Advertising language?

I haven't seen her for about a month. My heart seems to have caught my lucky one. I think she loves her hateful mother. Why don't you let me know that my heart is on the right and I will get fat with her? So don't think about her study all day, but when I see her, I want to forget that the effect of losing weight will be better understood. You all know it's just because I love her and she doesn't care about her.

I can't live without her for a month. I always cherish her. I can't help laughing when I see that she will put aside all the annoying things in the past. I dreamed of calling her name. Now she's gone. I'm sorry. Why doesn't God cherish her?

I finally couldn't help it at school. I went to the supermarket and rode my bike-this is what she usually looks like. It spanned two rows of shelves and I finally saw her.

She still hasn't changed her original appearance, wearing brown skin, smiling slightly at my elegant moment, breaking my heart, and then I just want her to shout: I love you pigeon chocolate.

Reply: I sweat-manager level 4 10- 16 20:55

* M&M chocolate: insoluble in hands, only soluble in mouth.

This is the inspiration of bernbach, a famous advertising master, and it has been a classic ever since. It embodies the unique USP of M&M chocolate sugar-coated packaging, and implies that M&M chocolate tastes good, so we don't want to hold the chocolate in our hands and stop for a minute.

* Pepsi: the choice of a new generation

Competing with Coca-Cola, Pepsi finally found a breakthrough. They found that young people positioned themselves as a new generation of Coca-Cola from the market, wanted to invite new generation superstars to be their brand spokespersons, and finally won the favor of young people. Advertising language conveys a clear brand positioning and creates a market, which has made great contributions to this advertisement. It's time to think about childhood.

The American automobile market in 1960s was dominated by large cars, and the Volkswagen Beetle just entered the United States:

* The Volkswagen Beetle has no market at all. Bernbach Volkswagen Beetle once again saved and put forward the proposition of "Xiao Si". With the help of the power of advertising, Americans have changed their ideas and realized the advantages of small cars. Since then, Volkswagen has firmly occupied the leading position in the American automobile market until Japanese cars entered the American market.

* Nike: Let's do it.

Nike justdoit quickly became the first brand of sporting goods through a series of advertisements with star effect and the theme of basketball star Jordan, and the slogan of this sentence is to cater to the psychological line of the younger generation. To do this, as long as it is different, as long as it is action. However, with Jordan's retirement, the influence of Nike, which just did this, is gradually declining.

* Nokia: People-oriented technology

It seems that people-oriented technology was not first put forward by Nokia, but the meaning of this sentence is vividly displayed, which proves that Nokia can leap from a small brand to a brand in the mobile phone market and is highly regarded as this concept. From product development to talent management, it truly embodies the people-oriented concept. So some people shout slogans because the message is particularly strong.

* De Beers Diamonds: Diamonds last forever, but one lasts forever.

It proves that the classic advertising language is always a beautiful combination of rich content and sentences. De Beers diamonds not only reveal the true value of diamonds, but also raise the value of love to a high enough level from another level, making the connection between diamonds and love easy. This is indeed the most wonderful feeling.

* Maxwell coffee: the last drop.

As the second largest coffee brand in the world, Maxwell slogan is a classic language. Different from Nestle, Maxwell experienced a better feeling. Although it was not as straightforward as Nestle, it tested the mellow feeling of coffee and Maxwell coffee.

* Yamaha Qin: Qin Tong won't go.

This is the most famous advertising language in Taiwan Province Province. It captures the parents' mentality, adopts the strategy of attacking the heart, and makes use of the advantages of silent piano. However, from the perspective of physical and mental growth of the school, attracting parents is beneficial to children's piano. This is really effective, and I agree with Yamaha's parents, so buying a Yamaha piano is something to come.

Shan Ye Gao Ming is here.

* Maxwell coffee: a good thing and a good friend.

This is the slogan for Maxwell coffee to enter the Taiwan Province market, sharing, because Nestle has firmly occupied the Taiwan Province market, and that slogan has also won the emotional beginning of Maxwell. Combining coffee with friendship, Maxwell has been recognized by consumers in Taiwan Province Province, so Maxwell will successfully enter the coffee market in Taiwan Province Province. When people want to make friends when they see Maxwell coffee, it feels really good. Share it.

