Three Summaries of Business Negotiation Simulation Training

Business negotiation is an applied science that pays attention to practice, practicality and problem solving. It is not only regular and principled, but also flexible and creative. This is a contest between practice and wisdom, as well as knowledge and eloquence. Below I have compiled a summary of business negotiation simulation training for your reference.

Business negotiation simulation training summary 0 1

Summary of Business Negotiation Training Deng Junhao

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Industrial and commercial marketing 1

In the first 12- 14 week of this semester, we finally ushered in the long-awaited business negotiation training class. This expectation may be to test yourself, or to feel the atmosphere of wearing professional clothes. In short, it is expectation and excitement.

The teacher asked us to conduct simulated negotiation in order to exercise our flexibility in mastering knowledge and practical application ability, which is a test for us in all aspects. As college students, we should thank our teachers for giving us this opportunity to have practical experience and a little experience, so that we can understand posture and actual transformation.

Who is our group? Winnie company? Is a company specializing in the production of high-quality nano fabrics. Although the group's performance in the negotiations is not satisfactory, it has also gained something. From the division of labor before negotiation, collecting relevant information, making negotiation plans and simulating negotiation rehearsal, all the members of our group have exercised their hands-on ability, communication ability and organizational ability, and at the same time enhanced the friendship between students and narrowed the distance between teachers and students.

The key to negotiation is people. In addition to the essential attributes of the project, the quality of the project is basically evaluated and controlled by the negotiators' operations. Therefore, the choice of negotiators is very important. The negotiators' personality determines their negotiation style, and the style of the chief negotiator determines the tone of the negotiating team. In the process of negotiation, details such as tone of voice, expression, movements and skills will affect the direction of the whole negotiation. Only a team that has the right to speak and has an advantage in the negotiation can make the negotiation result tend to be expected and successful. Choose the right person to do the right thing.

Two weeks before the negotiation, we determined the cases and objects of our negotiation by drawing lots, which can be said to have sufficient preparation time for the negotiation two weeks later. The hardest part is actually in the beginning In the first negotiation, everyone was very excited and carefully observed. As long as everything has a good start, the latter will be better than the former, so it is very important to start. After the first group of negotiations, the teacher asked everyone to express their opinions first, and everyone expressed their opinions. The teacher also expressed his opinion later. After all, it is the first batch, and their shortcomings are also something we should pay attention to.

Our team consists of five people: the speaker, the deputy speaker, the manager of the operation department, the manager of the finance department and the legal adviser. My role is the legal adviser. We had a good division of labor before the negotiation, but everything changed at the negotiating table. We feel casual when watching others negotiate, but when we experience it ourselves, we will be at a loss and can't talk about it. This is the so-called low-headed family. When we arrived at the negotiating table, we were confused, but we couldn't talk about the simulated negotiation. At first, we lost our minds. During the negotiation, we felt that everyone was playing football, but we couldn't get to the point. Later, we gradually got used to this atmosphere. As the main party, another Jiayi Clothing Co., Ltd. began to enter the theme, and they began to play football with us. As a guest, I played the leading role in the conversation. When people ask us questions, my assistant often answers them. Both the other party and we made a big mistake, that is, what we talked about was nothing, without the support of data, and we knew almost nothing about some professional knowledge, only a little knowledge, which was not in line with the actual situation at all. Good adaptability is the most important thing in negotiation. A qualified negotiation team is a team with strong adaptability, good strategy and tacit cooperation. However, our adaptability in the negotiation is too poor, the negotiation strategy is not well used, and the cooperation is not tacit, so this negotiation is doomed to failure. We have been discussing this price with each other in the negotiation, ignoring other issues. When the price reached a deadlock, did we shift each other's views well? We later committed military taboos and had internal differences. There is no uniform caliber. I didn't realize that this question was a discussion. Our price was set by the financial manager alone, but when she reported it,

When I offered the price, I offered different prices. What is even more ridiculous is that the other side did not seize our weakness to attack. Our negotiation was so bad that failure was inevitable. Although the contract was finally signed, the effect was not what we wanted.

