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How to make the company's corporate culture?

First, the establishment of corporate culture:

1. Enterprises should set up corporate culture strategy committees and other relevant departments, which should be headed by special personnel (preferably the top leaders of enterprises), and cooperate with professional consulting institutions to form corporate culture execution teams.

2. Investigate and analyze the present situation, industry status, competition status and ultimate goal of the enterprise, and get the necessity and development requirements of the enterprise.

3. Summarize corporate vision, mission, spirit, concept, strategy and slogan scientifically and artistically.

4. According to the detailed concept level and the actual needs of enterprises, design enterprise behavior norms, including employee behavior norms, service norms, production norms, crisis management norms, ceremonies, ceremonies, etc.

5, corporate image system planning, generally want to invite professional design agencies. Ensure that the design meets the artistic, international, high recognition and industry requirements.

6. Corporate culture is a spiritual wealth and material form with enterprise characteristics created by enterprises in production, operation and management activities under certain conditions. It includes cultural ideas, values, enterprise spirit, moral norms, codes of conduct, historical traditions, enterprise system, cultural environment, enterprise products and so on. Among them, values are the core of corporate culture.

Second, the state and style of corporate culture

1, a vibrant corporate culture. Features are: re-organization, pursuit of innovation, clear goals, external orientation, good communication from top to bottom, and strong sense of responsibility.

2. Stagnant corporate culture. The characteristics are: quick success and instant benefit, no lofty goals, self-interest, self-protection, introversion, slow action and irresponsibility.

3. Bureaucratic enterprise culture. Features are: routines, red tape.

Third, the nature and scale of corporate culture.

1, greenhouse type. This is unique to traditional state-owned enterprises. Not interested in the external environment, lack of adventurous spirit, lack of incentives and constraints.

2. Picking type. Small and medium-sized enterprises are unique. The strategy changes with the environment, the organizational structure lacks order and the functions are scattered. The foundation of the value system is to respect leaders.

3, vegetable garden type. Trying to maintain the dominant position in the traditional market, paternalistic management and employee motivation are at a low level.

4. Large plant type. Unique to large enterprises. It is characterized by constantly adapting to changes in the environment and encouraging employees' initiative and enthusiasm.

Extended data:

Corporate culture construction is of great significance to the formation and improvement of corporate cohesion, attractiveness, combat effectiveness and credibility;

1. Cohesion is the core strength of an enterprise. If employees can be compared to a thread, then the enterprise is a rope twisted by this thread, and the firmness of the rope is cohesion. Excellent corporate culture is a pair of skillful hands weaving ropes.

2. Attraction-it is the centripetal force of the enterprise, which brings employees closer to outsiders. This is the charm of corporate culture.

3, fighting capacity-that is, the fighting capacity of employees, excellent corporate culture can make employees unify their thinking, unified thinking can keep pace, and a team that keeps pace can have fighting capacity.

4. Reputation-A healthy corporate culture is not only the spiritual pillar of employees, but also can improve the public reputation of enterprises and bring immeasurable social benefits to enterprises.

References:

Baidu Encyclopedia of Corporate Culture