What is the praise of Baidu Charity Hour for caring for autistic children?

On May 23rd, the annual Baidu Charity Hour was grandly launched at the 20 17 Baidu Alliance Summit held in Chongqing. Many Baidu products and Baidu Alliance partner resources are strongly linked in the whole network, once again creating a new scale in the history of Internet public service advertising, shaking the public service industry and netizens. The theme of this activity is "Lonely world is colorful because of love", which pays attention to and cares for autistic children.

The activity was jointly sponsored by Baidu Company, Baidu Public Welfare Foundation, One Foundation and 58 Cities, focusing on autistic children. AR technology and Internet power show the talents and related common sense of autistic children to users all over the network. Netizens praised the children's support for "inclusive education" and behavior training and accumulated donations.

165438+ At 0: 00 in the morning, Robin Li, founder and CEO of Baidu Company, Ma Weihua, chairman of One Foundation, Xiang Hailong, president of Baidu Search Company, Zhao Kun, vice president and CEO assistant of Baidu Company, chairman of Baidu Public Welfare Foundation, and Deng, general manager of Baidu Alliance * * * jointly launched the 20 17 "Lonely World, Colorful with Love" charity hour activity. At the same time, the like donation function of the event page was officially opened. After the user's first praise was successful, Baidu randomly donated a certain amount. Like behavior and the amount of donations it brings are displayed on the activity page in real time.

Li Yanhong said that Baidu made such a public welfare platform to let more people participate. With this participation, I believe our world will be better.

Ma Weihua believes that Baidu, as the most famous Internet enterprise in China, has a large number of users and a very strong influence. One Foundation and Baidu share the same idea and pursuit for public welfare undertakings, and both sides can bring a better future for public welfare undertakings.

It is understood that from 20 12 to now, Baidu has launched the "Charity Hour" love action for six consecutive years, and continues to convey the power of charity to the outside world. This year's "Public Welfare Hour" activity ushered in an upgrade. At the same time, it is strongly combined with mobile phone Baidu information flow, making public welfare more scientific and technological through artificial intelligence AR technology, and creating a new model of artificial intelligence+public welfare. Users can click on the online art exhibition, so that children's works can reach the majority of netizens directly. In addition, the portal of Baidu charity donation platform has been added to the page, so that users' love can be more widely transmitted.

Statistics show that during the period of "You like my donation" at11:00-12: 00, netizens have praised it more than12.7 million times, and Baidu and its partners donated19621. As of press time, I have praised autistic children more than 22 million times. Baidu's public welfare platform also received personal donations of more than 50,000 yuan from netizens. This activity has raised more than 2 million yuan for autistic children.

For such achievements, Li Jin, secretary general of One Foundation, praised: "This is a great victory for Baidu's public welfare platform."

The proceeds from this activity will be directed to support the One Foundation's "Ocean Paradise" program, which will be used for inclusive education and behavior training of autistic children to promote their rehabilitation, socialization and cognitive level. It is estimated that more than 5,200 autistic children will benefit directly.

This activity is also the first large-scale appearance of Baidu's new public welfare products, which not only carries personal donations, but also comprehensively promotes autism-related common sense and public welfare projects through its Baijiahao, Weibo, WeChat and other channels.

Zhao Kun, chairman of Baidu Foundation, said in an interview that Baidu's public welfare platform is connected with public welfare organizations in its left hand and the general public in its right hand, which can not only raise funds, but also communicate with each other. "Do public welfare and go to Baidu public welfare platform."

In this regard, Li Jin also said that Baidu has unique advantages in knowledge dissemination, which is why One Foundation chose to cooperate with Baidu's public welfare platform.

Zhao Kun also said that practicing public welfare is Baidu's social responsibility. This charity one-hour activity has been strongly supported and promoted by nearly 20 Baidu products and Baidu alliance partners, which will make more people in China know about autism and promote social forces to care for autistic groups. In the future, Baidu public welfare platform will also link many Baidu products and recommend excellent public welfare organizations and public welfare projects to more people. At the same time, I hope that through advanced technologies such as Baidu's artificial intelligence, the public can participate in public welfare more efficiently.

It is understood that Baidu public welfare action takes "Baidu public welfare" as the core, and links major products such as Baidu search, maps, encyclopedia, and mobile phone Baidu APP information flow push. In the view of Li Guo, secretary-general of Baidu Foundation, such close cross-product linkage can exert the cluster effect, show the unique advantages of Baidu's technology and resources, and promote public welfare, transparent public welfare, professional public welfare and open public welfare.