The slogan HD of the 1970s and 1980s.

When the paper media prevailed in the last century, newspaper advertisements were one of the important means to promote movies. With style posters and personalized copywriting, the style of the film can be presented perfectly and attract the audience.

Today, I appreciate the Hong Kong movie posters, familiar movies and familiar actors in these old newspapers, which appear in newspapers that are now rare, adding a heavy sense of the times.

Hero, the pioneer of the golden age of Hong Kong movies, landed in major theaters in the form of 1986 midnight show.

The newspaper poster with the slogan "Passion for Wan Li, Full of Atmosphere" not only explains the film, but also fully shows the ambition of Tsui Hark and John Woo.

The film Fate, starring Leslie Cheung, Maggie Cheung, Anita Mui and others, is presented in the form of comics. Everyone pokes his head out of the long subway, which also implies that the film will be staged in the subway.

The Duke of Lushan, starring Stephen Chow, won the box office that year. When Yongsheng Company subsequently launched Two Prides of the Family, it did not forget to rub the enthusiasm of Luyi Gong-"After Jin Yong's first wonderful book, Luyi Gong took the first wonderful book of Gu Long ..."

Stephen Chow, Du Qifeng and Anita Mui joined hands for the first time this summer.

"Magic Star" is a rare color newspaper poster. The page is full of funny elements in various movies and looks very interesting.

Hot Blood Man is the pinnacle of Wu Yusen's violent aesthetics. The complex relationship between Chow Yun Fat and Li Xiuxian, who are both enemies and friends, can be seen at a glance in the copy on the poster.

When Hero was released, it coincided with Valentine's Day in 1987, so even if it was just a male drama about vendetta, it didn't forget to launch a special Valentine's Day poster, forcing a wave of "love story" gimmicks.

The film Yafei and Yaki, starring Tony Leung Chiu Wai, Jacky Cheung and Anita Yuen, advertises missing persons and wanted criminals to attract more people to watch.

The trilogy of the classic ghost film Ghost Story is even more ethereal when read in the yellowed newspaper.

The wonderful film King Smart, the propaganda in the newspaper is a combination of real people and cartoons, and the copy is very explosive.

The New Year movie "Truancy and the Year of the Rooster" was released, and the film company took a big photo of a family for the New Year as a publicity, beaming.

Leslie Cheung and Brigitte Lin starred in "bride with white hair", and they did not forget to advertise it widely in the newspaper-"box office champion every day"!

Using Jackie Chan's stunts to promote the sequel to Plan A, a simple and clear picture is enough.

Brother and Mei Jie's classic "Rouge Kou" had achieved very good results in the Golden Horse Award before it was released in Hong Kong, so when it was published in the newspaper, the words "The Light of Hong Kong Movies" were written.

"Gourmet" posted a role introduction, which was both funny and interesting.

Chivalrous Man magnifies the beauty of Tony Leung Chiu Wai and Michele Monique Reis in the newspaper, and everyone can see at a glance that this is a story of a handsome man and a beautiful woman falling in love.

Gambling Saint attracts people's attention just to tell the audience that Stephen Chow's world has arrived!

Looking at the youthful faces of the three protagonists in the newspaper, it is hard to believe that they are all dead.

Looking back at these old newspaper posters of Hong Kong films now, it seems that they have been painted with the filter of time, which really makes people miss the golden age of letting a hundred flowers blossom!