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What are the artistic styles of common illustrations in fashion design? Can you elaborate on it? 1. Popular style

Pop-style illustration art appeared and became popular in 20_ Lan50 _ Nafen, mainly through the creative techniques of commercial art, forming a brand-new artistic style integrating popular culture and commercial art. At the same time, the relatively grandiose cartoon images, newspaper prints and humorous slogans in pop style are unique to pop style, and pop style is very artistic [3]. Andy warhol is one of the most outstanding figures who have contributed to the development of pop style in the field of fashion design. He pioneered the use of paper, plastic and artificial leather as the basic materials for clothing production for the first time. His illustrations contain subversive design concepts, which are characterized by bright colors, avant-garde design concepts and bold color selection. To this day, the illustrations in Pop style still retain many similarities with andy warhol.

2. Abstract style

Works with abstract style are generally based on geometric points, lines, surfaces, circles, triangles and squares for in-depth creation, which has typical abstract characteristics in creative style. Mondriaan is one of the early successful figures in abstract style works. His abstract style is unique, and he pays attention to using various rectangular patterns as illustration content. This illustration art form has a far-reaching influence on abstract style. Take Red, Yellow and Blue, an abstract work created by a famous French fashion designer, as an example. Inspired by mondriaan's abstract style, this work uses various colors such as lines, triangles and rectangles to give the audience a unique artistic appreciation experience and give the work a strong visual impact and freshness.

3. Metaphorical style

The figurative style is different from the above two styles, and its graphic characteristics are generally realistic and realistic. Furthermore, the figurative style works show relatively direct lines, which can be generalized, exaggerated and deformed for decoration, thus improving the color sense of the works and highlighting the simplicity and exquisiteness of the works. Take miuccia prada, a famous Italian fashion designer, as an example. She used to have the ability to use illustrations directly in fashion design creation. She can fill illustrations in fashion design works, and her works pay attention to carefully shaping characters, highlighting the color and gorgeous feeling of her works [4]. In addition, the lines in the figurative style are elegant, which can give the audience a fantastic psychological experience, especially in fashion design, which can effectively improve the exquisiteness of design works and give people a smart aesthetic feeling.

What are the applications of fashion elements in fashion illustration? Can you introduce it in detail? As a unique and ancient visual communication form in modern advertising design, fashion illustration has a clear and intuitive image, a true sense of life and artistic beauty, and quickly occupies the audience's field of vision, such as cultural activities, commercial activities, film and television culture and other fields. There are many forms of fashion illustration, which can be classified by media or function. According to the classification of media, it is basically divided into two parts, namely, print media and film and television network media.

1. print media

Print media includes newspaper illustrations, magazine books illustrations, poster advertising illustrations, product packaging illustrations, corporate image publicity materials illustrations, etc. Especially for fashion magazines, the target group is mostly women, and their articles are mostly promoted to female readers. So fashion illustrations are usually attractive women with different styles. And women are keen to see clothes that conform to the current trend, so it is more fashionable to combine women with fashion for illustration design.

2. Internet and film and television media

Network and film and television media include the role setting or interface design of websites, games, film and television dramas and advertisements. Among them, clothing illustration is widely used in all kinds of fashion web pages, and works of different styles will be designed according to the audience of the website. In terms of games, with the improvement of players' aesthetic quality, there is an increasing demand for visual images of mobile games and emotional interaction in games. Mobile games are not only scientific and technological products, but also artistic and cultural products. If a mobile phone game wants to stand out in the fierce market competition, it should not only be creative in game play, but also attach importance to the role-building of the game role in art design. Fashion illustration will enhance the personalization and modernity of game characters. Fashion illustration in the Internet age not only inherits the artistry of traditional illustration, but also has the functionality of modern design, and has become a recognized visual language and information dissemination carrier.

To sum up, fashion illustration design is a very important content and art form in the field of modern social art, and has been widely used in many fields in the current society. With the help of various painting tools and high technology, the products of fashion illustrators are more diversified, they participate in fashion trends, and even create fashion trends, which makes the whole fashion prosper.

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