Just like a piece of copy, it needs to be readable from a distance. When you design a poster, think through it—close-ups of faces or other elements, single illustrations, focused common scenes, or novel typography can all draw attention. When you choose an image pay attention to layering elements. The layout and images need enough contrast to make the poster stand-alone readable. 6 Bold white space When designing a poster, you can leave a lot of white space between each element. It may look a little weird at first, but from a distance, these white spaces significantly increase the visual impact and improve readability. In poster design, the use of white space will have good results in the following locations: between words (tight spacing will make the letters clutter when viewed from a distance) between rows and between rows of different elements on the edge of the canvas 7. Call to Action The purpose of every poster is to show people your content. Most of these "contacts" are calls to action, such as attending concerts, movie promotions, or other events. That’s why it’s important to call your audience to action. The same is true when designing a website or app. The event invitation should be placed in the most conspicuous position. Unlike web design, a call to action on a poster is not simple. (Signing up or sending us an email are common actions on the web, but not on posters.) A call to action on a poster is a display of event information or contact information. Once you know what kind of users will do what after seeing your poster, you can design a call to action. (Some designers like elements like QR codes to encourage users to scan to obtain information; only in markets where QR codes are common.) 8 The key role of typography Poster design is a crazy use of brains to use typography design. The best posters are designed with words and colors rather than images or illustrations. Remember some good typography rules that can be applied to many projects. This doesn't mean using 10 point fonts everywhere at the same time. It means experimenting with thicker, wider, or larger fonts in other ways until it makes people feel comfortable. until you feel comfortable. Use some text options to set the tone of your project and convey the appropriate emotional message through text. You may find this a challenge at first, but this workout is very effective. 9. Use a Cool Printing Technique Depending on the location and audience of the poster, a cool printing technique may be needed to achieve it. There are a lot of things you can do on paper instead of working through digital projects. This could be the perfect opportunity to try letterpress printing, screen printing, foil stamping or UV layers. These techniques are usually used on high-end projects or things that have a certain impact. Discuss the special printing technology you need with the printer in advance to ensure they can print the effect you need. When it comes to printing technology, you also have to consider your budget. Some printing processes are more expensive, so have plenty of wiggle room in your budget before you start printing. 10 fun poster design will bring a lot of fun to the designer. While there's a lot to consider and think about, the world of posters is a place where you can think outside the box and go crazy with your designs. So go for it. Try doing something you want to do, or take the opportunity to learn a new technique or skill. Open your imagination to create something fresh. The purpose of posters is to grab the attention of distant viewers, as long as you are creative! How to make promotional posters?1. Reflect unique personality
Posters are different from other promotional media. It needs to be able to attract consumers’ attention quickly. Designers should regard poster design as an extension of charm to attract passers-by and guide them to read and browse the promoted information more deeply.
2. Clear goals
Poster design is an advertising medium that is used to convey the information to be promoted and stimulate consumer purchasing behavior. Designers should understand the needs of consumers before designing and have clear goals. Only in this way can we design posters that are popular with the public.
3. Concise content
The space for poster promotion content is limited, so each poster design needs to revolve around the theme. Be concise and clear in your expression. Clear and easy to understand.
4. Novel and unique
Many companies now carry out poster promotions in the early stage in order to promote their brands (products). How to stand out among the many poster design promotions and attract the attention of passers-by? attention. This requires a novel, unique, creative and personalized poster design to be remembered by people.