221 Double Eleven Activity Plan (5 selected articles)

The annual Double Eleven is coming. Have you thought about your activity plan? The following is the "221 Double Eleven Activity Plan (5 selected articles)" compiled by me for your reference only. Welcome to read it. Article 1: 221 Double Eleven Activity Plan

1. Activity theme

"XX".

II. Activity Background

Do you feel lonely, lonely and busy with your study and life on this day every year? Are you terrible? Your melancholy eyes show your longing for a better life! However, there is nothing you can do.

Now there is a good opportunity, that is, come to xx to release your long-lost passion and give yourself a chance to relax. Heavy psychological needs are released, lonely hearts need friends to comfort them, and plain life needs a little excitement and romance.

We advocate health, happiness, self-confidence and fashion, so that life can be better! No matter what kind of psychology you hold to look at our activity, please experience it with an open heart first. We will try our best to bring happiness to a beautiful person.

iii. Campaign slogan

xx.

IV. Significance and objectives of the activity

Singles Day on November 11th is a festival for all single young people and a stage for all single friends to show themselves. It is said that this festival originated more than 8 years ago, that is, on the day of 2xx, the total number of bachelors reached a record 8. Nowadays, Singles' Day is not only one of the representative products of campus fun culture, but also a cultural form dispersed in society. Here, I hope that single students can show their youthful enthusiasm under our organization and turn over a new page in their lives.

Let's spend that day together, let our smiles overflow in "xx" and become our hard-working memories.

V. Activities

(1) Activity time: the evening of November 11th.

(2) venue: xx.

(3) Activity target: single men and women.

(4) Activity content:

(1) All the staff sang "Single Love Song" at the opening.

(2) Ten boys and ten girls speed match: Prepare a sign with ten female Xia, such as Little Dragon Girl and Huang Rong, for the boys to draw. The boys are Yang Guo, Guo Jing and so on. So the little dragon girl and Yang Guo, Guo Jing and Huang Rong were paired respectively.

(3) Ten pairs of well-matched couples interpret all the story lines in a play to see the tacit understanding between them.

(4) Ten couples sing sad love songs in pairs. Release the unhappiness in your heart into sad love songs. Let the audience under the stage also participate and give small gifts.

(5) Judge the best Xia and Xia and the most popular couple, and award prizes.

VI. Resource requirements

(1) Existing resources: human resources and venues.

(2) resources needed: material resources, sponsors.

VII. Advertising

Posters, Internet, etc. The content is as follows: Are you tired? Are you lonely? Did the freedom that once made you proud make you feel sad on the day of Singles Day? Have you ever missed someone strongly one night? Can't you forget her smiling face after many efforts? Please invite our "xx" on this special night! Little Dragon Girl, Yang Guo has an appointment with you. There are unexpected surprises and passions here! We warmly welcome your participation!

VIII. Problems that should be paid attention to in activities

(1) Those who are in charge of the staff should be proactive in creating an atmosphere.

(2) The command center is responsible for timely scheduling, and communicates with all staff by gestures during the activity. Chapter 2: 221 Double Eleven Activity Plan

1. Activity theme

"I am single, I am happy".

Second, the activity slogan

"Let's say goodbye to Singles Day".

third, the purpose of the activity

to increase the turnover and visibility of the restaurant.

IV. Venue

Hall.

V. Activity time

November 11th, 221.

VI. Activity background

This year's Singles' Day is also attracting special attention. More and more bachelors in the society want to get rid of their living conditions, because our restaurant has launched Singles' Day activities to meet their needs and avoid the next Singles' Day.

VII. Contents of the activity

1. On the night of the activity, two people, both men and women, pass, and one is free. The minimum consumption needs xx yuan. The time is at x o'clock that day.

2. Take part in the big turntable with the receipt of the bill (the prize design includes roses, dolls and exquisite small gifts).

VIII. Promotion of activities

1. One large poster at the gate on the first floor, X K display stands in the store and X small posters of elevators.

2. x exhibition stands and x posters of different specifications in the market unit of the planning department.

IX. Publicity content

(SMS, display stand, web page)

To hell with Singles Day, two men and women, one person is free of charge.

act quickly and say goodbye to your singles at Huarong Restaurant!

11.11 Singles' Day gives you a chance to find another "half" for singles! Article 3: 221 Double Eleven Activity Plan

1. Activity theme

"Singles Day Friendship Dinner".

second, the activity slogan

"single and innocent, cherish tonight".

III. Significance and objectives of the activity

Singles' Day on November 11th is a festival for all singles and a stage for all single friends to show themselves. Heavy psychological needs are released, lonely hearts need friends to comfort them, and plain life needs a little excitement and romance. I hope that you, who are single, can relax in our restaurant, have fun and make more friends. Maybe you can meet the person you like here. Promote restaurant marketing in the joy of customers.

