Value-added services of property management

Value-added services of property management

Property management refers to the activities that the owner manages all buildings and buildings, places and facilities in the building division, or entrusts property service enterprises and other managers to manage the buildings, facilities, equipment, places and sites owned by the owner. What are the value-added services of property management?

In terms of specific projects, the management modes of property service enterprises can be roughly divided into the following categories:

Commercial catering-convenience stores, pharmacies, photo processing, small supermarkets, food markets, tea rooms, specialty restaurants and cafes;

Life services-dry cleaners, clothing processing shops, beauty salons, hiring tutors, car washing, food distribution, etc.

culture and entertainment-bookstore, video store, newsstand, typing and copying, gym, activity room;

medical education-community medical clinics, kindergartens, old-age schools and nurseries;

business-business center, purchasing cars, boats and air tickets, and handling matters entrusted by residents;

real estate agency-dealing with the sale, transfer and lease of houses, interior decoration and decoration;

housekeeping-hiring a nanny, caring for patients, ordering and delivering newspapers, cleaning at home, and shopping as an agent;

finance-cooperating with relevant departments to open branch offices of banks;

recycling of environmental protection materials-recycling stations for materials and recycling of old newspapers and periodicals.

in the selection and combination of projects, property service enterprises should consider the characteristics and needs of their own property management, and follow the principles of convenience for residents, satisfaction of users, high quality and efficiency, and profitability of enterprises.

The concept of value-added services in property management can be understood from the following aspects:

Concept 1: all management methods and means to promote property value-added.

concept 2: the provided property management exceeds the provisions of the property management service contract in terms of service quality.

The above two concepts summarize the value-added services of property management from different angles. In practical work, the value-added service of property management we generally talk about is a vague concept, which is the integration and integration of the above two concepts. Therefore, the value-added service of property management can be understood as:

Concept 3: Property management enterprises use various management methods and means to provide a variety of property management services and derivative services, especially characteristic management projects, which meet or exceed the service quality requirements agreed in the Property Management Service Contract, thus making property value-added.

the implementation of property management can increase the value of the property, which is embodied in the following four levels:

The first level: through the value-added service of property management, the property itself has been well protected and maintained, thus prolonging the service life of the property and making it possible to maintain and increase the value of the property.

the second level: through the value-added service of property management, it provides a safe, clean, beautiful and comfortable working and living environment for the owners, meets the basic physiological and psychological needs of the owners for property management, and makes the value-added of property reflected in people's lifestyle, life process and service enjoyment.

the third level: through the value-added services of property management, the various needs of owners at different levels can be met, such as the property club providing fitness facilities for owners, the property health medical center providing medical and health care services for owners, the cleaning of household vehicles reflecting the dignity of owners, the private car for residents solving the transportation needs for owners, kindergartens and schools solving the children's enrollment needs for owners, and so on. In essence, this is that the owner has received other valuable things while buying the property, which has further improved the use function of the property, thus promoting the value-added of the property.

the fourth level: through the value-added services of property management, especially the characteristic value-added services, create a good lifestyle, cultural atmosphere and cultural background of the property, and further enhance the brand awareness and reputation of the property. The good cultural heritage of the property will make the owner's distinguished position manifest, thus satisfying the owner's highest pursuit in life-a sense of accomplishment. Behind the brand is culture, which is the highest level of property appreciation and the most effective way to increase value.

To provide value-added services for property management, we can start from the following aspects:

First, improve the quality of property management services according to the requirements of the Property Management Service Contract. This is the basis of value-added services of property management. If this cannot be done, the management of the property will definitely fail, and the so-called preservation and appreciation of the property will be out of the question.

second, according to the special circumstances of the property and the needs of the owners, provide special services for property management. Characteristic service is the core of property management brand formation. Only characteristic is vital. The characteristic service of property management is an important way to reflect the value-added service of property management. Property management enterprises should refine the characteristic services of property management from the actual situation of the property, such as the geographical location of the property, the level of owners and the needs of owners, so as to improve the value-added service level of property management.

Third, increase and deepen the derivative services of property management. By increasing the derivative services of property management, we can provide more convenient and diverse services for the owners, so as to alleviate the living difficulties and work pressure of the owners, derive the functions of the property, enhance the value of the property, and promote the value-added of the property.

fourth, create a unique cultural taste of the property and shape a good property image. Through community cultural activities and brand building of property management companies, a strong cultural connotation is injected into the property. This cultural connotation will become the "soul" of the property and become the unique symbol of the property. As we know, an ancient building is very valuable. In fact, it is not its own construction and installation cost and land value, but its accumulated historical and cultural heritage. Behind the brand is culture, which has huge intangible assets. When this intangible asset is transferred to the property, it will bring the value-added of the property. ;