What is the biggest problem faced by migrant workers who return to their hometowns to start businesses?

I believe that the obstacles faced by returning home to start a business are mainly reflected in the three levels of government, society and individuals. Among them, the government level includes financing difficulties, lack of sufficient funds, and insufficient technical support; the social level includes a weak entrepreneurial atmosphere and lack of a mature entrepreneurial environment; the individual level includes weak entrepreneurial awareness, lack of entrepreneurial theoretical knowledge system, and types of entrepreneurial projects. rare.

1. First of all, financing difficulties and lack of financial support.

Most of the early start-up capital is the savings earned by migrant workers working outside all year round, which is mainly used for the purchase of cost materials, renting office space, payment of employee wages, and various preliminary preparations. When startups and projects officially start operations, they will need more funds.

Such as product design and promotion, training of professionals, payment of various social security fees for employees, etc. However, the enterprises established at this time did not start to make profits, and migrant workers once again faced the dilemma of raising funds. How to obtain more funds to maintain the normal operation of the enterprises is a problem that must be solved at this time.

Secondly, technical support is not in place.

If migrant workers want to start a successful business, they must keep up with the times and adapt to market changes. Migrant workers work outside all year round, have seen many technological products, and have enjoyed the convenience that modern technology brings to their work. When they return to their hometowns to start a business, they will want to bring this experience back to their hometowns and bring it into their businesses, including advanced technical equipment and technical talents. Migrant workers, on the other hand, have low levels of education and weak learning ability, and their ability to understand and comprehend is not high. It is often difficult for them to create an enterprise supported by technology. During the entire process of entrepreneurship for returning migrant workers, there are difficulties in purchasing hardware equipment and training and coaching for technical practitioners. This not only fails to take advantage of the normal development of the enterprise, but also affects the enthusiasm of entrepreneurial personnel.

3. The entrepreneurial atmosphere is not strong.

The economic environment in rural areas is relatively sluggish compared with that in cities, and modern media and communications are underdeveloped. Models of successful entrepreneurship cannot be made known to the public in a timely manner, and the channels for migrant workers to receive relevant entrepreneurial information are very limited. At the same time, in rural areas, there are no entrepreneurial brochures, no entrepreneurial columns, hanging entrepreneurial banners, or posting entrepreneurial slogans.

A large number of returned migrant workers said that they are unfamiliar with the word entrepreneurship. Some migrant workers who chose to start a business said that they always felt a deep sense of powerlessness during the entrepreneurial process, as if no one cared.

4. Lack of mature entrepreneurial environment.

Many returning migrant workers choose traditional industries such as retail, wholesale, and catering in the region. However, these industries generally have low entry barriers. It is unknown whether the service quality can be guaranteed. At the same time, there are also market uncertainties. In a saturated state, new ventures fail to achieve profitability and face the risk of bankruptcy.

In the early stages of starting a business, migrant workers need to register and approve their business and prepare various materials, and this process often takes a long time. This time cost is a sunk cost, which affects the enthusiasm and enthusiasm of migrant workers to start a business.

5. Lack of entrepreneurial awareness.

Returning migrant workers mainly engage in physical labor and technical work in the city. After returning to their hometowns, due to physical and family reasons, more of them want to pursue stability and are influenced by traditional ideas. Confined, unwilling to take risks and choose to start a business, entrepreneurial actions only remain in words.

6. There are few options for entrepreneurial projects.

Restricted by the geographical environment, the economy in rural areas is not developed. Farming is mainly developed, and the secondary and tertiary industries are mainly catering and retail. When migrant workers return to the countryside and choose to start a business, most of them will choose to start in the same industry as the job they were engaged in in the city, because they have accumulated rich work experience and skills, which will be more convenient for them to use in their own entrepreneurial projects. .

However, the reality is that these industries rarely exist in rural areas, and the accumulated work knowledge and skills are completely useless. In the end, they can only choose those common projects that everyone chooses, such as opening restaurants, engaging in wholesale, etc. However, this will cause a new problem, that is, in the small-scale rural market, it is easy to reach saturation and affect profits. The morale of migrant workers to start a business is low, and they can only end hastily.

Summary: The reasons for this series of difficulties include the limitations of migrant workers’ own cognition, imperfect rural financial institutions, lack of matching and suitable services, and a good entrepreneurial atmosphere.

On this basis, analyzing the existing entrepreneurship policies for migrant workers, summarizing the parts that need to be improved, how to solve the many difficulties they face and providing more powerful policy advice and support are the keys to the success of migrant workers returning home to start their own businesses.