What's the slogan

Slogans refer to propaganda and agitation slogans with concise words and distinct meanings.

Slogans are propaganda slogans written in short words.

Use:

Slogans have the characteristics of accuracy and conciseness in official documents, and rigor and encouragement in political discourse.

It can not only enlighten people intellectually, but also impress people emotionally, shoulder the mission of "social education", play a guiding role in influencing public opinion and cultural communication, and reflect the essence of social economic system and the degree of social civilization to a certain extent.

Significance:

A slogan with only a few figures not only reflects the spirit of the times, but also reflects the direction and wisdom of being in power, and its significance and function can not be ignored.

However, in recent years, a considerable number of slogans with indifferent sentences and arrogant attitudes have appeared. There are even some slogans that devour laws, regulations and national policies alive, order coercion, and be cruel, which hurts people's feelings and damages the image of the party and the government.

For example: No trampling on the lawn! Prohibition ... can actually be changed to: the community is my home, and greening depends on everyone (or the green grass is the result of your joint efforts, etc.). So why can't everyone protect the grass?

Slogans themselves play a propaganda role, but how to write them is very particular. Language is the expression of thinking, and slogans are also languages. We can see their thinking orientation through the slogans.

broadly speaking, Slogans can be divided into three categories: Byline brand description, Tagline brand label, slogan brand slogan, slogan and advertising promotion language.

in addition, if we distinguish slogans from their use occasions and purposes, we can classify them in this way: product positioning, product promotion, product promotion, brand image, corporate image, etc.

In recent years, corporate slogans have developed rapidly, and some enterprises have made great efforts to develop, produce and sell such posters and slogans.

above content reference: Baidu Encyclopedia-Slogan