* remy martin XO: As soon as remy martin opens up, good things will come naturally.

Remy martin is not what ordinary people like, so drinking remy martin will have some different feelings. Therefore, if remy martin gives you a hope, something good will happen. Have a drink and wait for remy martin. With this good "wealth", who doesn't want to drink remy martin? Especially those nobles, are convinced.

* Dove chocolate: rich in milk and silky.

The reason why it is not classic is because it is a kind of "silky feeling" psychological experience; The feeling that can be described by exquisite chocolate and silky silk is not grand enough and imaginative enough. Make full use of synaesthesia experience, and language will exert its ultimate power.

* Intel: Pentium kernel for your computer

Intel's microprocessor was originally called X86 and did not have its own brand. In order to highlight its own brand, how to define Pentium computer from 586 and running speed. It is reported that Intel's Pentium brand was launched by itself, and major computer companies made a 5% rebate, that is, "INTELINSIDE" was affixed to products and packaging, and "Pentium computer chip" was a pun, as long as the brand and image reflected the function and emotional motivation of Pentium microprocessor.

* Toyota: Everything will be fine in the end. There will be Toyota.

Except for 80 years, the truth of domestic production of imported cars is in Japan. Toyota, Japan's largest automobile company, has the same dominant position in the natural field of China market. This sentence is a very wonderful slogan, which conforms to the situation at that time; Clever combination of China proverbs, reflecting self-confidence and domineering, but also attractive. Today, I'm afraid Toyota doesn't dare to brag like this, but many people in China still remember that slogan.

Goldlion: A Man's World Goldlion

In addition to positioning a good name for success, the interest in success lies in your own success and recognition of product positioning. Men have lived for many years and finally became fine men's wear. Then the slogan of painting dragons accurately reflects the clear positioning and core values of General Goldlion.

* Sassoon Shampoo: From your style.

Sassoon Procter & Gamble shampoo brand is a rising star in Ran Ran. They invited Vida, an internationally renowned hairdressing expert. Sassoon is the ambassador of his own brand image, using Vida. Sassoon takes its own name as a brand, thus establishing a professional image of shampoo and hair care, and "I am honored to come from your style" is the finishing touch.

Philip: Let's do better.

The achievements of Feili Pump in the field of household appliances are obvious to all, and it has become the most profitable 500 electrical appliance groups. But in advertising, Philip not only constantly emphasizes his innovative technology, but also is modest and never forgets to say "Let's do better". This gentle sales promotion seems to win people's recognition more easily, so it is no wonder that many loves will move out of the cottage version of "We have been working hard."

* Levi's jeans: different cool,

Same pants

Levi's jeans, the first jeans brand on the border, has always appeared in the younger generation. Cool and personalized culture seems to be a culture from time. However, Levi's jeans firmly grasp the cultural identity of these people and constantly impress the new "cool" people at the forefront of fashion with advertisements such as "cool" to keep the brand fresh and lasting productivity.

* Blood donation: I don't know you, but I thank you!

Every participant who donates blood will be moved by this advertisement. Although unpretentious, it truly reflects blood donation and expresses the aspiration of accepting patients' blood.

* Nissan: Gu, Nissan today.

At the same time, Toyota still lags behind in entering the China market, and their Duke, Sunshine, Bluebird and style cars have been very popular in China. Nissan's marketing in China is a very traditional slogan of China: once there were swift horses, now there are Nissan's cars, which narrowed the distance with China people, thus establishing Nissan's second position in China.

* BMW: driving pleasure and unlimited innovation.

Both BMW and Mercedes-Benz are high-quality cars. The difference is that Mercedes-Benz embodies a sense of dignity and identity, and car owners often hire people to drive. BMW is different. Although it also represents identity, it is obviously young and rich. They often drive their own cars and experience the driving pleasure of BMW, which is also the charm of BMW.

