Word-breaking slogan

Thinking is the key to a successful speech! Thinking determines the way out. If you want to change your destiny, you must first change your attitude, but attitude determines your behavior. Your behavior will form habits, and your habits will create your future results. Therefore, you must have a good idea before you want to have a good result. In public speaking, if you want to make a successful speech, you must first have a good idea, which can make the speech unique, innovative and convincing. Of course, it is more important to impress the audience and make them more valuable.

? Before making a speech, you should first have a speech, that is, the content of the speech. What you want to say and what you say will determine whether your speech is valuable to the audience. So how to construct the content of this speech, I will share with you four common methods, so that you can get your own speech ideas quickly and express them more clearly!

First, a highly generalized approach.

? A high degree of generalization means that when you speak, you can make the theme clear first, or you can describe the event first and then talk about the theme. Because when you give a speech, it is easy to leave a deep impression on you if you are highly summarized. So how to use the high generalization method? In fact, in simple terms, we can use three words to decide, that is, three words or three words to reflect. For example, in our daily life, when crossing the road at traffic lights, have we ever seen or heard such a language? The red light stops and the green light goes, and one stop, two looks and three passes. Is the slogan concise, clear and easy to understand? (CC gives away 6 12 speech skills materials for 8 years)

? There is also such a language in the driver's post, which is called the driver's three wins three lost.

? First, listen carefully. Because you often go in and out with the leaders, whether it's private or business, you will hear a lot of things, so as a driver, your tone must be strict and you can't tell others. This is also the most basic professional quality of a driver's post;

Second, you can't eat or drink. It's normal to eat and drink with leaders. You can eat big fish and meat, but you can't drink. This is to ensure the safety of leaders and themselves.

Third, it can't be opened. The driver helps the leader drive and can't drive back to his hometown at night. But sometimes, for special reasons at work, you may drive your car home, but only if you get the consent of the leader.

It is the most basic requirement of a driver's post, and also the most basic professional quality and professional ethics standards. Of course, such a simple and highly summarized form can be remembered and understood by drivers, so that they can fully abide by it.

Second, the digital extraction method

Digital refining is to refine the theme or content of a speech through one or several numbers. Simply put, it is summed up by numbers. For more speaking skills, please pay attention to # Public Speaking Institute #

For example, we just said that the driver has three wins and three losses. Speech has three functions. What are these three functions? That is, happiness, openness and enlightenment. It can not only make the audience happy, but also open their eyes and inspire the audience at most.

? Let me talk about "three good, one high and one low" in the speech. What is "three good, one high and one low"? I coached an entrepreneur before. His business is doing well, and he usually speaks at the staff meeting. However, he always feels that his speech is ineffective and he can't figure out his ideas. He always forgets the second half of the sentence after he finishes the first half. He always uses one sentence. However, when he read the speech, what he said turned into reading the speech. At least he was distressed. So I suggested that he use it in the process of tutoring speeches. Because his enterprise is a furniture company integrating R&D, manufacturing and sales, he interprets and fully affirms everyone's work in designing "three good", that is, good quality, good employees and good leadership. And "one high and one low" is his suggestion as a boss, that is, to comprehensively improve the quality, sales and income of products and reduce costs. This adjustment enables him to remember the key points concisely and clearly, and his thinking is clear, so that employees will have a deep understanding and it is easy to remember.

Third, skillfully use the formula method

Clever use of formula method, simplicity refers to expressing the content of your speech through formula. For example, Dale Carnegie once said that a person's success is 15% professional knowledge plus 85% interpersonal communication, public speaking and ability to influence others. Through this sentence, the speaker can sum up various successful formulas, such as:

80/20 rule

Success = 15% professional knowledge+interpersonal communication, public speaking and leadership.

Successful speech = preparation+thinking+on-the-spot skills.

Success = power-resistance

Success = Ability × Diligence × Attitude

This way of speaking can leave a deep impression on the audience.

Fourth, word separation and word separation.

This is very simple. According to this meaning, I believe everyone will understand what it is. Let me give you an example here. The winner is king. What does winning mean? Is victory. The word "victory" consists of four words: death, mouth, moon, shell and fan. It consists of five pictographs, so what does this mean? How can we win? Here I want to have five attitudes to analyze. (CC gives away 6 12 speech skills materials for 8 years)

? The first word: death; Death represents a sense of crisis, and we must keep up with the changes in our environment. Past successful experience is often the biggest reason for future failure. If you live a comfortable life for too long, you will lose your morale more and more. The advantage of having enemies or competitors is that at least you won't slack off. Of course, the word "death" can also mean "nothing". You should learn to zero yourself, don't have subjective prejudice against many people, things and things, and understand each other's needs in many ways. Death can also simply mean death or end. Although it is the end, the life cycle is infinite, symbolizing opportunity and infinite vitality.

The second word: mouth; Mouth means communication. You must tell your subordinates what you think and announce your goals and determination on different occasions. Simply put, it is to learn to express. Of course, all successful communication is two-way. Besides good oral expression, we should also have the ability to listen. Listening clearly helps us understand each other's needs and state our arguments.

The third word: month; Month refers to time. If you want to learn to manage your time well, you need to accumulate time to win. You need years of hard work and perseverance to do one thing. Just like we study public speaking, if we want to improve our public speaking level, we must make up our minds and practice persistently, so that we can make progress or succeed. It is not enough to think about anything, knowing that there is no power. The month can also represent personal practice, which means that you can't just ask others to help you succeed, but you should set an example and serve others with virtue, so that you can shine like a star.

The fourth word: be; China first used shellfish as the currency for trading, so shellfish can be simply said to be money. When we learn the management of money, that is, the so-called financial management, we can accumulate wealth and realize the freedom of wealth.

The fifth word: where; You mean normal mind. You should make a plan first and then implement it step by step. There is also that we strive for victory, but it may be a poor result, or we may not win, but if you don't work hard, have no normal mentality and can't do the above five points, you will definitely not win. As the saying goes, a blessing in disguise is a blessing in disguise. Every failure contains success factors, and I believe you can learn more from failure than from success. Of course, if you want to win and can achieve the above five aspects, then everyone is not far from success. This is just an analysis of winning. In the process of speaking, you can borrow many such words or words for good analysis and application.

The above are four common methods of use. I hope you can use them flexibly to help you express yourself more clearly! Of course, if you really want to learn a good speech, you need to keep practicing, and you also need to be able to "sweet talk". "Flowers" need time to prepare; "Words" are substantive words; "Qiao" is to be cleverly conceived; "Language" is to be amazing. For more speaking skills, please pay attention to # Public Speaking Institute #