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Collection of impressive corporate slogans (advertising slogans)
There are too many. First of all, a good slogan must have a unique corporate culture, philosophy, attitude, etc. If you just want to find inspiration from the slogans of other companies, then Baidu Search has collected more slogans, and most of the slogans collected are familiar ones. For the two companies I worked for, it took a long time to come up with slogans. One was due to advertising laws, and the other was really wanting to highlight the characteristics of the company. It would be really difficult to write one if I didn’t stay in the company for a few years.
Since it’s a solicitation, Let me give some examples
A diamond is forever, a diamond will last forever
A diamond is forever was created by De Beers, the largest diamond supplier. It is to create the image of diamonds as eternal and precious, and to promote them to the Chinese jewelry market. It is the most classic and expressive advertising term for diamonds.
For this reason, diamond dealer De Beers also applied for trademark registration and used advertising slogans as trademarks, so that no one can use the same advertising slogans
With Ctrip in hand, you can go as soon as you want
I think this sentence directly made Ctrip a leader in the tourism industry for a long time
However, due to the recent negative news, his sentence has been criticized .
Anta: Never stop Nike: Just do it
Look, companies that focus on sports. It's concise and clear, and it hooks people deeply in just a few words.
Let’s take a look at some retail, e-commerce, and service categories. Because these do not have physical products, slogans are more difficult
Tmall: Go to Tmall and buy
< p>Ele.me: order takeout, go to Ele.meVipshop: a website specializing in special sales
Suning.com: Suning.com, save for you< /p>
I think *** the same point is obvious, no need to say more, if you don’t let people know what you do at a glance, how can you serve?
So for different companies and different industries , the form of the slogan is completely different, and it is basically difficult to learn from it. Relatively speaking, a simpler slogan only needs to have smooth sentences, some rhymes if possible, and is catchy enough
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