* 555 cigarettes: extraordinary, mellow and satisfying.

555 internationally renowned brands of cigarettes are the stars in the circuit. Although they can't appear in public media, they have become sponsors of grand prix and rally. 555 cigarettes spread the temperament and attitude revealed by language, satisfy psychological feelings with language style, and make smokers smoke as a psychological experience.

* 7-up drinks: Coca-Cola and Pepsi are non-colas in the coke market.

Face, "monopoly", the embarrassing situation of 7-up soda. At that time, 7-up adopted reverse thinking and positioned itself as a non-Coke carbonated car. It established a market segment with Coca-Cola and Pepsi-Cola, but it achieved unexpected success and became the third largest brand in the carbonated beverage market. Seven creative orientations to create new markets.

Tissot Watch: Tissot, World Travel.

Swiss Tissot Watch, with rhyming skills in advertising language, is simple and easy to remember, which is a clever combination of international brand communication language and China language.

* Kodak: At present, it is the first brand.

The film market emphasizes the color saturation that I have never used, and the fine particles of these indicators. However, with the more exciting and unforgettable moments in life, consumers will be impressed, which will keep the beautiful moments and give you eternal memories. This is the eternal theme of Kodak film, whether it is "getting out of the pain of every moment in life" or "starting from this moment".

* Motorola: Flying over infinity

In the simulation era, Motorola is a well-deserved overlord. However, due to strategic mistakes, Motorola has always been a rising star in Ran Ran. Compared with Nokia in the digital age, it has lost its former glory. Motorola dreams of spreading its wings again on the first day of freedom, flying and never ending. This is Motorola's ideal. Today, in the infinite Internet era, Motorola is finally free to fly again.

The rapid economic development in China has created a number of outstanding domestic enterprises and well-known brands. After that, we injected spiritual food into those brands that have become the components of market testing brand value, and the core values were well interpreted. And that spread of brand word.

* Haier: Haier, made in China

Household appliances have always been regarded as cheap and of low quality, even though they are rarely exported under the brand made in China.

Haier, as a mature leader in China's home appliance industry and China's home appliance enterprises, resolutely labeled itself as "Made in China" and shouted this slogan with great confidence, which inspired people's confidence and enhanced national pride. For advertising itself, beauty lies in a "creation", simple and powerful, full of confidence.

* Unicom: The feeling of Chinese knot is the universal heart of Unicom.

The symbol of Unicom is that the image of Chinese knot itself is full of affinity. The birth of China Unicom has made great contributions to the development of China telecom industry. They launched the second challenge, that is, China Telecom grew up in the competition of high-quality service and low price, and China Unicom changed the logo and brand name into the advertising nature of language, which reflected the enterprise concept from the spirit of harmony and unity? The spirit of.

* Business communication: Technology makes it easier for you to rise.

Business communication is a miracle. They are simple and easy-to-use business communication. They explained the simple operation of "technology can make you more relaxed" and make life more orderly and convenient. This is the advantage of high technology. With the overwhelming advertising, business communication has created a market.

* Fiyada: Once you have no choice, you can only

When people's quality of life reaches a certain level, so that watches no longer use solo, Jeddah has a noble temperament and its own identity, which makes people wear Fiyta watches with more extraordinary temperament and feel exclusive, but I feel respected. If you feel this way, what watch would you choose?

* Li Ning: Make it wonderful.

Leaving one's own country may be the best non-sports "Li Ning". In the world of sports young people, you must create a unique brand personality to attract them, and Nike's success is proof. Li Ning's brand road is not easy. There is neither a Nike superstar nor an international background of Reebok. "Keep the wonderful for yourself" is in line with the mentality that young people don't want it to be wonderful.

* stationmaster: delicious and visible.

Originated from the mainland, but the brand of Taiwan Province Province, the standard "flowers in the wall, red wall", an ordinary instant noodle, is not easy to make visible and delicious. Master is still the largest food company in Chinese mainland, and its products are not limited to instant noodles, drinks and biscuits, but also famous brands.

* Changyu: legendary quality, a century of Changyu.

