Sports Games Sponsorship Plan

Example of sports meeting sponsorship plan

1. Implementation analysis

1. This fun sports meeting has been approved by the college youth league committee and strong support from relevant school departments.

2. There are more than 3,000 college students in the ** campus, and most of them are girls. The fun games are interesting and attractive. The activities are held from 5:00 to 7:00 on non-weekend afternoons, just after dinner. I believe that when the activities are held in ** College, they will definitely attract more students' attention.

3. This event has attracted the attention of teachers and students. The products of merchants can not only be vigorously publicized, but also be used for good promotion.

4. Because there are new students every year, the activities organized by **** are rich and colorful. If conditions permit, merchants can also establish a long-term friendly cooperative relationship with our social practice department, which will make merchants The popularity inside and outside the apartment continues to deepen, which has great long-term significance!

2. Activity introduction

Purpose of the activity: The purpose of this activity is to use fun sports games as a carrier to enrich the extracurricular cultural life of ** students and enhance the physical fitness of college students. It not only gives every student the opportunity to express themselves, but also demonstrates the vitality and enthusiasm of contemporary college students. At the same time, we also hope that this fun sports meeting can cultivate students' teamwork skills and enhance class cohesion.

Overall event process

March 26-28: Fun Games registration and referee registration

March 29: 1. Competition draw; 2 . Competition time and venue arrangement for each class

April 12th: 1. Poster promotion; 2. Preliminary rounds of tug-of-war and other competitions will begin one after another

April 18th: Formal competition and Finals

Specific event details

Event time:

Event location: Football field

Activity participants: all students

Competition system arrangement: This sports meeting is divided into individual competition and team competition

3. Business promotion methods

1. Poster promotion: We will point out this in the promotional posters of the sports meeting Your company is the sponsor. The company logo can be printed on it, or the merchant can design his or her own poster.

2. Banner promotion: a week-long large banner promotion, hang the banner in the school, the content of the banner is the content of the sports meeting and related promotion of the product or the name of the sponsor, and it will be pasted in the cafeteria three days before the event. Locations with the most foot traffic. Hanging time is 24 hours a day.

3. Vertical billboard promotion: used as an independent promotion method in the school during the sports meeting. (Provided by your company.

4. Flyer promotion: We can assist in distribution, but the flyers must be provided by the merchants.

5. Exhibition point (promotion point): On the day of the event, you can There will be an on-site exhibition and another exhibition after the event, but there will be an additional venue fee (within 50 yuan) for each exhibition.

6. Questionnaire: We can assist with the questionnaire on the day of the event. Investigation.

7. On-site promotion: Props with merchant characteristics can be used for activities at the sports meeting, and small games with company characteristics can also be made.

8. On-site acknowledgment: During the event, the company name will appear in the form of verbal acknowledgments, and the host, performers, and players will promote business slogans, slogans, etc.

9. Guest speeches: Your company can send representatives to participate in our activities. And you can speak on stage as a guest during the event, preferably at the beginning or in the middle. 10. Prize promotion: Merchants award goods as prizes.

IV. Budget

1. Prize budget:

2. Drinking water for staff: 50 yuan

3. Audio equipment and Electricity fee: 150 yuan

4. Whistle and order book printing: 30 yuan

Total: **** yuan

Appendix 1: Supplementary sponsorship plan:

(1) Exclusive sponsorship

Exclusive sponsorship has the naming rights of the event and all merchant compensation plans for the event.

(2) Multiple joint sponsors (consider 1-3, each sponsor is about 1 yuan). The one who sponsors the most can get the naming rights, and the other sponsors will appear in the event as acknowledgment units. Enjoy the terms of some merchant compensation plans, which are determined by the amount of sponsored funds.

(3) Merchants can choose their own publicity methods, and different publicity methods sponsor different funds and physical objects. Merchants can also provide us with their own solutions. If it is a win-win effect, we are happy to accept it.

Appendix 2: Contents of the fun sports meeting

1. Individual competition

Event 1: Crab relay race (double ball relay race):

Item 2: Kangaroo Jumping Relay

Item 3: Sending Chicken Feather Letters

2. Team Competition

Item 1: Tug of War

Project 2: Long Rope Jumping

Project 3: Ten People and Nine Legs

Project 4: Millipedes

We hope your company will consider our suggestions carefully. Give us your valuable feedback. We are responsible for all publicity activities on campus, and the company can send people to supervise them. I hope to cooperate with your company to make this sports meeting a success. I hope your company will reply as soon as possible. Looking forward to your joining! Happy cooperation!