I am a Taobao merchant. Has anyone ever used Xia Mao's personalized short chain? Is this practical?

Now wechat blocks Taobao links, and sending links by SMS is also a variety of troubles. The short chain you mentioned, the seller can insert the link directly in the marketing message, and the user can complete the operations such as payment, receipt confirmation, evaluation, logistics inspection and so on by clicking the link directly. In fact, it is convenient for users and themselves. When the buyer feels better, the DSR of your store will come up.