When imported red wine swarmed into the China market, Changyu, as the representative of China, was not repelled. However, after hundreds of years of Changyu brand image, rich wine culture and legendary quality, a country has gained a firm foothold in its old business.

* Xinfei refrigerator: Xinfei's advertisement is not as good as Xinfei refrigerator.

This advertisement caused controversy. Linguistics scholars, advertising critics and competitors all joined the discussion, praising or belittling flying, stealing happiness and new content that attracted so much attention after advertising. I don't know how many teams have successfully made new flights and improved their popularity. After that, Xinfei firmly took the top three position in the refrigerator industry, which has been used until today.

Reply: Love ① Fish-Assistant 2 10-22 18:37

M&M Chocolate: Insoluble in hands, only in mouth.

Dissolve > This is the inspiration of bernbach, a famous advertising master, and it has been a classic ever since. It embodies the unique USP of M&M chocolate sugar-coated packaging, and implies that M&M chocolate tastes good, so we don't want to hold the chocolate in our hands and stop for a minute.

* Pepsi: the choice of a new generation

Competing with Coca-Cola, Pepsi finally found a breakthrough. They found that young people positioned themselves as a new generation of Coca-Cola from the market, wanted to invite new generation superstars to be their brand spokespersons, and finally won the favor of young people. Advertising language conveys a clear brand positioning and creates a market, which has made great contributions to this advertisement. It's time to think about childhood.

The American automobile market in 1960s was dominated by large cars, and the Volkswagen Beetle just entered the United States:

* The Volkswagen Beetle has no market at all. Bernbach Volkswagen Beetle once again saved and put forward the proposition of "Xiao Si". With the help of the power of advertising, Americans have changed their ideas and realized the advantages of small cars. Since then, Volkswagen has firmly occupied the leading position in the American automobile market until Japanese cars entered the American market.

* Nike: Let's do it.

Nike justdoit quickly became the first brand of sporting goods through a series of advertisements with star effect and the theme of basketball star Jordan, and the slogan of this sentence is to cater to the psychological line of the younger generation. To do this, as long as it is different, as long as it is action. However, with Jordan's retirement, the influence of Nike, which just did this, is gradually declining.

* Nokia: People-oriented technology

People-oriented technology may not have been first put forward by Nokia, but it has played a vivid role in the meaning of the phrase, which proves that Nokia can leap from a small brand to a brand in the mobile phone market and is respected as this concept. From product development to talent management, it truly embodies the people-oriented concept. So some people shout slogans because the message is particularly strong.

* De Beers Diamonds: Diamonds last forever, but one lasts forever.

It proves that the classic advertising language is always a beautiful combination of rich content and sentences. De Beers diamonds not only reveal the true value of diamonds, but also raise the value of love to a high enough level from another level, making the connection between diamonds and love easy. This is indeed the most wonderful feeling.

* Maxwell coffee: the last drop.

As the second largest coffee brand in the world, Maxwell slogan is a classic language. Different from Nestle, Maxwell experienced a better feeling. Although it was not as straightforward as Nestle, it tested the mellow feeling of coffee and Maxwell coffee.

* Yamaha Qin: Qin Tong won't go.

This is the most famous advertising language in Taiwan Province Province. It captures the parents' mentality, adopts the strategy of attacking the heart, and makes use of the advantages of silent piano. However, from the perspective of physical and mental growth of the school, attracting parents is beneficial to children's piano. This is really effective, and I agree with Yamaha's parents, so buying a Yamaha piano is something to come.

Shan Ye Gao Ming is here.

* Maxwell coffee: a good thing and a good friend.

This is the slogan for Maxwell coffee to enter the Taiwan Province market, sharing, because Nestle has firmly occupied the Taiwan Province market, and that slogan has also won the emotional beginning of Maxwell. Combining coffee with friendship, Maxwell has been recognized by consumers in Taiwan Province Province, so Maxwell will successfully enter the coffee market in Taiwan Province Province. When people want to make friends when they see Maxwell coffee, it feels really good. Share it.

* remy martin XO: As soon as remy martin opens up, good things will come naturally.

