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2022 May Day Labor Day promotion planning plan for various activities
In order to ensure that activities are carried out in an orderly and effective manner, we need to formulate an activity plan in advance. The activity plan can clarify a general direction for an activity. How should we write an activity plan? Below is the promotion planning plan for various May Day activities in 2022 (selected 8 articles) that I have compiled for you. Welcome to read and collect. 2022 May Day Labor Day Promotion Planning Plan 1
1. Description and Purpose
The "May Day" Golden Week is the first sales climax after the Spring Festival. It coincides with the turn of spring and summer, so we should firmly grasp sales, use promotion as a carrier, increase customer flow, expand sales, clear the inventory of spring clothing, and pave the way for the comprehensive launch of summer clothing and the next step of comprehensive investment.
2. Event time
April xx - May xx
3. Event theme
Each season has its own etiquette ! ——Be polite on May Day!
4. Details of the event
(1) Model workers are polite
On May xx-xx, those who have won honors at the municipal level (inclusive) or above in the past years As a model worker, you can receive a gift (one shirt) at the service desk of our mall with valid ID. The duty manager at the service desk is responsible for registration and distribution, and the Finance Department prepares xx shirts in stock.
(2) Shopping with courtesy
During the event period from April xx to May xx, customers who make a single purchase of more than xx yuan will receive free laundry A bag of powder. Customers with a cumulative shopping amount of xx yuan or more will receive a parasol worth xx yuan as a gift; the first ten customers with a cumulative purchase of xx yuan will receive a ruby ??gold pendant worth xx yuan; the first two customers with a cumulative purchase of xx yuan will receive a You can receive a ruby ??gold bracelet worth xx yuan. (Books, double stars, and gold jewelry on the third floor do not participate, and group purchases do not participate. All other counter groups participate!)
(3) Mother’s Day gifts
“Pray for mother’s blessings, give Ankang 'Xianghe'! ”
1. To celebrate the arrival of Mother’s Day on May 13th, xx “Xianghe” and xx blessings will be prepared for xx customers from May 1st. To xx loving mothers! (Customers who shop can present their receipt to the staff at the main entrance to receive the "Xianghe", leave your sincere blessings, and hang it on the wishing tree in the middle hall in person.)
2, 5 On March 13th---Mother's Day, the first xx customers who spend xx yuan in our mall can get a bouquet of "carnation" flowers by adding xx yuan.
Note: In order to deepen the impression of customers and promote our mall, xx small "back adhesive tapes" are printed and marked with the words "Gift from xx mall", which must be affixed to all gifts.
5. Indoor and outdoor layout
(Uniform color - blue)
1. The top of the main entrance is mainly for brand promotion, accompanied by "Five. 1. Promotion of promotional themes.
2. The billboards on both sides of the main entrance mainly promote the overall activity content.
3. The second entrance will be replaced with detailed promotion of event content (including display racks).
4. Each special hall can use POP posters and discount boards to promote prices and discount information to brighten the atmosphere. The theme is unified - "May 1st" polite! (The department manager will cooperate in the implementation)
6. Media publicity
1. On April xx, a soft article was published in the evening newspaper with the title "The Complex between Model Workers and Pingdingshan Shopping Mall". Focus on promoting the "Model Workers Be Courteous" activity and promote the entire content of this "May Day" promotion.
2. On the eve of Mother’s Day, I contacted the newspaper for a news report about “Pray for mother’s blessings and send a healthy ‘Xianghe’!”, which became another promotional highlight for our city’s business colleagues.
7. Requirements
1. Department managers must cooperate vigorously and must convey the spirit of the event to every merchant and employee.
2. Except for Gold, Double Star, and Books, which will not participate in the event, the other merchants will participate unconditionally.
3. The duty manager and event organizers must do their best and all departments should cooperate with this event. (The list of daily event staff will be issued in a separate article)
4. On the afternoon of April xx and May xx, go to the cash desk to make unified payments, and the department manager will supervise and make sure the payment is in place.
5. All cashiers must perform their duties, collect money and stamp it, and must not engage in malpractice for personal gain.
