and setbacks can stop Tencent's will to move forward;·Be brave in change, be good at change, Survive and develop through change; ·Cultivate and improve learning ability, be good at learning, and continue to learn. Pursue excellence ·Continuously win in market competition, surpass oneself in reflection, transcend mediocrity and make continuous progress in learning; ·Experience the joy of success after achieving goals, and experience the joy of struggle in the pursuit of goals. Business philosophy: Everything is based on user value, and the development of a safe, healthy and active platform is all based on user value. Adhere to the "user first" concept. Creating value for users and safeguarding the legitimate interests of users are the top priority of operations; ·Maintaining user-friendliness Sensitivity to needs, attaching importance to users' consumption experience, and service levels that appropriately exceed users' expectations; · Focus on cultivating user satisfaction and loyalty, and continuously improve the service level of communication with users; · Create the maximum value of the company by maximizing user value change. Develop a safe, healthy and active platform. With "one vertical and one horizontal" as the core of instant messaging and portals, build the best business structure and product portfolio, taking into account technology development, profit acquisition, and competitive advantages, and effectively support the company's steady development; · All company products and services must establish the concept of a healthy society, shoulder the responsibility of cultivating the healthy development order of the industry, lead the industry operating rules, and most effectively promote the progress of social civilization; · Maintain a high degree of crisis awareness, accurately grasp market opportunities, and effectively reduce business risks; · Maintain the company's technological vitality, competitive vitality and growth vitality with good mechanisms and systems.

Management philosophy: care about employee growth, strengthen execution capabilities, pursue efficiency and harmony, balance incentives and constraints, care about employee growth: · Pay attention to employees’ interests and expertise, and promote employees’ personal careers with good working conditions, complete employee training plans, and career path design Development; ·Pay attention to corporate culture management, promote the continuous improvement of employee satisfaction with healthy and simple interpersonal relationships, a serious and lively working atmosphere, and smooth and transparent communication methods, so that employees can maintain the happiness of growing with the company; ·Stimulate the potential of employees, Pursue mutual growth of individuals and the company.

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