Research report on rural publicity work

According to the spirit of the Municipal Party Committee Propaganda Department’s “Notice on Carrying out a Special Research on “Propaganda Ideological and Cultural Work to Respond to New Challenges””, the leaders of xx town attached great importance to it and participated in it personally. They organized researchers to follow the principle of contacting the actual situation. We went down, calmed down, and carried out in-depth research work. This survey work is closely focused on the thorough implementation of the spirit of the Sixth Plenary Session of the 17th CPC Central Committee, strengthening the research on overall, forward-looking and strategic issues in the field of propaganda, ideology and culture, and improving the research on new situations, new challenges, and solving new problems. ability to solve problems and better serve rural areas, decision-making, and central work. The investigation situation is now reported as follows:

1. Current status of rural ideological and cultural propaganda work in xx town

Our town’s rural cultural propaganda work is under the careful guidance of the town party committee, government and superior authorities , closely focusing on the overall work of the town party committee and government and the current central work, and comprehensively implementing the Scientific Outlook on Development, the town's propaganda of rural ideological and cultural work has presented a colorful and colorful situation, which is specifically reflected in the following aspects:

First, strengthen theoretical study and enhance the quality of the team. All village committees and departments in xx Town can organize the study of propaganda theory according to the learning requirements of the town party committee and government. Regularly and irregularly carry out theoretical knowledge training for grassroots cadres and propaganda workers to enhance the quality of the team and ensure the quality of propaganda work. Organize town and village cadres to conduct scientific theoretical study, continuously improve the political theory knowledge and work ability of the members of the two village committees, strengthen the purpose and concept, and change the work style; improve the overall quality of grassroots cadres, give full play to the role of grassroots cadres in leading the masses, and apply Theoretical knowledge is combined with local practical guidance to lead the masses to change customs and advocate new trends.

For example: Make full use of the "Farmhouse Bookstore" to organize the masses to study books, newspapers and other publications, publicize national policies, and strive to guide the masses to use healthy ideological and cultural knowledge to resist decadent external culture. Provide good cultural services to the masses, win their dependence and support, and gradually make propaganda and ideological work a conscious action of the masses.

The second is to use healthy entertainment activities as a carrier to enrich the connotation of rural ideological and cultural work. Our town has created many lively and effective working methods in the work of promoting rural ideological and cultural work, and gradually formed a system, becoming an effective carrier for promoting our town's rural ideological and cultural propaganda. For example: carry out cultural performances, basketball games and other healthy entertainment competitions during holidays and leisure activities, and add the promotion of laws, regulations and policies to the program content and situation, and enrich the publicity of rural ideological and cultural work in a way that the masses like to hear and see. 'Connotation.

The third is to increase publicity and publicity to create a good social atmosphere for rural ideological and cultural construction. Propaganda workers closely focus on the central work of the town party committee and government, combine reality, firmly grasp the correct direction of public opinion, and adopt various publicity methods such as posting slogans and bulletin boards to publicize the party's ideas, promote social integrity, and understand social conditions and public opinion. It has played an important role in guiding social hot topics, channeling public emotions, and doing a good job in public opinion supervision.

2. The main experiences gained

First, the correct leadership of the Propaganda Department of the Municipal Party Committee and the town party and government leaders and the close cooperation of departments at all levels are the key to carrying out rural ideological and cultural propaganda work. The premise; second, the high priority of leaders and the conscientiousness and responsibility of propaganda workers are the basis for doing a good job in promoting rural ideological and cultural propaganda; third, extensive carrying out activities to create rural spiritual civilization is the key to ensuring the effectiveness of promoting rural ideological and cultural; fourth, seizing the time to make breakthroughs Highlights,

Promoting rural models as quickly as possible is the guarantee for doing a good job in rural ideological and cultural propaganda.

3. Existing Problems and Difficulties

First, due to the generally low quality of grassroots cadres, it is difficult to combine the good cultural spirit from outside with actual practice and promote it. The highlights of ideology and culture, Typical external publicity efforts are insufficient; secondly, the cultural quality of the grassroots masses is low, their ideas are outdated, and the development of spiritual civilization creation activities is unbalanced. Healthy ideological culture and decadent external culture have impacted, and the people's awareness of selectively accepting ideological and cultural ideas is not high. The resistance to healthy ideological and cultural work has further increased; thirdly, the work of promoting rural ideological and cultural work has tight funds and a lack of talents. The hardware and equipment of rural cultural rooms are imperfect, rural spiritual needs cannot be met, and the creation of spiritual civilization is difficult to carry out efficiently. Fourth, grassroots cadres have not carefully studied the new situation and new characteristics, their innovative ideas are weak, and the concept of following the book is still there. There is formalism in the methods, methods, and content of relevant laws, regulations, policies, and other publicity of healthy rural ideological and cultural, resulting in The ideological concepts of cadres and the masses lag behind.

4. Suggestions and opinions put forward in response to the problem

First, in terms of funding expenditures, certain preference should be given to the promotion of rural ideological and cultural work. Rural ideological and cultural propaganda work involves all aspects of rural life. It should not only attract great attention in terms of ideology, but also take active measures in specific measures, increase funds for rural ideological and cultural propaganda work, dispatch more talents for rural propaganda work, and strengthen local propaganda Position construction, increase investment in town cultural rooms and village libraries, making them truly important positions for disseminating advanced culture, which plays a strong fundamental role in promoting rural ideological and cultural work.

The second is to increase quality education and training for grassroots cadres and strengthen the quality building of grassroots propaganda teams

. High-quality grassroots cadres can guide the masses to always align their thoughts with national policies, guide the masses to correctly understand national policies, and ensure that rural ideological and cultural propaganda work is carried out in the right direction. At the same time, one's own quality and ability are the best means in the process of educating the masses, and it is also an objective requirement of the new situation.

The third is to use educational carriers to provide ideological education to rural people through multiple channels and in multiple forms. Give full play to the important role played by radio and television in rural publicity channels; continue to carry out cultural and sports activities that are healthy, close to life, and popular with the masses, and persist in resisting pornography, gambling, drugs and other corruptions with excellent, healthy and upward ideological and cultural culture; we must continue to do a good job in the "Three Going to the Countryside" activities of "science and technology, health, and culture" to make the "Three Going to the Countryside" regular; we must implement the country's new policies to benefit farmers through multiple channels according to the forms and tasks of different periods. Go to the people and be in the hearts of the people.

The third is to improve the mechanism construction and improve the level of ideological and cultural propaganda in rural areas. We should make a fuss about improving the mechanism, from virtual to real, from soft to hard, just like economic work, establish a set of scientific and standardized assessment, reward and punishment mechanisms, break down and quantify the indicators layer by layer, and implement tasks to villages and villages. Departments and every cadre should strictly implement job responsibility systems and strengthen dynamic management to mobilize the enthusiasm of grassroots people for propaganda and ideological work. For example, for establishing new trends in rural areas, supporting the elderly, protecting public property, and complying with public security management, quantitative standards can be determined and appropriate rewards and punishments can be implemented. Only in this way can rural propaganda and ideological workers have clear goals, pressure, and enthusiasm. They must further improve the overall quality and innovation ability of the grassroots propaganda and ideological and cultural front cadres through practical and not flashy efforts.