Five years later, what happened to the ANT FOREST that Ma Yun once invested heavily in?

With the acceleration of modernization, human society and economy have developed rapidly, but at the same time, the geographical environment has also suffered serious damage. More and more flowers and trees have been cut down, and a large area of forest has gradually subsided. Chemical wastewater is discharged into rivers without being solved, causing river water pollution, and processing plants discharge organic waste gas at will, resulting in more and more polluted gases.

More and more people are gradually aware of the necessity of protecting the ecological environment. China has also continuously promulgated relevant existing policies, formulated ecological environmental protection laws, and encouraged China citizens to actively participate in environmental governance and ecological environmental protection.

Under such circumstances, a very brave entrepreneur came out. Not only did he often participate in public welfare propaganda and planning in social development, but he also spent a lot of money to build a well-known public welfare brand "ANT FOREST", and this entrepreneur is the well-known founder of Alibaba, Jack Ma.

"There is public welfare after success" Speaking of Ma Yun, I think most people are familiar with it. As the founder of Alibaba, he enjoys hundreds of billions of wealth, which is enviable. As we all know, there is a little-known past behind this glamorous place.

Ma Yun, born in 1964, had poor academic performance since childhood. He only got one point in the first math exam this year, and only got 19 in the second one. It was not until the third time that he was admitted to Hangzhou Normal University because of his excellent English.

This year's college entrance examination, so sad, did not discourage him. On the contrary, he is more diligent. He was always in the top five of the department in college, and was later elected as the vice president of the student union of our school, and later became the current president of the Hangzhou student union.

After graduation, Ma Yun went to Hangzhou Electronic Industry Production School to teach, which exposed him to many high-level talents and laid the foundation for the later establishment of Alibaba.

From 65438 to 0999, Ma Yun returned to Hangzhou with the "Eighteen Arhats" and gradually started his own career. Unexpectedly, just entering the sales market, he encountered the freezing period of Internet technology. Because Internet technology has just become popular and many standards are not perfect, many people have psychological fear of Internet technology, and Ma Yun's work development has been hindered.

At this time, Ma Yun did not give up, but chose to persist. When everyone feels that there is a big difference, he feels that this is an opportunity. Finally, he became the last person with indomitable perseverance and extraordinary vision.

With the release of Taobao and Alipay platforms, Ma Yun's business legend has gradually taken shape, and his works have also entered a high-speed growth period. By 20 16, Ma Yun ranked second in Forbes China's rich list with a value of $28.2 billion, and the hard entrepreneurial story finally paid off.

After Ma Yun succeeded, he did not blindly pursue the expansion of perfect wealth, but only chose to repay the society. He feels that public welfare is the best gratitude for social development. It is precisely because Ma Yun holds such a core idea that in 20 16, the unprecedented popularity of ANT FOREST came out.

Ten years ago, when ANT FOREST was first released, many people were addicted to QQ Farm and enjoyed the pleasure of simulating vegetable planting. At that time, it was even fashionable, and the joke "His mother told you to go home and steal vegetables" was still popular. Today, there is also a popular social development theme activity, which is "tree planting".

Since 20 16, when Ma Yun invested heavily to build ANT FOREST, ANT FOREST, a public welfare theme activity, quickly entered everyone's field of vision. Participants can gain some kinetic energy according to theme activities such as hiking and online payment of hydropower project fees. Using the kinetic energy gained, they can carry out "cloud tree planting".

When each virtual tree grows up, Alibaba will plant a tree on the earth, so as to achieve the goal of the whole people participating in public welfare.

It is worth mentioning that ANT FOREST has also designed many interesting activities around the development of tree planting, such as planting trees together and letting customers plant family trees, love trees and friendship trees. In addition, the energy-saving protective cover has been quietly released, and everyone can exchange a certain number of Alipay membership points for an energy-saving protective cover. This special tool can prevent friends from stealing steps, and the effective time is 24 hours.

There are many similar artistic ideas, including the time accelerator, whose function is to make the energy ball faster and more perfect, so that customers can deduct the kinetic energy of the next day in advance. Participants can also get Fuka by watering willow seedlings. This theme activity has greatly stimulated customers' interest in planting trees.

In 20 18, the agreement of "internet technology responsible afforestation" signed by China Greening Fund Association and ANT FOREST came into effect, and this afforestation method issued by ANT FOREST was incorporated into the management system of responsible afforestation in China. Later, ANT FOREST also awarded the "Full Responsibility Afforestation Qualification Certificate".

Even Box Horse Fresh was connected to ANT FOREST on 20 19, announcing that customers who buy things with Box Horse Fresh without using packaging bags can get corresponding green energy. According to statistical analysis, this countermeasure can reduce the application of nearly12.77 million packaging bags every year.

August 27th, 20 19 is the third anniversary of the release of ANT FOREST. Alipay platform announced that the number of users in ANT FOREST has reached 500 million, and the total carbon dioxide emissions have decreased by 7.92 million tons. * * * 65438+22 million trees have been planted, and the forest coverage rate is about 1.5 Malaysians.

On the basis of the main examination results of public welfare work in ANT FOREST, the new project "ANT FOREST" of Alibaba Group Company won the "Guardian of the Earth Award" on September 19, 2065438.

Many customers planted trees on the service platform in ANT FOREST, and then planted their own small trees in the desert. Therefore, participatory theme activities are favored by many people. However, with the retirement of Ma Yun, many people gradually became suspicious. After the founder left, can this theme activity, which must be maintained by many assets, persist?

In order to better eliminate the query of social development, Alibaba Group Company released brand-new data information in 2020. By the end of May 2020, the number of participants in ANT FOREST has increased by 550 million, more than 200 million trees have been planted, and the forest coverage rate has reached 274 square kilometers, which is about 2. Five times the size of Malaysia.

Subsequently, ANT FOREST also released brand-new satellite images, from which it can be clearly seen that areas with serious desertification, such as Alashan, Lanzhou, Chifeng and Erdos, have already been gradually covered with a layer of emerald green, and the new project in ANT FOREST has achieved remarkable results, which has made many "tree growers" feel proud.

What is even more impressive is that on the edge of each small tree, Alibaba staff will write the name of the tree planter, so that the tree planter can find the small tree he planted. Seeing this, I can't help but admire Ma Yun and Alibaba Group. If there are a large number of companies that love public welfare in social development, then everyone's social development will eventually be happier.

Up to now, the new project in ANT FOREST has been running for six years. Seeing the devastated Gobi, the expectation of jadeite gradually spread all over the body, and both the tree planter's offline promotion and online participants were moved.

As an entrepreneur who loves public welfare, Ma Yun has said more than once that "public welfare is more important than giving". ANT FOREST's test result is not only to plant more than 200 million trees, but more importantly, to let more and more people participate in public welfare.

With the release of ANT FOREST, Taobao public goods and rookie express, we can find that the public welfare empire founded by Alibaba has reached its first business scale, and we also recognize the social responsibility of Ma Yun and Alibaba Group.

Perhaps our country is facing many environmental pollution problems at present, but I believe that as long as everyone is good at contributing their own energy to social development and pays attention to improving the natural environment of everyone's daily life, then everyone's social development will become happier and happier.