The details of the negotiation determine the success or failure of the negotiation. What to say at the negotiating table, how to say it, what can be decided, when to compromise, even dress, venue layout, invitation of translators, etc. They are all very careful considerations, such as the tone and speed of speech during the negotiation. Being firm means that the problem cannot be let go, being vague means that the other party is avoiding the problem, and having a low tone means that they are not fully prepared. Of course, these are all necessary. Whether negotiating or doing things, we should also pay attention to details.

I have learned a lot in this negotiation, but there are still many shortcomings. The most important thing is that I didn't consider the problem comprehensively, but I didn't realize the negotiator's situation and my thinking was not divergent enough. Therefore, I need more practical experience to digest these realistic things. Besides, we should observe life carefully. Many things are details that we don't notice in our lives. These details are very important, but they are easily overlooked. Learning is a step-by-step process, focusing on accumulation, not cramming.

In a word, in business negotiation, we should be good at using various negotiation strategies flexibly and master the relevant methods and principles of negotiation, so as to maximize our own negotiation goals and reduce costs and losses. Get the success of business negotiation. In business negotiations, in order to succeed, we must determine a consistent negotiation attitude, fully understand the negotiating opponents, prepare various negotiation plans, establish a harmonious negotiation atmosphere, set up a negotiation forbidden zone, use concise language to express, control the negotiation situation, and use concessions to attack. What we should remember more is that negotiations are won with our ears, not with our mouths, so we must pay attention to listening when negotiating. Only by doing the above can we achieve a win-win situation in the negotiations. But we should also do the following: 1. We should separate people from problems in negotiations. Negotiation is dealing with people, and the other side of our negotiation is people, not problems. Dealing with the problems of good people and objectively separating people from problems are helpful to solve problems to some extent. 2. Keep your word, care about your heart. Negotiators should keep their words, never break their words, but keep their words. They must also be measured, principled, clear, persistent and unavoidable. After a week of business negotiation training, I have a better understanding of the whole negotiation process.

Through this negotiation, we have a deeper understanding of our own strengths and weaknesses, find and solve problems in time, and let us pay more attention to language expression ability, observation attention, judgment, adaptability and decision-making power in the future, so as to be invincible in the negotiation process of life. This kind of simulated negotiation is something we can't learn from books, such as 1, which pays attention to collective interests and fights in groups. No matter what decision is made, it is difficult to complete one's ability without the knowledge and cooperation of the team. First of all, get the support of teammates and listen to and consider the opinions of other teammates. Don't make a decision without authorization. 2. Flexible negotiation methods should be adopted in the negotiation. If you can't talk about a certain issue through horizontal negotiation, you should try to change the subject to discuss other issues and stop the negotiation if necessary. It should be understood that win-win is not the average income of both parties, but each takes what he needs. The win-win condition is that both sides have what the other needs or needs.

Summary of business negotiation simulation training 02

Our team BYD Auto Co., Ltd. and Shanghai Lianhai Huxi Sales Co., Ltd. have completed simulated business negotiations. On the whole, our team showed its best state. The result of the negotiation not only reached our predetermined goal, but also established a long-term friendly and cooperative relationship and enhanced the friendship between the two sides. In the end, the two sides signed a cooperation agreement and achieved a win-win situation for both sides. Although we achieved our initial goal in this negotiation, we still have many problems worth learning and summarizing in this negotiation.

One. Negotiation work

In the preparation of this negotiation, our group has made full preparations and detailed division of labor. In this negotiation, I am mainly responsible for analyzing the interests, advantages and disadvantages of both parties and making emergency plans.

Review negotiation stage process

Preparation stage:

Collecting information comprehensively is very important for formal negotiations, which directly determines the progress of negotiations and the success rate of reaching an agreement. At the stage of preparing for the negotiation, we need to collect a lot of information. In the process of collecting and sorting out information, I mainly consider the advantages and disadvantages of products, companies, laws and regulations, negotiation standards and markets of both parties. Our information is well prepared, but it is not well used, and our knowledge is too narrow and the information is not comprehensive. There are some details, such as transportation costs and payment methods, which we have not explained in depth for the other party to grasp. And then put

Our greatest advantage was lost, and no substantive breakthrough was made later. For our advantage, we should run through the whole negotiation process, so that we can take the initiative. Neither side can make full use of its own favorable factors and convenient conditions; Trust between the two sides can only be established and improved through long-term efforts. During the negotiation, we should always keep a clear head and be quick-witted, and don't fall into the idea that the other side wants us to reduce the price continuously, so as to reverse our disadvantage and make the negotiation develop in our favor.