6. Salespersons and merchants are not allowed to collect payments privately or retain customer receipts; they are not allowed to participate in this activity. Once discovered, deal with it seriously.
8. Budget
1. Central hall layout: xx yuan
2. "Adhesive back" printing: xx yuan;
3. Indoor and outdoor decoration: xx yuan;
4. Activity prize budget: xx yuan;
5. Newspaper advertisement: xx yuan
Total: xx Yuan
Among them: April xx - May 13 (Mother's Day) ***xx days will be deducted according to 1 of the sales of each counter, and the mall will bear the rest. 2022 May Day Labor Day Promotion Planning Plan for Various Activities 2
1. Series of activity themes:
1. Big gifts for shopping in May, happy holidays for the whole family
2. Thousands of knots in the heart, a display of hundreds of thousands of love
3. Welcome May Day travel gifts to reward members
4. Spring Fashion Week
5. Discount promotions
6. Print the first spring edition of Ginza Mall's "Boutique Shopping Guide"
2. Event time:
1. Great gift for shopping in May, happy holiday for the whole family: x, x, x, May x, 20xx
2. Thousands of knots in the heart, a display of hundreds of thousands of love: from x, x, x, 20xx to May x,
3. Welcome the May Day travel gift to members: x month x day - May x day, 20xx
4. Spring Fashion Week: x month x day - May x day, 20xx
5. Discount promotion activities: from x month x to May x, 20xx
3. Series activity scope:
Ginza Mall and Bayi Store, Ginza Shopping Plaza and Beiyuan Store Contents of the series of activities:
(1) Big gifts for shopping in May, happy holidays for the whole family
Contents of the activities:
To enhance the Ginza Mall during the May Day Golden Week Due to its popularity, it has created great sales results, and we have specially organized the "Gifts for Shopping in May, Happy Holidays for Family Travel" event, which means shopping for May Day couples and family travel packages.
Implementation details:
① From May x to May x, anyone who consumes a total of 3,000 yuan of regular-priced goods on that day can obtain the May Day bonus by registering with invoices and valid certificates A travel package for two persons as a couple. (No cumulative gift)
② Anyone who has accumulated a total consumption of regular-priced goods of 4,000 yuan on the same day and registers with invoices and valid certificates can receive a May Day family travel standard package (limited to three people). (No cumulative gift)
③ Anyone who has accumulated a total consumption of 5,000 yuan on regular-priced goods on the same day and registers at the corresponding brand counter with invoices and valid certificates can receive a May Day family travel package (limited to four people). (No cumulative gift)
④ Anyone who has accumulated a total consumption of regular-priced goods of 120xx yuan on the same day and registers with invoices and valid certificates will receive a luxury travel package for two persons.
(No cumulative gift)
⑤ Anyone who has accumulated a total consumption of regular-priced goods of more than 20xx0 yuan on the same day can obtain a luxury Hong Kong and Macao travel couple's package by registering with invoices and valid certificates. (No cumulative gifts)
Note: This event is limited to clothing brands (membership cards only give points but no discounts). Manufacturers are voluntary to participate. If you do not participate, manufacturers must participate in discount promotions. Ginza does not bear the cost. The customer's travel expenses are incurred based on the shopping amount of 3,000-2,0xx0 yuan, and the manufacturer's expense is only equivalent to a 15% discount on the product discount, which is less expensive than usual holiday discount promotions and has a significant promotional effect. (Attached: a travel price list)
(2) Hearts tied with thousands of knots, a hundred thousand love displays
Activity content:
Exhausted love line Show warmth
During the May Day period, a unique love-themed event was launched, with the resounding slogan of "Thousands of hearts tied to thousands of knots, a hundred thousand love displays" to capture the trend of modern young people who tend to express their true feelings. Open your mind and actively mobilize the enthusiasm for self-confession of the lovers in love. Connect the handkerchiefs with the love vows, names, blessings and other content of each couple to each other. This colorful and heart-to-heart "love story" is blown by the spring breeze. It naturally forms a beautiful landscape, and various love vows open the heart to every customer, allowing people to feel the sweetness and warmth of true love together.