Remy martin is not what ordinary people like, so drinking remy martin will have some different feelings. Therefore, if remy martin gives you a hope, something good will happen. Have a drink and wait for remy martin. With this good "wealth", who doesn't want to drink remy martin? Especially those nobles, are convinced.

* Dove chocolate: rich in milk and silky.

The reason why it is not classic is because it is a kind of "silky feeling" psychological experience; The feeling that can be described by exquisite chocolate and silky silk is not grand enough and imaginative enough. Make full use of synaesthesia experience, and language will exert its ultimate power.

* Intel: Pentium kernel for your computer

Intel's microprocessor was originally called X86 and did not have its own brand. In order to highlight its own brand, how to define Pentium computer from 586 and running speed. It is reported that Intel's Pentium brand was launched by itself, and major computer companies made a 5% rebate, that is, "INTELINSIDE" was affixed to products and packaging, and "Pentium computer chip" was a pun, as long as the brand and image reflected the function and emotional motivation of Pentium microprocessor.

* Toyota: Everything will be fine in the end. There will be Toyota.

Except for 80 years, the truth of domestic production of imported cars is in Japan. Toyota, Japan's largest automobile company, has the same dominant position in the natural field of China market. This sentence is a very wonderful slogan, which conforms to the situation at that time; Clever combination of China proverbs, reflecting self-confidence and domineering, but also attractive. Today, I'm afraid Toyota doesn't dare to brag like this, but many people in China still remember that slogan.

Goldlion: A Man's World Goldlion

In addition to positioning a good name for success, the interest in success lies in your own success and recognition of product positioning. Men have lived for many years and finally became fine men's wear. Then the slogan of painting dragons accurately reflects the clear positioning and core values of General Goldlion.

* Sassoon Shampoo: From your style.

Sassoon Procter & Gamble shampoo brand is a rising star in Ran Ran. They invited Vida, an internationally renowned hairdressing expert. Sassoon is the ambassador of his own brand image, using Vida. Sassoon takes its own name as a brand, thus establishing a professional image of shampoo and hair care, and "I am honored to come from your style" is the finishing touch.

Philip: Let's do better.

The achievements of Feili Pump in the field of household appliances are obvious to all, and it has become the most profitable 500 electrical appliance groups. But in advertising, Philip not only constantly emphasizes his innovative technology, but also is modest and never forgets to say "Let's do better". This gentle sales promotion seems to win people's recognition more easily, so it is no wonder that many loves will move out of the cottage version of "We have been working hard."

* Levi's jeans: different cool,

Same pants

Levi's jeans, the first jeans brand on the border, has always appeared in the younger generation. Cool and personalized culture seems to be a culture from time. However, Levi's jeans firmly grasp the cultural identity of these people and constantly impress the new "cool" people at the forefront of fashion with advertisements such as "cool" to keep the brand fresh and lasting productivity.

* Blood donation: I don't know you, but I thank you!

Every participant who donates blood will be moved by this advertisement. Although unpretentious, it truly reflects blood donation and expresses the aspiration of accepting patients' blood.

* Nissan Motor Company: Gu Qianlima, Nissan Motor Company today.

At the same time, Toyota still lags behind in entering the China market, and their Duke, Sunshine, Bluebird and style cars have been very popular in China. Nissan's marketing in China is a very traditional slogan of China: once there were swift horses, now there are Nissan's cars, which narrowed the distance with China people, thus establishing Nissan's second position in China.

* BMW: driving pleasure and unlimited innovation.

Both BMW and Mercedes-Benz are high-quality cars. The difference is that Mercedes-Benz embodies a sense of dignity and identity, and car owners often hire people to drive. BMW is different. Although it also represents identity, it is obviously young and rich. They often drive their own cars and experience the driving pleasure of BMW, which is also the charm of BMW.

* 555 cigarettes: extraordinary, mellow and satisfying.

555 internationally renowned brands of cigarettes are the stars in the circuit. Although they can't appear in public media, they have become sponsors of grand prix and rally. 555 cigarettes spread the temperament and attitude revealed by language, satisfy psychological feelings with language style, and make smokers smoke as a psychological experience.

