Why is Alipay ANT FOREST so hot?

Alipay ANT FOREST has been online for almost three years, with almost more than 500 million users. In other words, one in every three people in China is playing ANT FOREST. Why is it so hot? The reason for this is the following：

1: the combination of virtual and reality, online and offline linkage, you plant a tree on Alipay, Alipay will plant a tree for you in reality. This method can well arouse people's public interest in caring about the environment, protecting soil erosion, purifying the air and preventing sandstorms. It's not bad to stay at home and do public welfare. It is also awesome to participate in such a big project in your lifetime.

? 2. Alipay ANT FOREST appeals to people to live a low-carbon life, reduce carbon dioxide emissions, make life better and make the world greener. If everyone gives a little love, the world will become a beautiful world. If everyone plants a tree, the world will be better. It can not only exercise, but also save energy. Why not?

3. ANT FOREST has a ranking mechanism, in which those with the greatest energy rank first and then go down, which triggers people's comparison psychology. Everyone wants to be the first. It is not the alarm clock that wakes me up in the morning, but the energy of ANT FOREST. Someone gets up in the middle of the night and steals other people's energy, which can increase the interaction between users and improve the activity of users. A little narcissistic, I rank first among my friends, and I feel so proud!

I heard that ANT FOREST can still find love. There is an elder brother who waters the girl he likes every day. The girl asked him why he watered her every day. He replied, because I like you What a romantic confession. It can also increase the feelings between people. Someone waters you silently every day and doesn't rob you of your energy. Do you think she is very nice and plan to communicate in depth?

? 5. Constantly increase fun games, forests and trees with public welfare, and constantly increase people's sense of belonging and honor! There are also interactive games such as energy shield and time accelerator.

? 6. With the strong support of Alipay, Alipay subsidizes several hundred million yuan to plant trees every year for the sake of ANT FOREST. Even at the end of the year, ANT FOREST is also the main force of interaction. Vigorously promoting it can also increase users' use time and retention, and can also do public welfare, which can be said to kill two birds with one stone.

7. There is a national compulsory tree planting certificate, which is recognized by the state. Every tree you plant, Alipay will give you an environmental protection certificate, full of sense of accomplishment.

? Finally, let's make friends and plant trees together. Don't worry, I will water you and won't steal your energy! ! ! Fill the world with love.