Implementation details:
① During the May Day period, the "Hearts are tied with thousands of knots, a hundred thousand love display" event was held in the square in front of the mall, with red soft ropes connected for Hang handkerchiefs. Each male and female customer can receive a handkerchief on site. Oil markers are provided for customers to write love vows, real names (used to draw lucky customers), blessings and other contents. All handkerchiefs approved by the customer The customers tie the ropes with their own hands, and the next pair of customers then tie the knots with the previous pair of customers, and so on until the number is full.
② A lucky couple will be drawn every day and will receive a couple’s package ticket for traveling to the suburbs of Jinan during the May Day period. The daily list of lucky customers is published on the website, and free tickets can be claimed the next day with valid ID.
Note: This activity requires the assistance of the management staff of the operations department. The initial budget for handkerchiefs is 5,000 yuan, 0.5 yuan/block × 5,000 = 2,500 yuan; red nylon rope: 50m The value of the travel package is 200×5=1,000 yuan; the promotional activities x exhibition stands total 3,750 yuan, and the mall will bear the event expenses.
(3) May Day travel gifts to reward members
Scope of activity: Ginza Mall
In order to thank Ginza members for their support to Ginza over the years, as of 20xx On x month x, 20xx, the top three Ginza members with accumulated shopping points on their membership cards can register at the front desk and receive corresponding travel packages with their Ginza membership cards and ID cards from x month x to May x, 20xx. Package rewards. (No waiting after expiration, ranking statistics will be announced on the website and major newspapers after May Day)
The first-place Ginza member can receive a happy home by registering with the Ginza membership point card and ID card (limited to Three people) A luxury travel package.
The second-placed Ginza member can receive a couple’s luxury travel package by registering with their Ginza membership points card and ID card. The third-placed Ginza member can receive a Jinan suburban family travel package (limited to three people) by registering with his Ginza membership points card and ID card.
Note: The value of the Happy House luxury travel package for this event is 1,000 yuan/person Limited to three people) Value: 100×3=300 yuan, totaling 5,300 yuan, and the mall will bear the event expenses.
(Attachment: Travel price list) 2022 May Day Labor Day promotion planning plan 3 for various activities
Promotional theme:
"Five" moves your mood, refreshes "One" summer, and bids easily
Promotion purpose:
In view of the "May Day" holiday consumption, launch all-item promotions to enhance the store image;
Promotion time:
April 28, 20xx - May 8, 20xx
Promotion method:
Storm products, one-yuan series, five-yuan series, product auction;
Promotion content:
The first theme mainly uses 10 "5 yuan" series products as low-price promotions;
The second theme mainly uses 10 "1 yuan" series products as Low-price promotion;
The three themes mainly use 50 single products sponsored by suppliers for bidding (the single products are mainly necessities for people's livelihood, assembling a computer);
Layout arrangement :
Cover: Event theme promotion
Mainly highlights the activity content of the auction, combined with a manufacturer’s product promotion activities (with interpretation activity content);
Cover 1. Cover cover: "May Day" themed special edition *** 30 items in total
1. "1 Yuan" series of products, 15 items, mainly in food, department stores, daily chemicals and daily distribution The class is mainly recommended;
1) Food: 2 snacks, 1 drink, 1 condiment;
2) Department store: 1 glass, sticky hook 1, 1 fly swatter, 1 summer cooling fan, 2 stockings for men and women;
3) Daily chemicals: 1 soap or bar soap, 1 toothbrush, 1 summer mosquito-killing product (mosquito coil) ;
4) Daily distribution: 2 boxes of boxed yogurt;
2. 15 pieces of "5 yuan" series products, mainly food, department stores, and daily chemicals;
1) Food: 1 drink, 1 brewed drink, 1 north-south dry goods, 1 condiment, 1 snack food;
