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What’s going on when Beijing will issue 12.2 billion yuan in consumer vouchers?

On the afternoon of June 3, the Beijing Municipal Commerce Bureau, the Municipal Party Committee Propaganda Department, the Municipal Culture and Tourism Bureau, the Municipal Sports Bureau, and the Municipal Economic and Information Technology Bureau jointly held a press conference in Beijing to kick off the Beijing Consumption Season. This event, with the theme of "Tasteful Consumption, Beijing Style (FUN) Life", will be officially launched on June 6 (Saturday) and will end after the "National Day" Golden Week. ***122 will be launched to Beijing citizens 100 million yuan in consumer coupons.

As a heavyweight segment of Beijing’s consumption season, Beijing consumption vouchers include special consumption vouchers issued to consumers in Beijing, smart product consumption vouchers and urban and rural subsistence allowances, special poverty and low-income families and other needy groups, communities Specific consumption coupons issued by workers, frontline medical personnel and other groups.

The first batch of special consumption coupons and smart product consumption coupons will be collected on JD.com APP from 10 a.m. on June 6 (reservations can be started from 00:00 on June 5) while supplies last. Thousands of enterprises and stores across the city participate, which will benefit citizens across the city.

Extended information

Use of consumption coupons

1. Special consumption coupons are used for offline consumption - each card contains 3 discount coupons

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Special consumption coupons (offline dining and shopping) can be used at offline stores of participating merchants in the catering and shopping areas in Beijing. Four batches will be released in June. The first batch of 2 million will be released at 10:00 on June 6, and the remaining three batches will be on June 13, June 20 and June 27 respectively. The total value of each card pack is 60 yuan (***3 coupons), and each coupon is valid for 14 days, including: 1 coupon for 10 yuan off for purchases over 50 yuan; 1 coupon for 20 yuan off for purchases over 100 yuan; 30 yuan coupon off 200 yuan.

In addition to the above-mentioned government coupons, consumers can also enjoy a 1:1 preferential ratio from merchants when paying. For example, if you spend 60 yuan, you will get a 10 yuan discount coupon for spending 50 yuan or more. The amount after subtracting the government subsidy is 50 yuan. On this basis, you will enjoy a matching subsidy of 10 yuan from participating enterprises, and the actual expenditure will be 40 yuan.

2. Smart product consumption coupons can be used online and offline - the maximum subsidy for a single order is 400 yuan

Smart product consumption coupons include online coupons and offline coupons. You can purchase 31 categories of designated smart products such as smart communications, smart home appliances, smart homes, and smart home decoration on online platforms such as JD.com and Xiaomi, as well as at the 7 first batch of physical stores participating in the event, including Xiaomi Home, Easyhome, and B&Q. use.

Two batches will be distributed in June. The first batch of 1 million will be distributed at 10:00 on June 6, and the second batch will be distributed on June 18. For a single order of 2,000 yuan or more, a 10% subsidy will be provided (the government and enterprises each subsidize 5%), with a maximum subsidy of 400 yuan.

3. A number of offline physical businesses - simultaneous launch of "tens of billions of subsidies" for profit sharing

In addition, payment platforms such as UnionPay and Tencent, JD.com, Suning.com, Secoo, etc. E-commerce platforms, Hema Fresh, Red Star Macalline and other offline brick-and-mortar businesses have jointly launched “tens of billions of subsidies” to give away profits, issuing shopping coupons, dining coupons, takeout coupons, and home appliance consumption coupons, and intensively building brands, Quality-themed profit-sharing activities.

In addition, in order to support the accelerated restart of Hubei's economy and society, this consumption season event will also hold Hubei Week, and set up Hubei specialty product areas in Wangfujing Department Store and other places to promote the sale of Hubei products, especially poverty alleviation products. Sale.

Global Network-Beijing will issue 12.2 billion yuan in consumer vouchers to promote consumption recovery