Automobile Encyclopedia (Brand)

Basic information

Brand name: Qichen; English name: Venucia；; Country: China; Headquarters: China-Guangdong-Guangzhou; Brand type: Chinese; Creation time: 20 10 year; Group: Dongfeng Nissan Passenger Car Company.

brand introduction

Qichen brand was founded in September, 20 10, and its headquarters is located in Guangzhou, Guangdong Province, China. Adhering to the mature and reliable system strength and quality advantages of Dongfeng Motor Company, relying on the global technology platform of Renault-Nissan-Mitsubishi Alliance, the brand makes full use of the unique development advantages of global technology, joint venture quality and China customization to create high-value automobile products for the China market.

Car flags

The meaning of the sign, the sign of Kai Chen is dominated by blue, symbolizing a deep dream; Qichen's name comes from the Greek word "Venucia", which means Venus. It is the origin of Dongfeng Qichen. The open five-pointed star design conveys that Dongfeng Qichen is an open and inclusive enterprise.

20 10-20 17 The first logo of Qichen brand consists of five five-pointed stars and a dark blue background, which stands for "five stars shining in the blue sky" and symbolizes Qichen's infinite pursuit of lofty aspirations and unswerving determination. The blue background symbolizes a deep dream, and the five-pointed star with a golden ratio symbolizes a perfect symbol, expressing the brand's attitude of constantly pursuing perfection in order to realize its dream.

The biggest silver star among the five stars, representing the seven stars, opens the brand dream, guides the future direction, and also symbolizes that China consumers begin a happy and high-quality car life. The big blue star on the left stands for "integrating world-class advanced technology" and is the cornerstone of quality. The little blue star in the middle represents the action program of "the spirit of striving for perfection" The blue star on the right represents the starting point of building a car based on "respecting the needs of China consumers". The silver star on the right represents the corporate mission of "* * creating value * * * pursuing happiness".

20 17 till now: in 20 17, the new car logo was launched, and it changed from five stars to three stars, making the new car logo more concise. The little star is offset to the left, which brings stereoscopic visual effect. The three stars show different shapes, which continues the theme of "bright stars" in Qichen. This name change is related to the new concept of brand sustainable development. After the gradual independence of Qichen, it is more in line with the development concept of international demand.

Automobile system information

After years of development, Dongfeng Nissan Qichen has covered different fields of cars, SUVs and MPVs, mainly small and compact cars, covering fuel and pure electric types. In 20 17, the brand launched a new round of product layout, including small SUVs e30, T60, T60EV, compact SUVs T70, Qichen V, Qichen Star, medium-sized SUV-T90, compact cars-—D60, D60EV, etc.

1. Representative car series: Qichen T70

Guide price: 10.98- 127800.

As the first compact SUVT70 of Qichen, it was built on Nissan C platform, which also produced Nissan Qi Jun and Renault Koleo, becoming the first SUV with rear multi-link independent suspension at that time. In terms of power, it is equipped with Nissan HR 16DE and MR20DE engines, and matched with 6MT and Nissan CVT gearboxes to form a "Platinum Power Combination". With the price advantage and quality of the joint venture car, users have a lot of positive feedback. The main competitors are Haval H6 and GAC Chuanqi GS4.

2. Representative car system: Qichen Grand V.

Guide price: 9.98- 130800.

In the environment that the main consumer groups in the automobile market are getting younger and younger, Dongfeng Nissan Qichen has specially built Qichen V for the needs of young people. In terms of design, Qichen V can be said to be the most valuable model in Qichen family at present. The front face adopts Qichen's latest V-Galaxy family design language, and the large-size polygonal air intake grille connects the headlights on both sides well. Together, the front face has a stronger overall feeling.

The interior is decorated with a blackened diamond structure, which looks more three-dimensional. In terms of interior, Qichen V adopts a minimalist design style and cancels a large number of physical buttons to make the center console look more concise. In terms of power, Qichen V is equipped with the same 1.5T turbocharged engine as Qichen Star, with a maximum power of 140kW, a maximum torque of 260n·m, and an official acceleration time of 0- 100km/h of 8.8 seconds.

3. Representative car series: Qichen D60

Guide price: 6.98- 140800.

As the first family car model launched after the integration of Dongfeng Nissan and Qichen, Qichen D60 PLUS has improved in appearance, interior and space. In terms of appearance, Qichen D60PLUS adopts a brand-new family-style design language, which is more fashionable and personalized. In terms of interior, the new car adopts a three-position multi-function steering wheel with flat bottom shape to create a sports effect.

In terms of configuration, it is equipped with Qichen's brand-new Zhilian system, which is integrated in the 10 inch central control screen. The system logic is clear and smooth, and the UI interface is simple and beautiful. Power: Qichen D60PLUS adopts 1.6L naturally aspirated engine with the same code name as Sylphy Classic, with maximum power of 90kW and maximum torque of155 N/m.

4. Representative car series: Qichen T60

Guide price: 8.68- 1 1.28 million.

Qichen T60 is a small SUV owned by Dongfeng Nissan. From the appearance, the visual impact is still very strong, the lines on the car body are very smooth, and the shape is angular. Configuration, very rich. In terms of power, he is equipped with a 1.6L four-cylinder engine code-named HR 16, which is matched with a 5-speed manual and CVT continuously variable gearbox.