What's the name of the billboard at the door?

The billboard at the door is a store trick. Shop signs are signs of shops, and some places are called "signboards". From the perspective of brand promotion, a good shop sign in a prosperous area is not only a sign of the store location. Good shop signs mainly require color (character), width, length, cleanliness and brightness standards, and peripheral lighting requirements include brightness, lamp spacing and lighting time.

Historical source

The cover, also known as "ballad", "market recruit" and "recruit", is the prototype of the signboard. In the past, a cover was hung at the door of a store as a signboard to mark the nature of its operation. Cover can be roughly divided into the following four categories: text. Some are made of wooden boards, and some are hung with curtains at the end of the pole. Written on it, the words are few and precise, and the pub writes the word "wine".

Pawnshops write "pawn", tailors write "ready-made clothes", barbershops write "plastic surgery" and so on. There are a few more words, such as the midwife writing "A swift horse rides, so-and-so washes". Concise, clear at a glance. Vivid image. Use the model of goods as a "cover", such as hanging a wooden fish in a fish shop, hanging a note in a noodle restaurant and selling plasters.

The scissors seller pulled out a pair of scissors, and a big wooden pipe hung under the eaves of the tobacco dealer. In kind. Hang whatever you sell. A section of charcoal hangs in front of the door selling charcoal, strands of hemp hang in front of the door selling hemp, strands of thread hang in front of the door selling hemp, and a straw shop uses bamboo poles to tie a pile of straw. Symbolic. Is to use the image of the object as a symbol of the nature of the store.

Extended data:

The font size, that is, the name of the store. Or brand name. There are some famous time-honored brands all over Shaanxi Province. Jin Fuchang, a famous ugliness in Shaanxi Opera, sang in Visit An: "Wear satin" Laojiu Seal "(satin shop), gold and silver" Laofengxiang "(jewelry shop), and the whole family took photos to find a" big room "(photo studio) and wanted to have your son" Zaoloutang "(Chinese medicine shop).

Mopan glasses' Dehuazhai' (optical shop), Nanhua Company (candy company) eats foreign sugar, the first market (shopping mall name) buys toys, and the world pharmacy (western pharmacy) looks at foreign houses. In the past, shops in Shaanxi province liked to use auspicious words and words such as benevolence, righteousness, loyalty and faithfulness. Like before the public-private partnership.

The brand names of private cotton shops in Yaoxian county are Xingshunde, Honesty, Faith, Prosperity, Prosperity, Morality, Loyalty, Honesty and Prosperity. The name of a Chinese medicine shop is generally called Tang. According to legend, this is related to the late Eastern Han Dynasty. Zhang Zhongjing, a famous doctor, used to practice medicine when he was a magistrate in Changsha.

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