2) Department stores: ceramic supplies 1 (bowl, cup), 1 stainless steel kitchen utensil (shovel, spoon), 1 men's and women's underwear, 1 beach shorts, 1 thin cotton socks, 1 clothes hanger;
3) Daily chemicals : 2 washing products (shampoo, shower gel), 1 summer sunscreen product, 1 paper product;
Third cover: Fresh food special edition: 20 items in total
1. 4 individual items of seasonal vegetables and 6 individual items of seasonal fruits, with limited sales dates;
2. 4-5 individual items of cereals and grains, mainly focusing on summer heat-cooling products (white sugar , red beans, mung beans, etc.);
3. 5-6 pieces of daily products, 1 piece each of low-temperature foods such as glutinous rice balls, dumplings, etc., and 4-5 pieces of normal-temperature dairy products, preferably whole This article is the main promotion item, and Guiling Gao products can be introduced as summer heat-reducing items;
The fourth cover: "Mei" Food "Mei" Customers (special edition for grains, oils, snack foods) *** 33 pieces in total Single product
1. Cereals and oils section: (17 single products in total)
1) 1 bottle of edible oil: 5l or 4.46l edible oil, you can choose other brands and use it as an enlargement on the inside page The price of the product is less than 60 yuan;
2) 2 bottles of sesame oil: In view of the factors of making cold dishes in summer, choose 2 single products, with high and low prices;
3) 2 soy sauces Bottles: 1 bottle each in large and small packages, you can choose light soy sauce or dark soy sauce;
4) 2 bottles of vinegar: 1 bottle each, 1 bottle each in bag, you can choose three bags for 1 yuan for sales;
5) 2 sticks of seasoning sauce: 1 each of spicy sauce and sesame sauce;
6) 2 sticks of instant noodles: 5 packages of instant noodles and 1 bag of vermicelli;
7) 3 sticks of dry goods from the north and south: 1 each of wolfberry, jujube and tremella;
8) 2 bags of rice
: Comparative promotion, focusing on large-package products, choose 10kg and 5kg each;
9) 1 piece of dried noodles: Vermicelli is a self-picked product, sold at low gross profit or at a low price;
2. Snack food class: (16 items in total)
1) 2 roasted seeds: 1 each of melon seeds and peanuts; 2) 2 pastries: bagged 1 each of bread and egg yolk pie;
3) 2 snack snacks (candied fruit): mainly selected for candied products;
4) 2 puffed foods: potato chips , 1 each of crispy rice;
5) 2 biscuits: 1 general sandwich biscuit, 1 wafer biscuit;
6) 3 jelly: 1 bulk jelly (Jinwa Jelly discount), 1 bagged jelly (Xizhilang jelly);
7) 3 pieces of bulk food: 1 piece each of bulk biscuits, bulk dry goods, and bulk roasted seeds and nuts;
Five-pack , Sixth cover: "Cool Summer Breeze" (wine, special edition for brewing) ***42 items in total
Drinking class: (32 items in total)
1) 8 carbonated drinks (Coca-Cola, Pepsi, Very Coke, Sprite, Lemonade, etc.);
2) 4 water drinks (ordinary mineral water, sports mineral water);
3) 5 tea drinks (green tea, black tea, herbal tea);
4) 3 fruit juice drinks (orange juice, peach juice, orange juice); 2022 May Day Labor Day activities Promotion planning plan 4
"Retain old customers and develop new customers."
Holidays such as May Day are the peak period for catering consumption, but the income of the three days of May Day is not as good as the income of one month. The purpose of holiday marketing is not only to improve short-term economic benefits, but also more important Retain existing old customers, develop potential new customers, and drive future performance growth. In addition, Jiazhou Xincheng and Mantingfang will have many potential consumers moving in in the future, and new customers will be developed.
In response to this theme, implement new product development strategies, combined sales strategies and membership card marketing strategies. And carry out promotional publicity targeted at the consumer groups of this hot pot restaurant.
Membership card marketing strategy
(1) Benefits of implementing membership cards:
1. Long-term advertising effect.
2. Help retain old customers.
3. Collect member information to improve future products and services to make customers more satisfied and facilitate future marketing plans.
