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What did Confucian culture learn from the formation of corporate culture?
2. Confucianism takes humanism as its management philosophy, which conforms to the development trend of modern management theory and practice. Fan Li was one of the earliest representatives of Confucian businessmen. In the Spring and Autumn Period, he put forward the principles of "choosing people" and "not complaining about others", emphasizing the role of economic talents. The ancient Shanxi merchants created the "manager system" to play the role of management talents. There is a comment: [To say "employing people", Shanxi merchants can be said to be well-deserved. "In enterprise management, Confucian businessmen pay attention to giving full play to the role of people's first factor and know the truth that' those who win people's hearts win the world'. They regard "winning people's hearts" as the premise of giving full play to people's intrinsic enthusiasm, so they do everything possible to take care of their employees' vital interests and make them willing to contribute to the enterprise. Confucian businessmen's people-oriented management concept has important enlightenment to modern enterprise management. That is, enterprise management should be people-oriented. Management should be based on "winning people's hearts". In recent years, the "three P" theory has appeared in western management. 3p means that enterprises exist and produce for people's needs. Enterprises rely on people for production and business activities. The most important resources of an enterprise are people and talents. That is to put people at the center of enterprise management. Francis, a great American entrepreneur and president of the National Food Association, said: [You can buy a person's time with money. You can let a person stay somewhere for a while. You can also buy someone some kind of muscle exercise in a day or an hour with money. However, enthusiasm, initiative, loyalty or a person can't be bought with money.
3. The family management of Confucian businessmen has great cohesion. Confucian culture is the family structure of patriarchal culture. The family characteristics of Confucian merchants are also very obvious in organizational structure. The management of Confucian businessmen is family management. The ancient industrial and commercial enterprises in China advocated "mutual assistance among fellow villagers", established "guild halls" and organized "fellow villagers' associations" in their business premises to strengthen their own strength. The so-called WeChat merchants, Shanxi merchants and Jiangxi merchants. The reappearance of the economic field. Within the enterprise, most bosses like to hire relatives and fellow villagers. They regard the mentoring relationship as a junior relationship. They advocate "filial piety" and regard the relationship between disciples as a brotherly relationship. Advocating "family as one" within the enterprise is very important for the enterprise's goal integration and strengthening cohesion and centripetal force. Even if it is not a large enterprise composed of relatives and fellow villagers, it also attaches great importance to family structure and family management. For example, in old China, there were 16 semi-colonels, and Ruifuxiang Cloth Store employed more than 500 people. The internal staff of the enterprise were divided into several levels: owners. Things. Partners have a guiding relationship with their masters. If they work hard, they may "turn fish into dragons". They are promoted to managers or stock eaters by their bosses and get regular dividends. This makes employees regard Rui Fuxiang as their home and work hard for him. At that time, there was a song circulating in Rui Fuxiang: "I would rather live in Suzhou and Hangzhou than die in Rui Fuxiang." An effective way, but it is not conducive to the in-depth development of enterprises, especially enterprise organizations under the conditions of market economy. An important reason for the financial crisis in Southeast Asia is the [family] enterprise management culture. However, it is obviously meaningful to absorb the family management of Confucian businessmen to enhance the cohesion of enterprises.
4. The flexible management strategy of Confucian businessmen is a treasure house of modern enterprise management wisdom. Confucian businessmen not only have the characteristics of moral business, but also highlight the business wisdom. Confucian businessmen are brave and good at fighting. On the one hand, they must have foresight, accurate judgment and proper deployment in order to do business with wisdom. Zi Gong, a disciple of Confucius, one of the earliest representatives of Confucian merchants, praised him for "frequent speculation" and being good at [seeking good prices and selling]. Fan Li put forward the business strategy of "drought as the source of ships and water as the source of vehicles". It has won a lot of money in the past 19 years. Bai Gui advocated that "optimism changes with time". [People abandon me and take it. People compare me with ". He is regarded as the originator of businessmen. On the other hand, doing business with wisdom requires superhuman courage and boldness. For example, Bao Yugang bought Wharf and Wang Yongqing bought out the shares of Formosa Plastics Company. They all risked their lives. The secret of management, such as the "three-character classic" put forward by Quanju, that is, ducks should be good, people should be able, and words should be sweet, and the "three noes" management classic summarized by Hu Kaiwen Mo Dian, that is, not following the ancestral law, not following the rules, and not afraid of old shops. All these can be used by me in modern enterprise management.
5. The management policy of "customer satisfaction" of Confucian businessmen embodies the ultimate goal of modern enterprise management. The essence of Confucian economic ethics is the "altruism" spirit of advocating "establishing people" and "pushing oneself and others". Confucian businessmen turned this principle into a management principle of "quality first" and "customer first", which is consistent with the "CS" strategy implemented by modern management. The so-called CS strategy. From product quality, variety, specification and attitude to sales service, environment and after-sales service, we take customers as the starting point. Quality first, customer first. This is the most fundamental creed for the survival and development of enterprises. Confucian businessmen will never hurt customers because of petty profits. As Lu Zhi said: [Small loses big]. Cheap honest people abound "(
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