What does the slogan "Millet is born with a fever" mean?

A fever refers to a person who is fascinated by one thing and interested in understanding the various functions of a mobile phone, and is called a mobile phone enthusiast. Xiaomi's initial loyalty was born for mobile phone enthusiasts. Later, everyone found that Xiaomi's mobile phone software consumed a lot and had a bad fever. The slogan "live for a fever" is often ridiculed.

Lei Jun, founder of Xiaomi Company, said that from the development trend, China will be the world of mobile Internet in the future. Smartphones and applications will carry most of users' needs, although people have spent a lot of money to buy mobile phones in the past many years. From Nokia, Motorola, Samsung to iPhone, there are many unsatisfactory places, such as poor signal and disconnection in broad daylight. As a senior mobile phone enthusiast, I know that only a high combination of software and hardware can produce good results and enhance the user experience of the mobile Internet. Based on such ideas and ideals, a group of entrepreneurial partners with passion and dreams contributed to the making of Xiaomi mobile phone. On behalf of Xiaomi, it is a mobile Internet company. In addition, Xiaomi's LOGO is a reverse word, and one point is missing, indicating that Xiaomi should leave some heart for users.