(2) Membership divisions
Ordinary members and gold card members
(3) Membership card functions
Ordinary members: consumption with the card , get a free special dish; or enjoy discounts.
Gold card members: When spending with the card, you will have priority to use the private room, and the private room fee will be waived; a free special dish; and enjoy discounts.
Note: Try not to use discounts for low-price marketing.
(4) Membership card production requirements
Ordinary card: simple, generous and decent.
Gold Card: Noble and elegant, it can highlight the taste of the cardholder.
Both ordinary cards and gold cards are numbered uniformly.
(5) Membership card issuance form
Ordinary card: All consumers in our store can give it as a gift during the May Day period. Or those who usually spend more than 300 in our store.
Gold Card: Use the network to give gifts to enterprises, institutions, and celebrities in Leshan.
Remarks: Leverage marketing: Leverage Mantingfang and Jiazhou Xincheng sales centers to provide free membership cards to their owners.
(6) Membership management (collection of consumer information)
After issuing a membership card, record the cardholder information corresponding to the membership card number, and report to the cardholder each time Specific information about consumption (number of consumers, personal relationships between consumers (relationships include family, colleagues, friends, etc.), consumption amount, consumption dishes, dining habits, etc.).
Collect member information to improve future products and services, and to facilitate future marketing plan formulation.
New product development strategy
Eating hot pot in summer can make people feel hot and easy to get angry. And as modern people improve their living standards, among family consumers, there are often elderly consumers over 60 years old. They should not eat more greasy food; young women who love beauty should not eat spicy food either. To address this problem, targeted new product (pot base) development should be carried out:
Refreshing and warming hot pot, health-preserving hot pot, beauty and detoxification hot pot, etc. (such as hot pot with various fungi, Fresh and refreshing melon and fruit hot pot)
Combination sales strategy
Reasonably match a variety of dishes and pot bases to form different set meals, and carry out distinctive promotions for each set meal Name it and apply a certain discount to the combined package.
The functions of this strategy:
1. Guide consumers to consume different dishes and new products.
2. Help consumers make the best taste combination.
3. The naming of the set meal combination can deepen consumers’ impression of the hot pot restaurant’s dishes and the hot pot restaurant.
Promotional publicity strategy
The Chinese restaurant of a certain hotel is positioned in the mid-to-high-end market, so when promoting it, it is positioned as a "high-quality XX restaurant".
(1) Target consumers
At present, the target consumers of the Chinese restaurant in a certain hotel are mid-to-high-end people. They have cars, money for catering and leisure consumption, and eat Hot pot is usually served with family or friends. Places where such people gather: tea shops and restaurants by the river on Binjiang Road, business clubs, leisure and fitness clubs, etc.
(2) Promotional form
Flyer:
1. Production requirements: Invitation letter format, beautiful and generous, 3000 copies
2. Content: A brief introduction to the Chinese restaurant in a certain hotel, new dishes, new pot bases, introduction to May Day activities, etc.
3. Distribution: Binjiang Road riverside tea shops and restaurants, business clubs, leisure and fitness clubs, etc.
4. Newspaper advertising: Instead of advertising directly in newspapers and periodicals, hand leaflets to newspaper agents and sellers, and insert the leaflets in newspapers and periodicals. This can be done at a very low cost.
TV commercial:
1. Content: A brief introduction to the Chinese restaurant in a certain hotel, its features, new dishes, new pot bases, introduction to May Day activities, etc.
2. Time and duration: Between 6 o’clock and 8 o’clock, two 30-second advertisements will be placed within one hour. Play time from April 28th to May 1st.
Note: Due to the high cost of TV advertising, whether it will be launched is yet to be determined.
