What is the corporate mission of China Unicom?

Corporate mission-connect the world and create a beautiful and intelligent life.

Unicom World: It expresses that in the era of * * * enjoying economy, Unicom has always adhered to the "customer-oriented" business service concept, integrated into society and connected with the world through network, platform and diversified services, and sincerely wishes to grow together with customers and partners. Meanwhile.

The word "Unicom" also represents the company's compliance with the development trend of "Internet of Everything", bravely standing at the forefront, and providing customers with high-speed, ubiquitous and excellent new-type networks and value-added services. At the same time, "Unicom World" is cleverly embedded in the company name, which embodies the artistic conception and charm of connection, communication and exchange.

Extended data

corporate culture

symbol

The company logo of China Unicom evolved from the ancient auspicious pattern "Pan Chang" in China. The line running through the ring road symbolizes that China Unicom, as a modern telecom enterprise, is orderly, swift and smooth, and the cause of Unicom will never end and last forever. Logo modeling has two obvious "hearts" connected from top to bottom, which vividly shows the service tenet of China Unicom, always caring for users and connecting with users.

China Red: The national flag color representing enthusiasm, boldness and vitality, and it is the most representative color of China complex. Red symbolizes happiness and good luck, increases the affinity of corporate image and gives people a strong sense of visual impact, which is consistent with the dynamic, innovative and fashionable corporate positioning.

Ink black: the most inclusive and cohesive color, a symbol of nobility and stability. The combination of red and black has a stable,

Visual beauty of harmony and tension.

The red double "I" is not only like two people communicating anytime and anywhere, but also highlights the brand spirit of "making everything freely connected", cleverly forming an auspicious spike shape in the vertical combination, and strengthening the auspicious and happy image of Unicom in the hearts of customers.

I: The pronunciation is the same as "love", which extends the brand concept of "heart to heart, closely connected"; The English definitions of "I-I" and "information-information" cater to the "customer-centered" marketing model and the overall idea of brand marketing "providing integrated communication and information services for customers".

Baidu Encyclopedia-China United Network Communications Group Co., Ltd.