Car Advertising Feast Inventory of Super Bowl Car Advertising in 2020 (European and American brands)

The annual American NFL Super Bowl is coming again, which may not be of great interest to our domestic friends, but the programs and various advertising trailers displayed by the big coffees during the intermission will definitely feast our eyes. When it comes to advertisements, the works of major automobile manufacturers usually account for a large proportion, because the number of people watching the Super Bowl called "American Spring Festival Evening" is considerable, followed by the high proportion of men in the football audience, which is the best opportunity to plant grass for them. So today, let's take stock of what advertisements will be placed by major automobile manufacturers in 2020 in this prime time worth millions of dollars per second.

Porsche Taycan

First of all, in fact, Porsche has rarely appeared in Super Bowl advertisements in the past few years, and this appearance is a big event. This is called. Heist (meaning thief) is a bit of a blockbuster from the name. In the Porsche Museum in Stuttgart, the brand-new electric sports car Taycan suddenly slipped away.

When it was discovered, all the security personnel were driving all kinds of Porsche classic sports cars, and a chase war on the streets of Europe began. In this car chase drama, in addition to the protagonist Taycan, the flagship "God Car" 9 18? Spyder and the new 9 1 1 also have many scenes. In the process of excitement, I didn't forget to be naughty, and it became a funny responsibility to let the rookie of the security team drive the Porsche tractor in the early years.

Finally, Taycan had to give in easily under siege, and the "thief" got off the bus and exposed his true identity. He is actually a member of the security team, which is just a game of a group of night watchman in Porsche Museum.

Finally, the slogan appeared, and there is an electric car that will make you excited. This is the brand-new Porsche Taycan.

Ford? Wild horse? Mach -E

The stars are not only Porsche Taycan, but also the electric car Mach-E of Ford legendary Mustang series. The first appearance is the Hollywood actor Idris who appeared in the Pacific Rim series. Elba i.

A few words talked about the history and status of the Mustang series, representing the freedom, strength and rebellious spirit of the United States. In the picture, all generations of cars pass by on the road.

Then, after saying, "You thought you knew where this series would go, but it exceeded your expectations", Mach-E appeared. Finally, it is mentioned that it has a large touch screen of 15.5 inches, the acceleration time from 0 to 60 miles per hour is more than 3 seconds, and the cruising range will reach 300 miles. Ford also introduced the new members of this family to the American audience in this generous way.

General Hummer? Hummer? EV？

In this Super Bowl, the most unexpected car advertisement may be the advertisement of Hummer's return to electric vehicles. Every year, GM invests a lot of advertising money in the Super Bowl. In previous years, it was basically used on new models of Chevrolet and Buick. This time, it was used to promote Hummer, which also shows its importance. The advertisement uses black-and-white pictures, horses galloping on the track, heavy machinery and locomotives galloping on the track, representing their horsepower 1000 horses, torque 1 1500 lbs/ft, and acceleration of 0-60 mph for 3 seconds, all of which are silent. ?

Finally, the dunk of NBA star lebron james shattered the whole backboard, showing the dominance of various performances of the model. Interestingly, James owned a Hummer H3 when he was a high school student before he entered the NBA, which also led to an official investigation into his illegal receipt of property, because American high school athletes were not allowed to have interests with commercial companies before becoming professional players.

This advertisement only shows this Hummer? The headlights and air intake grille of EV are still familiar Hummer flavor, and other parts of the model are not shown. However, the advertisement revealed that the model will be unveiled on May 20, 2020.

Jeep? gladiator

Jeep is the only brand owned by Fiat Chrysler that will appear in the Super Bowl in 2020. In the past few years, Chrysler will also have its own American feelings advertisement. A few years ago, Jeep also took the American essence and American sentiment route, and this time it played a movie stalk. The Super Bowl was held in groundhog day, USA on February 2nd, so Jeep recreated the plot of the classic Hollywood movie groundhog day. The advertisement invited the actor of the year and the veteran movie star Bill? Murray.

The story of the film tells that the hero lost his enthusiasm for life and lived a boring life for several years, but something magical happened on February 2, and every day after that, he woke up in groundhog day on February 2.

The hero in the advertisement met the jeep one day? Gladiator, life has become colorful since then. Whether it is fun in the snow or riding in the mountains, the protagonist seems to fall in love with life again. Finally, the advertisement does not forget to wish the audience a happy groundhog day.

Today, let's take a look at the advertisements of European and American automobile brands in the 2020 Super Bowl. Interested friends can also go to major video websites to watch these advertisements, as well as other wonderful beer, App and snack advertisements. Tomorrow we will continue to take stock of the advertisements of Japanese and Korean automobile brands.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.