2022 May 1st Labor Day activities promotion planning plan 5
1. Series of activity themes:
1. Big gifts for shopping in May, happy holiday for the whole family
2. Thousands of knots in the heart, a huge display of love
3. Travel gifts to welcome members
4. Spring Fashion Week
5 .Discount promotion activities
6. Print the first spring edition of XX Mall's "Boutique Shopping Guide"
2. Event time:
1. Shopping in May Give a big gift and have a happy holiday for the whole family: May 1st - May 5th, 20xx
2. Thousands of hearts are bound to each other, a great display of love: May 1st - May 20xx May 5th
3. May Day travel gift to members: May 1st - May 7th, 20xx
4. Spring Fashion Week: May 1st, 20xx Day - May 5
5. Discount promotion activities: May 1 - May 7, 20xx
3. Series of activities: XX Mall and August 1st Store, XX Shopping Plaza and Beiyuan Store
4. Series of activities:
(1) Big gifts for shopping in May, happy holiday for the whole family
Activities Content:
In order to increase the popularity of XX Mall and create good sales during the May Day Golden Week, we specially organize the "May Shopping Gifts, Happy Holidays and Family Travel" event, which means shopping to give May Day couples and family travel packages. .
Implementation details:
① From May 1st to May 5th, anyone who consumes a total of 3,000 yuan in regular-priced goods on that day can obtain May Day tourism by registering with invoices and valid certificates A package ticket for two persons as a couple. (No cumulative gift)
② Anyone who purchases a total of 4,000 yuan of regular-priced goods on the same day can receive a May Day family travel standard package (limited to three people) by registering with invoices and valid certificates. (No cumulative gifts) 2022 May Day Labor Day Promotion Planning Plan 6
1. Event Time:
April 30 (Wednesday)---May 4 (Sunday)
2. The main body of the activity:
A sincere gift for May Day shopping and travel with endless joy
3. The content of the activity:
1. Shopping travel is endless fun:
2. Celebrate May Day with gifts for members and free travel for gold medal members:
3. New Century Summer Fashion Week:
3. Series of activities:
Plan A: (1) Shopping and travel fun
In order to enhance the May Day Golden Week In order to gain popularity in the new century and create great sales results, we specially organize the "Golden May Grand Tour and Happy May Day Fun Unlimited" event, which means shopping will give away May Day couples and family travel packages. During the Golden House period, all clothing and department stores are discounted at 20% off. (Supermarkets and express products are not discounted, and you can participate in tourism activities)
Implementation rules:
① During the event, anyone who purchases a total of xx yuan on the same day can get it by registering with an invoice and a valid certificate One single ticket for the May Day tour. (No cumulative gifts)
②During the event, anyone who purchases a total of 3,000 yuan on the same day and registers with invoices and valid IDs will receive a May Day travel couple package for two. (No cumulative gifts)
③ During the event, anyone who purchases a total of 4,000 yuan on the same day and registers with invoices and valid certificates will receive a May Day family travel standard package (limited to three people). (No cumulative gifts)
④ During the event, anyone who purchases a total of 5,000 yuan on the same day and registers with invoices and valid certificates can receive a May Day family travel standard package (limited to four people).
(No cumulative gifts)
Plan B: Golden May 1st Happy Shopping and Rebate Voucher Happy Tour
In order to increase the popularity of the new century and create good sales during the May 1st Golden Week, a " "Golden May Day Happy Shopping with Vouchers and Happy Tours" event, you will receive 20 yuan shopping coupons for purchases of clothing and department stores worth 100 yuan, single tickets of 100 yuan or more, and supermarkets with purchases of 50 yuan or more can participate in lucky draw travel activities. (Supermarkets and expressly stated products will not participate)
Implementation details:
First prize: 20 people will receive a May Day family travel standard package (limited to three people). (No cumulative gifts)
Second prize: 50 people will receive a May Day family travel standard package (limited to two people). (No cumulative gifts)
Third prize: 100 people will receive a May Day travel single ticket. (No cumulative gifts)
Fourth prize: 1,000 bottles of Coca-Cola or other items
(2) Free tour for gold medal members to celebrate May Day
In order to thank gold members for their support to New Century over the years, as of April 30, the top 10 gold members with accumulated shopping points on their membership cards can register from April 30 to May 4 with their membership points cards and ID cards. During the date, receive a Happy House (limited to three people) luxury travel package. (No waiting for expiration, the ranking will be announced in front of the New Century Building and the New Century website on April 30)
(3) New Century Summer Fashion Week
During the event, special launches Summer brand clothing boutique static exhibition and on-site fashion model catwalk. Exhibiting brands can set up image booths on both sides of the T-shaped stage to introduce brand history and clothing style and create a fashion week atmosphere;
4. Promotional publicity (omitted) 2022 May 1st Labor Day activities promotion planning plan 7
1. Event time:
From April 29th to May 1st, 20xx from 2:00 pm to 5 o'clock
2. Event registration rules:
Each group of families present can watch the comedy blockbuster for free, and can also participate in a series of DIY activities.