* 7-up drinks: Coca-Cola and Pepsi are non-colas in the coke market.

Face, "monopoly", the embarrassing situation of 7-up soda. At that time, 7-up adopted reverse thinking and positioned itself as a non-Coke carbonated car. It established a market segment with Coca-Cola and Pepsi-Cola, but it achieved unexpected success and became the third largest brand in the carbonated beverage market. Seven creative orientations to create new markets.

Tissot Watch: Tissot, World Travel.

Swiss Tissot Watch, with rhyming skills in advertising language, is simple and easy to remember, which is a clever combination of international brand communication language and China language.

* Kodak: At present, it is the first brand.

The film market emphasizes the color saturation that I have never used, and the fine particles of these indicators. However, with the more exciting and unforgettable moments in life, consumers will be impressed, which will keep the beautiful moments and give you eternal memories. This is the eternal theme of Kodak film, whether it is "getting out of the pain of every moment in life" or "starting from this moment".

* Motorola: Flying over infinity

In the simulation era, Motorola is a well-deserved overlord. However, due to strategic mistakes, Motorola has always been a rising star in Ran Ran. Compared with Nokia in the digital age, it has lost its former glory. Motorola dreams of spreading its wings again on the first day of freedom, flying and never ending. This is Motorola's ideal. Today, in the infinite Internet era, Motorola is finally free to fly again.

The rapid economic development in China has created a number of outstanding domestic enterprises and well-known brands. After that, we injected spiritual food into those brands that have become the components of market testing brand value, and the core values were well interpreted. And that spread of brand word.

* Haier: Haier, made in China

Household appliances have always been regarded as cheap and of low quality, even though they are rarely exported under the brand made in China.

Haier, as a mature leader in China's home appliance industry and China's home appliance enterprises, resolutely labeled itself as "Made in China" and shouted this slogan with great confidence, which inspired people's confidence and enhanced national pride. For advertising itself, beauty lies in a "creation", simple and powerful, full of confidence.

* Unicom: The feeling of Chinese knot is the universal heart of Unicom.

The symbol of Unicom is that the image of Chinese knot itself is full of affinity. The birth of China Unicom has made great contributions to the development of China telecom industry. They launched the second challenge, that is, China Telecom grew up in the competition of high-quality service and low price, and China Unicom changed the logo and brand name into the advertising nature of language, which reflected the enterprise concept from the spirit of harmony and unity? The spirit of.

* Business communication: Technology makes it easier for you to rise.

Business communication is a miracle. They are simple and easy-to-use business communication. They explained the simple operation of "technology can make you more relaxed" and make life more orderly and convenient. This is the advantage of high technology. With the overwhelming advertising, business communication has created a market.

* Fiyada: Once you have no choice, you can only

When people's quality of life reaches a certain level, so that watches no longer use solo, Jeddah has a noble temperament and its own identity, which makes people wear Fiyta watches with more extraordinary temperament and feel exclusive, but I feel respected. If you feel this way, what watch would you choose?

* Li Ning: Make it wonderful.

Leaving one's own country may be the best non-sports "Li Ning". In the world of sports young people, you must create a unique brand personality to attract them, and Nike's success is proof. Li Ning's brand road is not easy. There is neither a Nike superstar nor an international background of Reebok. "Keep the wonderful for yourself" is in line with the mentality that young people don't want it to be wonderful.

* stationmaster: delicious and visible.

Originated from the mainland, but the brand of Taiwan Province Province, the standard "flowers in the wall, red wall", an ordinary instant noodle, is not easy to make visible and delicious. Master is still the largest food company in Chinese mainland, and its products are not limited to instant noodles, drinks and biscuits, but also famous brands.

* Changyu: legendary quality, a century of Changyu.

When imported red wine swarmed into the China market, Changyu, as the representative of China, was not repelled. However, after hundreds of years of Changyu brand image, rich wine culture and legendary quality, a country has gained a firm foothold in its old business.