Rongshida's corporate culture

Rongshidarong, a talented person, an ambitious career and an indisputable achievement.

Corporate image slogan

Brand creation period (1993 ——1999, the great development period of China household appliances industry)

Interpretation: image slogan-Rongshida trend of the times

The momentum is like a rainbow and the image is vivid.

Established the image of Rongshida as a leading brand of home appliances.

Brand development period (1999-2004 China household appliances fierce competition period)

Interpretation: Image slogan-Better life is easier

Kind and relaxed, close to the public.

Established Rongshida with high-quality products.

Pursue to create a relaxed and beautiful life for consumers.

Diversification period (2004-China household appliances industry diversification and internationalization period)

Interpretation: image slogan-Royalstar, an honor of fashionable life.

International image, cutting-edge technology creates a better life.

Founding Rongshida to lead the fashion life,

International and diversified development image.

Enterprise core values

Interpretation: Cooperative born to love.

Rongshida brand strives to build a harmonious relationship of sincere cooperation between enterprises and employees, partners, dealers and customers, and pursues a win-win situation and maximum value for all partners. Advocate patriotism, love for enterprises, love for oneself and love for society, and encourage employees to be self-respecting, self-reliant and self-disciplined, and serve the society, enterprises and themselves for common development.