(ii) Specific negotiation stage

Both sides have made full preparations for this negotiation, and both want to strive for the best interests for our company. In the process of analyzing our new car, the final target plan of the other party is far from our minimum target concession. Our quotation is slightly different from the predetermined target of negotiation in terms of entering the region, supply, staffing, sales volume and rebate, and our words in the negotiation process are not very professional.

Third, about negotiation strategy.

The preliminary negotiation emergency strategy was adopted in the negotiation process.

(1) In the starting point strategy of quotation, we adopt the way of throwing the ball (Japanese quotation) and put forward the starting point of negotiation that is lower than the actual situation of the other party, so as to arouse the cooperation interest of the other party and strive to beat the similar competitors first. After that, we will try to compete with each other by playing hard to get, playing soft games and being clever, and finally make appropriate concessions to get the other party to agree to our requirements. And interspersed in the negotiations? Respect objectivity and pay attention to interests; Avoid differences and change the subject during negotiations, and strive to make the negotiation situation develop in a direction favorable to us.

A variety of options, choose alternatives. We aim at each other in price and payment.

When we can't let go, we have effectively formulated the principle of retreating for progress, and adopted three schemes to let the other party choose and let the other party measure the interest relationship, forcing the other party to choose the one they are satisfied with among the three schemes, while our losses are relatively reduced.

(3) Mutual respect, effective concessions, cold treatment and temporary recess. Fully consider the feasibility of the scheme to both parties.

(4) fight hard and be reasonable; It is also necessary to fight back with sharp words. When the other party repeatedly compared our price with ours, we retorted at that time and stated our view that we would never give in to the price. When the two sides finally discuss and make concessions, we will show the other party that this concession we made violates the company's policies or the instructions of the company's directors.

(5) Ease the atmosphere and talk about some relaxing topics appropriately. What are the two sides right about? Is it awesome? This question brings the two sides closer in a humorous way, which is also a harmless way to make the other side make concessions.

Fourth, the harvest and summary

Although this is only a simulated business negotiation, it also makes us feel the atmosphere of negotiation. The two sides play different roles. When they argued and refused to compromise for the benefit of their own company, both sides entered the role. It can also give us a deeper understanding of business negotiation, and we can also apply the theoretical knowledge in books to actual combat, so as to achieve the effect of applying what we have learned. The fierce debate, bargaining and circuitous concessions in the negotiation process have exercised our ability to a certain extent, and also made us realize our own shortcomings.

Summary of business negotiation simulation training 03

Business negotiation is an indispensable activity in economic activities, and both sides of the negotiation determine various conditions related to exchange through consultation. It can promote the two sides to reach an agreement and is an important link in the negotiations between the two sides. Business negotiation is a behavioral process in which people adjust their interests, reduce differences and finally establish common interests. It is in this form that we conduct simulated business negotiations, make full use of the programs and strategies learned in the negotiation process, and combine marketing means to achieve the best negotiation results.

On the first day of this week's training, Mr. Hou taught us the etiquette in negotiation, such as our standing posture, sitting posture, how to tie a tie and so on. Let us benefit a lot from it, and every detail can be extended to our future work and life. On the second day of the training, our task is to complete the scheme writing and simulate the opening signing in groups. Among them, the scheme writing is divided into the roles of buyer and seller, and the specific division of labor within the group. There are six people in our team, three of whom are Lin, Lu and me, and the other three are Zheng Huang Jia. They have completed the buyer's plan. In the morning, we finished the draft paper and handed it to the study committee. In the afternoon, six people went to the library to complete the simulation shooting of the negotiation scene.