IV. Implementation of the activity

1. Activity time: November 11th evening

2. Activity target: all singles and their relatives and friends

3. Activity program

(1) Opening remarks by the restaurant manager, explaining the significance of this activity.

(2) The restaurant plays xx.

(3) In pass the parcel, the winners give away free dishes.

(4) Pass the Apple game. Men and women sit in a row apart, hold the apples with their necks, chins and shoulders, and pass them around. Whoever drops the apples will be punished for drinking or drinking.

V. Activity preparation

1. Sound facilities.

2. a small drum or kitchen utensils instead.

3. Love songs and music about singles.

Love Song of Singles, Alone, I think I will always be lonely

4. The slogan on the front door of the restaurant: Singles Day Friendship Dinner. Article 4: 221 Double Eleven Activity Plan < P > 1. Activity theme < P > "Low-price storm, the whole people snapped up (dear, did you buy it? ）”。

II. Activity time

November 11th, 221.

III. Contents of the event

The event is a 5% off ultimate carnival (November 11th).

from 11th to 11th, 5% off the whole audience will be sold, and the storm of low prices will sweep the whole city!

Activity 2 Shopping with courtesy and luck (November 11th).

all customers who shop in xx during the activity can participate in the lucky draw if the amount of a single memo is over xx yuan.

first prize, 1 brand smart phone, 1

second prize, 2 xx supermarket shopping cards, 1

third prize, 6 vacuum thermos cups, 1

fourth prize, 2 soulmate rolls of paper, 1

participation prize, 2xx exquisite gifts, 1

activity, 3 people's holiday, double the sweetness (November 11th)

Shopping over xx yuan. )

IV. Estimated activity expenses

1. The estimated cost of the scratch card of the lottery is xx yuan, and the prize cost is xx yuan, totaling xx yuan.

2. Double sweet activity, with the estimated cost of xxx yuan.

3. The poster and advertising expenses are RMB xxx.

the estimated total cost of this activity is RMB xxx.

V. Promotion of activities

1. Advertising, with newspapers in X issues x days in advance.

2, large-scale facade advertising and supermarket DM single-phase combination, so as to be eye-catching and attract customers.

3. Increase publicity by means of supermarket broadcasting and off-site promotion.

4. Use floor stickers, flags and publicity signs, and add festive music to create a good activity atmosphere. Chapter 5: 221 Double Eleven Activity Plan < P > I. Activity Background < P > "Double Eleven" refers to November 11th every year, and it is also called Singles' Day because of its special date. Xx Mall used this day to carry out some large-scale discount promotion activities to increase the sales quota. Around November 11th, 2xx, on xx, many merchants launched 5% discount promotion activities, with the collective looting of xx million people and the participation of xx famous brands. One-day turnover x billion!

second, the purpose of the event

due to the limited exhibition space in the main venue and sub-venue of the "Double Eleven" event, our flagship store in xx has only been opened for X months, and it has not been supported by the exhibition space in xx Mall. However, we can take advantage of this high-traffic and high-turnover opportunity to launch corresponding activities in the store and share a piece of this crazy online shopping.

III. Activity content

If the audience is over X yuan, it will be reduced by X yuan (equivalent to 5% off the audience). It's also full of postage!

slogan: Kelly Chen tells you: 5% off the whole audience is free!

activity time: November, 219.

iv. activity analysis

at present, there are ***x items in our store, of which x items are x times the ex-factory price, x styles are x times the ex-factory price, and x special items are x times the ex-factory price. Only two special offers will lose money after 5% discount, but the picture effect of special offers is very poor, which will hardly bring sales. Therefore, it is expected that the 5% discount on "Double Eleven" will only have a commission loss of no more than x%.

It is estimated that X billion transactions will be made on the day of "Double Eleven", and x% of the sales will be concentrated in x% of the big stores. We belong to the category of x% of the small and medium-sized stores, and * * * will share the remaining X billion transactions, with an average of X yuan for each store. Our goal is to reach an average of X yuan.

5. Teamwork

Art design: design the home page with the theme of "Double Eleven" and the advertising pictures of the event.

Copywriting: Refine campaign advertising slogans.

promotion: delete the discounts set by the matching price reduction and the third-party discount software, and reply the pages about Taifeng Home Textiles on the Internet and publicize the store's Double Eleven activities.

customer service: do a quick reply to explain the details of the activity.

to modify the prices of some commodities, the shipper: prepare the goods and contact the courier company in advance to prepare.