Which grade is higher, Jiji or Hanting?

Jiji is a higher-grade hotel than Hanting.

JI Hotel is positioned as the main standard mid-range hotel under Huazhu Group. Mid-range hotels are required to occupy more core business districts and locations. The construction area of ??a single room is about 50 square meters, the total number of rooms is about 100 to 150, and they must be equipped with independent hotel lobbies, restaurants, conference rooms, elevators, laundry rooms, PARKING LOT. The main customer group is China's emerging middle-class families under the background of consumption upgrading.

Hanting Youjia or Hanting 3.0 is positioned as an upgraded and evolved version of the original economical express hotel. Or the property structure of the hotel is not suitable to match the All Seasons brand, for example, the number of rooms is too few, there are too many darkrooms, the hotel's comfort facilities and equipment are lacking, etc. This type of hotel properties on the market are often very large, so the role of the Hanting Premium brand is to consolidate, occupy, and harvest this type of market share.

Hanting’s brand concept

Brand slogan: When people are traveling, their home is at Hanting.

Logo concept: The logo graphic uses the outline of the concept of a round sky and a square place, and uses modern techniques to express the image of the Han Dynasty and the Han Dynasty. It contains the meaning of "travel" and "post" and is very rich in the express hotel industry. characteristics; the red arc under the Han horse symbolizes the horizon, which not only presents the extraordinary journey of travelers on the horizon, but also implies that Hanting Hotel will continue to develop and grow with the world as its territory.

The design of the font incorporates the hearty yet delicate qualities of Han Dynasty elements, and rounded corners are used in the details to make the vision more coordinated and richer in layers. The blue color of the logo symbolizes cleanliness, modernity and comfort, while the red symbolizes the warm atmosphere of Hanting as a home for travel.