On the third day of training, the class league secretary assigned tasks to even-numbered students. First of all, I was assigned the task of forming a company. Our team members are Elvis Presley, Liu Ting, Lou Shanshan, Yan Qingyun, Yang Mingming and Lou Huafeng. As the leader of the group, I contacted all the members of the group at the first time and assigned tasks in the discussion group. Yang Mingming is in charge of the product introduction of our company, and needs pictures and words. Our company specializes in Jingning Huiming tea, Longquan tribute tea, Suichang Taixu Miaolu tea and Songyang Yinhou tea. ), she is responsible for searching the information of these teas online and matching the corresponding pictures. Liu Ting is responsible for our company's most important business product: Jingning Huiming Tea (which is the tea we want to negotiate with an American company about the purchase and sale of tea), and it is our company's signature. It also requires pictures and texts. It must be detailed and the photos should look better. Yan Qingyun is responsible for the main direction of our company's products Lou Shanshan is responsible for the introduction of our company. Lou Huafeng is responsible for the reputation of our products. After assigning tasks to team members, I am responsible for sorting out and modifying the content they sent me, and then setting up a company to send it to Lin. That day, we finished the task assigned by Lin efficiently.

On the fourth day of training, I received the task of consulting with the American representative of118 English class in the dormitory of the Communist Youth League branch, and reached an agreement at that time. Then I am responsible for writing the name of the negotiator. In the evening, we will collect all kinds of information that will help us negotiate on Friday.

On the fifth day of training, we got up early, put on our professional clothes and went to the conference room to further arrange the negotiation scene. In the course of today's negotiations, we have encountered many problems, discovered many of our own shortcomings, and exposed many of our own shortcomings. The only good thing is that we sold it to the other party at a high price in a muddled way, and finally the other party accepted the offer of CIF 28 USD/50g in a muddled way.

Self-examination/introspection

In this simulated negotiation, the whole negotiation effect is not good, but it has tempered our negotiation ability, teamwork ability, knowledge and understanding of things, and there are also many places worthy of reflection. I think we can improve in the following aspects:

(1) Before the negotiation, the collection and arrangement of information is very important for the negotiation, which affects the progress of the negotiation and the success rate of reaching an agreement.

(2) When negotiating, you should be clear about your position, always keep a clear head, don't get lost in unnecessary arguments, and at the same time, you should have agile thinking, constantly change your thinking and reverse the negotiation situation.

(3) Learn to control the atmosphere of the negotiation, relax one by one, narrow the distance between the two sides of the negotiation, enhance their feelings and promote the successful conclusion of the negotiation.

(4) Assign the negotiators' respective tasks and responsibilities before the negotiation starts, so as to achieve the purpose of mutual cooperation and coordination, thus improving the success rate of the negotiation.

(5) It is a kind of respect for the other party to wait until the other party has finished speaking.

(6) Try to grasp the key to make the other side make concessions, and don't talk big.

(7) Win-win is the best negotiation result. On the premise of not harming one's own interests, try to think of the negotiating opponent as much as possible and take the initiative to reserve certain interests for the other party.

(8) The knowledge is too narrow, the information is not comprehensive, and some details are only attached. Without in-depth substantive calculation, we are caught in a passive situation of negotiation. You should be more responsible for your company in the future.

Harvest:

Fierce arguments, bargaining and circuitous concessions in the negotiation process have tempered our ability to some extent and made us realize our own shortcomings. After understanding the basic concept of business negotiation, we should understand the content and necessary aspects of business negotiation.

Testimony:

Although this simulated negotiation is short-lived, I have learned a lot of negotiation skills that I can't learn in books, so this is not just? Theoretically? , but out of books, theory with practice. From the time point of view, business negotiation is an applied science that pays attention to practice, practicality and problem solving. It is not only regular and principled, but also flexible and creative. This is a contest between practice and wisdom, as well as knowledge and eloquence. Therefore, learning business negotiation is not only learning how to compete with others in the rules of market economy, but also learning how to control one's own reason and feelings in getting along with others and competing. In this sense, business negotiation is indeed a subject that everyone should study and study.

In this experiment, my other gain is about the cultivation of team spirit and the improvement of team cooperation ability. In this experiment, I learned that as a professional negotiator, you should not only be sharp-eyed and quick-witted, but also learn to cooperate with other members of the team and unite to achieve your goals. The success of negotiation requires not only one person's efforts, but also the mobilization of team enthusiasm and the cooperation of members. As the saying goes, everyone picks up materials and the flame is high? I believe that with the joint efforts of all of us, we can strive for the greatest benefits for us step by step.

The result of the matter is very important, but it is not the most important. In many cases, this process is often more memorable. After this negotiation, each of us will more or less understand something, experience more, experience a little, or realize our own shortcomings, so let's find the right direction and move towards our goals, believing that everything will bloom.

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