How to write the advertising language?

How to write the advertising language?

1, try to be concise: remove all unnecessary modifications, meaningless function words and padding.

2, simple and clear: don't write two meanings in an advertising language, don't be obscure.

3. Use fluent language: Use familiar words and expressions to make sentences fluent and clear. Avoid new words, neologisms, typos, language diseases, ambiguous words and so on.

4. Avoid empty rhetoric: include clear information and don't use empty and boring rhetoric.

5. Avoid false boasting: Self-boasting such as "first" and "best" and unrealistic promises such as "bright future" will not leave a good impression on people.

6. Adaptability of time and region: Advertising language should be used in a wide range of markets for a long time to avoid time and regional color.

7. Adaptability of media: it should be suitable for use in advertisements of various media.

8. Pursuing individuality: The content, sentence pattern, tone and words of advertising language should strive for individuality as much as possible in order to stand out among many advertising languages.

Classic slogan:

1, wireless your infinity comes from: Intel.

2. The world is different from MOTO.

3, more lubrication, less friction from: unified lubricating oil.

4. Know women better than women.

When remy martin is open, good things will come naturally. From: remy martin.

6, Li Ning: Leave the wonderful to yourself from: Li Ning

7. If you don't come, the advertising star is from him: CCTV advertising Canon.

8. If the five fingers are the same length, how to meet the different needs of users? From:

9, small body, big taste. Said by: kissing chocolate

10, as long as you have a dream, everything can come true.

1 1. If you don't like this course after listening to a lesson, you can ask for a refund of the tuition, but you must speak it in French. From: an advertisement for enrollment in a French class.

12, boiling wine theory heroes and talents come from all over the world: talents and men's wear.

13, the world is wide because of you: China Netcom.

14, Yan dance, Yan dance, a song to a love. From: Yanwu tape recorder.

15, enjoy the thrill of taking pictures in the dark! From: Siemens S57

16, strength creates value from CCTV.

17, dressed naturally from: Benny Road

18, very cola, very preferred from: very cola.

19. The world without strangers comes from Giordano.

20. Take the red-flag bus and take Zhonghua Road. From: Hongqi Automobile.

2 1, Erdos cashmere sweater warms the whole world from: Erdos cashmere sweater

22, the crowd looked for him thousands of Baidu, how many times did he want to: Electrolux refrigerator

23. As long as the hearts are connected, shake hands thousands of miles apart. From: China Unicom

24. It's no big deal: breast enhancement.

25, MMS sent moving moments from: MMS.

26. Love is a Chinese knot, and the universal heart of Unicom comes from Unicom.

27. Time comes from Rossini table because of my existence.

28. Promoting the health of the whole family comes from: Shu

29. Love me and chase me, but please don't kiss me! Said by: A big slogan posted on the back of the car.

30.fm365: True love interaction! From: fm365. com

3 1, stop, and then check from: Bank of China.

32, everything! From: Jiaozidian advertisement

33. Well-deserved from: pawnshop advertisement

34. Put my heart in your palm. From: Meijiajing Hand Cream

35, drink Confucius banquet wine, do the world article. Said by: Confucius Banquet Wine

36. Warm family, big family of arowana. Said by: arowana

Canon, we can see what you are trying to say. From: Canon Company (camera)

38, wonderful Hunan, the red net is clear! () From: Red Net

39, notorious, fragrant Wan Li from: stinky tofu

40. Everyone is worried about presents. I send Arctic sea dog oil. From: Arctic sea dog oil.

4 1, set the network world from: Win Haiwei

With our fishing line, you can find the fish before it finds you: Johnson fishing tackle.

43. Prosperous national cultural communication art classics come from: a cultural communication company.

44, one call and four responses! From: Audio Company Advertisement

45. M-Zone-My website. Listen to me.

46. Nippon paint: shining everywhere! From: Nippon Paint.

47. Always let your driver's license expire before yourself. From: car showroom advertisement

48. What men want from suits is what women want from men: suits.

49. Don't kiss me, I'm afraid to fix it. From: moisturizing oil

50. There is a kind of wine that is passed down: Shiba Inu Wine Shop.

5 1, love is you! From: Wahaha

52. Shanghai Buick: Contemporary spirit, the contemporary car comes from: Shanghai Buick.

53. Band-Aids firmly believe that there are no unhealed wounds in Band-Aids.

54. See the world with the third eye. From: seagull camera advertisement

55, happy life I have a set from: condom advertising.

If your car can swim, please don't brake and go straight. From: road traffic advertisements

57. Meng Jiangnv cried down the Great Wall, and the White Snake was covered in water.

58, * * * enjoy, can * * * win! From: Modern Advertising

59. It turns out that life can be more beautiful from: beautiful air conditioning.

60. Do you have 100 million Tang today? From: Tang Yi. com