What is the company's mission, vision and values?

The company's mission, vision and values are:

1, the mission is the reason for the existence of the enterprise, the responsibility that the enterprise undertakes and strives to achieve, and the problem of what the enterprise wants to achieve. An organization must have a strong mission if it wants to survive. If an enterprise does not have a good mission, it will make employees feel that they have been working for the boss instead of working around this mission, which will directly lead to the salary of the knowledge he cares about!

2. Vision is the enterprise's vision and prospect for the future, a state to be achieved by the enterprise in the overall development direction, and an answer to the question of what the enterprise will become. Have a phased vision, at least 10 years, what my company will look like in 20 years; It provides a clear development goal and future prospect for the enterprise and tells every employee where the enterprise will go.

3, values, is the enterprise and its employees * * * recognized and advocated by the value evaluation standard, is the thinking mode and professional ethics followed by * * *. Answer the question of how the enterprise can take action to realize its mission and vision; It provides a code of conduct for work and a basis for enterprises to deal with contradictions.

for instance

1, Xiaomi

Vision: Let everyone enjoy the fun of science and technology/make friends with users and be the coolest company in users' hearts.

Mission: always insist on making good products that touch people's hearts and have good prices.

Values: sincerity and love.

2. Alibaba

Vision: live 102.

Mission: Let there be no difficult business in the world.

Values: We insist on "customers first, employees second, shareholders third"/Alibaba's six-pulse sword (six values in performance management).

3. Huawei

Vision: enrich people's communication and life.

Mission: Pay attention to the challenges and pressures concerned by customers, provide competitive communication solutions and services, and continuously create maximum value for customers.

Values: hard work, self-criticism, openness and enterprising, sincerity and trustworthiness, teamwork and customer achievement.