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Job description of marketing department
With the continuous progress of society, explanation is more and more useful. Usually the content of the explanation is relatively large and the scope is relatively long. So, how to write an explanation is appropriate? The following is the job description of the marketing department I compiled for you, for reference only. Let's have a look.
Job Description of Marketing Department 1 1. Search market information, understand industry trends, find potential customers and promote new customer orders.
2. Responsible for customer relationship maintenance, and dig deep into potential secondary sales opportunities.
3. Be responsible for product recommendation, demonstration and speech, and promote the signing intention.
4. Contract negotiation and payment tracking.
5. Collect customer feedback and optimize products to better meet customer needs.
Marketing responsibilities 2 1. Responsible for the management of technical consultation and customer service, improve the system and organizational structure of customer service, design and formulate the company's customer service strategy and scheme;
2. Conduct product technical training for the company's sales, marketing and related customers, and conduct technical exchanges with related customers on behalf of the company's external or related activities;
3. Keep abreast of market and industry development trends, collect and sort out market information, and provide constructive suggestions for the company's product decision-making;
4. Organize and plan the promotion activities of the company's products and brands.
Job Description of Marketing Department 3 1. Under the guidance of the marketing director, formulate the overall market development strategy and market development goals.
2. Formulate and implement the annual marketing plan, and cooperate with the sales manager to complete the business plan formulated by the company.
3. Responsible for formulating customer care strategy, guiding and supervising the implementation effect of customer relationship management.
4. Be responsible for planning, establishing and maintaining the company's brand strategy, designing and implementing specific market plans, and being responsible for the overall effect of brand promotion.
5. Participate in formulating the price system, marketing strategy and regional coverage strategy of each product line.
6. Be responsible for analyzing the statistical information of channel promotion, product promotion and customer expansion.
7. Manage and supervise the use of the company's market expenses and the daily management of the department.
Job Description of Marketing Department 4 1. Under the leadership of the vice president of operations, organize the employees of this department to do a good job in pre-consultation, visit reception, information publicity, visit registration, admission evaluation, admission filing, admission signing and other related work.
2. Responsible for supervising and inspecting the employees of this department to regularly sort out all kinds of internal feedback opinions, and communicate with corresponding departments to solve feedback problems.
3, fully grasp the setting and use of beds in the organization, cooperate with the medical department to do a good job of coordination and cohesion in all aspects of personnel reception and transfer.
4 responsible for sorting out the basic information and hobbies of residents, supporting social workers to effectively carry out psychological and spiritual support services, and organizing cultural and recreational activities in an orderly manner.
5. Be responsible for the quality and skill knowledge education of the personnel in the management department, and constantly improve the quality and professional level of the business personnel.
6. Advocating a harmonious environment and mediating contradictions and disputes among the elderly in a timely manner.
7, responsible for the temporary work assigned by the leadership.
Responsibilities of Marketing Department 5 1. Under the leadership of the company's competent leader, assign the work of the department in detail and coordinate the internal personnel of the department to do all the work well.
2. Comprehensively inspect the company's housing sales and leasing, market research, product planning, integrated promotion, hotel investment, investment and operation of self-sustaining properties, property management and other key work.
3. Negotiate with important customers, provide services for important customers, review and countersign important contracts, agreements and other documents, and supervise the performance of various sales contracts and customer service commitments.
4. According to the company's strategic objectives, participate in the preparation of the company's business and sales plans, and be responsible for the decomposition and implementation of the company's overall business plan in this department.
5. To organize the formulation of working rules and standards for the business in charge of this department, and be responsible for checking the key business situation of the business in charge of this department.
6. According to the company's overall business plan, organize the formulation of sales business plan, submit it to the competent manager for review, and organize the implementation after the approval of the manager's office meeting.
7. According to the needs of the market and customers, review the design scheme and product positioning of the project and put forward relevant suggestions for the company's sales implementation.
8. Review the promotion plan to ensure the rationality and feasibility of the promotion plan.
9. According to the overall business plan of the company, be responsible for preparing the annual and monthly work plan of the department and supervising the implementation of the plan, completing the recruitment and performance appraisal of department personnel, organizing internal training of the department and improving the business ability of subordinates.
Job Description of Marketing Department 6 1. Implement policies and related management systems formulated by cities and counties on business development, maintenance of local telephone lines, maintenance of broadband terminals, and collection of telephone charges.
2, responsible for market research, network resources, user groups, user consumption statistics, research and analysis and timely feedback of relevant information. According to market demand, study marketing strategies, organize the formulation of business policies, formulate business operations, service plans, assessment methods, do a good job in internal coordination, and develop new business.
3. Be responsible for supervising, inspecting and guiding the professional ethics construction of the whole company.
4. Be responsible for evaluating the business development and service quality of each unit of the company. Ensure that all the objectives and tasks assigned by the county company are completed on time, and make corresponding analysis every month.
5. Be responsible for straightening out internal work flow and business flow, innovating service measures, standardizing service behavior, and ensuring the establishment of a fast, efficient and high-quality green channel for customer service.
6, strengthen the ideological education of employees, do a good job in community construction, complement each other's advantages, complement each other's strengths, unite and cooperate, in order to maximize the interests of enterprises.
7. Strictly implement the tariff policy and charging standards, do a good job in accounting and revenue management, and ensure the normal operation of the charging network.
8. Plan and organize various forms of business promotion and business training.
9. Responsible for the management and service of key customers.
10, responsible for the formulation of various supporting management systems and corresponding assessment methods for the teams and groups under its jurisdiction.
Job Description of Marketing Department 7 1. Make product planning strategy.
2. Set the product price.
3. New product listing planning.
4. Make the access plan and the implementation objectives of each stage.
5. Planning and organization of promotional activities.
6. Reasonable selection and management of advertising media and agents.
7. Formulate and implement marketing advertising promotion activities and public relations activities.
Job Description of Marketing Department 8 1. Under the leadership of the marketing manager, be responsible for the planning and implementation of the company's corporate image, the planning, implementation and business management of the company's marketing information management and market research plan.
2. Assist the supervisor to do all kinds of business work and obey the management arrangement.
3. Complete maintenance work, put on record the investment of various businesses, activities and advertisements, collect and sort out information, analyze data, coordinate and follow up, and evaluate the effect of activities.
4. Assist the supervisor to sort out and analyze the data, put forward suggestions for modification and implement them.
5. Do a good job in the same industry survey to facilitate the company's logistics and know yourself:
Job Description of Marketing Department 9 1. According to the company's development strategy, make our store's marketing strategic plan and organize its implementation.
2, market research work, put forward market positioning, market overall planning and market overall operation plan.
3. Establish the market information system process, including sorting out the information source data compilation database and forming a refresh report.
4. Increase the number of fans or members through the operation of new media applets.
5. Promote articles on official WeChat accounts or make plans to increase reading.
6. Actively explore the new media operation mode, and formulate innovative schemes and apply them in combination with the company's operation.
Job Description of Marketing Department 10 1. Accomplish the company's main sales targets and assist the company leaders to negotiate with key customers;
2. Analyze and plan the company's products according to customer and market demand;
3, customer development, mining, tracking, refining effective customers, while effectively maintaining old customers;
4. Responsible for the performance management of departmental staff, set up qualified business and pre-sales and after-sales teams, and organize the implementation of on-the-job training and regular training for departmental staff;
5. Follow-up payment;
6. Assist R&D department to sort out and decompose the needs of major customers and make project implementation plans;
7. Supervise and control the bidding progress and quality of all projects of the company.
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