The corporate culture of Wanda Baotong Tire Co., Ltd.

Company mission: Serve the country with industry and contribute to society

Company vision: Gather the essence of science and technology to create a century-old Wanda

Company purpose: Survive by quality, win by integrity Win, innovative development, brand victory

Enterprise spirit: career first, integrity-based, unity and collaboration, courage to innovate

Business policy: market first, customer first, quality Develop an enterprise and enjoy the benefits

Market concept: assess the situation and respond quickly

Quality concept: persevere and strive for excellence

Quality is the life of enterprise development, and only perseverance Only through continuous pursuit can we create perfect products that meet market demand. We must be responsible for each of our products and each of our customers. We follow high-quality standards in management, enable the company to operate in efficient management, and ensure the realization of strategic goals.

Learning concept: self-elimination and self-transcendence

Life-long learning is the requirement of the development of the times; learning is a dynamic process. Only by never being satisfied and daring to self-eliminate can we achieve greater success. Transcendence and achievement.

Innovation concept: Ideas determine the way out, innovation determines the future

Waiting means death. The most powerful weapon in market competition is its own innovation ability, technological innovation, and management innovation, so that employees and enterprises can realize their own value through continuous innovation. The changes in the market are unpredictable. Only by grasping the ability and awareness of self-innovation, proactively adapting to changes, actively seeking changes, seizing opportunities, constantly challenging and improving ourselves, can we continue to have our own development level in the fierce competition. Keep moving forward.

Crisis Concept: Be cautious and walk on thin ice

Enterprises are facing an increasingly fierce market competition environment. Every employee should have sufficient crisis awareness and work hard to do their current work well. , and constantly use its own value realization to create greater development opportunities for the enterprise, so that the enterprise can continue to develop with a strong sense of self-improvement. Our crisis not only comes from the outside, but also from the inside; not only from competition, but also from conservatism and long-term precipitation. Employees, especially leaders, must have a clear understanding of this, remain vigilant at all times, and face reality calmly.

International concept: Mind the world, pursue excellence

With an international perspective, strategize, participate in global competition, and pursue a leading position in the industry.

Global economic integration and China's accession to the World Trade Organization are both opportunities and threats to us. We must cultivate and popularize international concepts, further emancipate our minds, broaden our thinking, consider corporate market competition and resource allocation and other strategic issues from a global perspective, and strengthen crisis awareness and learning awareness to improve corporate international competitiveness and make Wanda not only Wanda is not only China’s Wanda, but also wants to become the Wanda of the world!

Quality Concept: Keep improving and climb to the top

Perfect quality and excellent brand are our never-ending pursuit.

The customer is the only judge of quality. We not only study industry, national and international standards, but also study customer standards and processes. Customer standards and market standards are our highest quality standards.

Brand essentially represents my consistent commitment to the product features, benefits and services I deliver to my customers. We must build Wanda into an international brand with first-class products and honest services.

Work concept: Save time, cherish time, be capable and efficient

Thrifting is a traditional virtue and it is also the requirement of the development of the times. Cherishing time is the minimum requirement for the work of modern enterprises; only being capable and efficient can Only by truly improving work efficiency can we create more value for the enterprise.

Moral concepts: Integrity, integrity, responsibility and collaboration

Only integrity and honesty can keep people aboveboard and clean. The sense of responsibility and collaboration is not only a work attitude, but also a moral requirements.