3. Activity items:
(1) Warmth cake DIY
1. Activity time: April 29, 20xx
1. Guests will sign in to receive experience coupons. A family can make a cake.
2. Project location: Rest area on the 1st floor of xx sales hall
3. Staff: 3 masters and 1 explainer.
4. List of materials required for DIY activities:
(2) DIY hand-painted T-shirt Owen English Class
1. Activity time: April 30, 20xx Sunday from 2pm to 5pm.
2. Invite owners through text messages to bring their children to Beiluyuan for free classes.
3. Guests will sign in, and children aged 5-10 can experience Irvine’s professional English class lectures for free. Each child who attends will receive a T-shirt with their own photo printed on it.
4. Project location: The terrace on the first floor of the original negative ground floor of MCC Beilu.
(3) Hand-painted reusable bags
1. Event time: May 1, 20xx
2. All guests present can receive a reusable bag.
3. Event location: Terrace outside the sales hall
Necessary materials:
The developer will provide cold meals, on-site POP, and on-site facilities and equipment
Participants:
Promotional planning plan for various activities of May Day 2022 for owners and prospective owners of this project 8
1. Theme of the series of activities
Big gifts for shopping in May, happy holidays for the whole family;
2. Event time
xxxxx month xxxxx - xxxxx day
3. Event content
p>(1) Crazy shopping and free gifts, good luck will come naturally;
One-time shopping in the supermarket area of ??this mall during the event (except for special offers): xxxxx fresh eggs or noodles will be given when you spend xxxxx yuan or more A handful;
For those who spend xxxxx yuan or more, you will get a xxxxx or welfare lottery scratch-off ticket with face value xxxxx yuan;
For those who spend xxxxx yuan or more, you will get xxxxx premium rolling paper or a welfare lottery scratch-off ticket with face value xxxxx yuan. One piece;
(2) Exclusive for VIP customers, great value redemption for xxxxx yuan!
During the event, if you purchase more than xxxxx yuan in the supermarket area of ??this mall at one time, you can use a single computer receipt and a membership card to add xxxxx yuan at the mall exit to exchange for super value products worth more than xxxxx yuan. (A single computer receipt can only be exchanged for one product at most)
The purchasing department will provide a series of recent or unsalable and non-returnable products with a retail price of close to 20 yuan before xxxxx month xxxxx as this exchange. products (the products are required to be of a certain size). This activity can drive customer flow and increase the unit price while reducing the backlog and inventory of unsold goods and recent goods in the mall, thus killing two birds with one stone.
During the event:
All counters in the shopping mall must participate in the special DM single promotion and provide no less than five ultra-low-price special products for promotion. Promotional plans and special offers must be submitted to the general manager's office of the shopping mall for review. The supermarket area provides members with no less than xxxxx items of ultra-low-price promotional products.
Promotional hot spots:
About xxxxx kinds of ultra-low-price products are selected every day, and reasonable varieties, supply quantities and ultra-low prices are required to ensure strong appeal. and price impact. On the one hand, it limits the quantity purchased by individuals, and on the other hand, it ensures sufficient supply on the same day to avoid being sold out in a short period of time; for example: bulk rice is sold at super low prices on xxxxx on xxxxx, xxxxx yuan/jin, and domestic eggs xxxxx Sold at super low price on xxxxx, xxxxx yuan/jin. The event set off two climaxes.
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