The Development History of Motorola Smartphones

It is produced by Motorola. It is the first PDA mobile phone with touch screen in the world, and it is also the first mobile phone with Chinese handwriting recognition input. But most importantly, A6 188 adopts Dragon Ball ez 16 MHz CPU independently developed by Motorola, supports WAP 1. 1 wireless Internet access, and adopts PPSM (personal).

Dragon Ball Ez 16MHz CPU has also become the first processor for smart phones. Although it is only 16 MHz, it has laid the foundation for future smart phone processors and is of milestone significance. Smartphones entered the market in 200 1 year. As an upgraded version of A6 188, A6288 is not only the first mobile phone in the world that supports POP3E-mail based on GSM system, but also the first mobile phone launched by Motorola in China that supports GPRS and JAVA functions.

Powerful email function combined with convenient handwriting input method, we saw the prototype of PDA mobile phone for the first time on A6288. Motorola 388 was launched in 2002, which was completed by the R&D center in Chengdu. At that time, the shape design of the transparent skylight and sports car of this machine attracted a considerable number of manufacturers to follow suit. In addition, because 388 supports three frequencies, it can adapt to the frequency range of different network operators around the world, and it became the standard of many "trapeze artists" at that time, so it was also dubbed the boss machine.

Subsequently, Motorola introduced an upgraded version of the 388-388c. In 2002, the sensational effect of 388c of 65536-color high-resolution TFTQVGA screen can be imagined, and the second-generation handwriting system adopted since 388 has made this machine even more powerful.

It is worth mentioning that Motorola subsequently introduced the MMS 388C which can be equipped with an external camera. From that day on, users can record their lives with their mobile phones and share them with friends and family at any time. On August 12, 2005, Motorola's 3 millionth handwritten mobile phone was successfully rolled off the assembly line. At the same time, the first entry-level handwritten mobile phone A728 is also listed in high profile. Although the price of A728 at that time was not low-end at present, in 2005, when mobile phones were not fully popularized, A728 was enough to change the image of handwritten mobile phones in people's minds.

Of course, in the core technology of handwritten mobile phones, A728 for the public has not stopped moving forward because of its identity. The introduction of the third generation handwriting recognition technology has greatly improved the handwriting recognition rate of this machine again. It refers to E6+A 1200 to create brilliance hand in hand. If you want to introduce Motorola E6 to a friend who knows nothing about mobile phones, the best way is not to say the model of this mobile phone, but to tell him that it is a mobile phone endorsed by Jay Chou. The popularity of Motorola E6 largely proves the success of Motorola's dual-line development strategy for handwritten mobile phones.

As Motorola's flagship Linux smart handwriting mobile phone in 2006, ROKR E6 adopts Intel's XScale series CPU, and its effective working frequency is 3 12MHz. In terms of storage, the machine can increase the storage space to 2GB through a third-party SD card.

The powerful CPU and expandable storage space ensure the fluency of game operation, and the fashionable appearance and the endorsement of popular idols make the image of the machine widely recognized by young consumers.

A 1200 opens the "Ming" era.

1200 "Ming", which was launched in February 2006, continues to sell well, and countless consumers have begun to get tired of this product. For Motorola A 1200, Motorola A 1200 has become the most easily seen Motorola mobile phone on the street except V3.

Due to its excellent handwriting recognition rate and ease of use, Motorola A 1200 has become the most suitable handwritten mobile phone recommended by consumers aged 30-50. However, the function and hardware configuration of A 1200 have begun to look a little outdated due to the early introduction of the machine. At this time, when the upgraded version of Ming will be launched has become the most concerned issue for handwritten mobile phone enthusiasts. In 2007, RAZR V8, RORK Z6 and other historical highs were listed.

On August 2nd, 2007, Beijing time, in the top garden of Portman Hotel at Nanjing West Road 1376, China, Motorola from the United States celebrated that the global sales volume of its RAZR V3 mobile phone exceeded 65.438 billion units. Although the price of this best-selling mobile phone in history has dropped to an incredible thousand yuan, the birth of Motorola RAZRV3 has made an indelible contribution to the development of the whole mobile phone industry.

For MOTO himself, after letting the RAZR family go through the dynasties of V3i, V3x, MaxV6 and V3xx, he finally realized the bottleneck of his continued development. So their designers thought of their favorite LINUX operating system, the ability to serve two large QVGA screens with one backlight, the new technology of virtual touch-sensitive buttons, and the "Li Yin" technology that they have been proud of for many years. The number 2 appears after RAZR; As a result, Motorola Laszler 2V8 was born. As the newest member of RAZR family, Motorola V8 naturally adopts the classic flip shape. This machine has a shiny metal shell. Although the manufacturing process of each part is different, there is no gap and the feel is smooth.

RAZR2 V8 is supported by a high-strength stainless steel frame, so the thickness of the fuselage is only 1 1.9mm, but it will never give people a fragile feeling, which can be said to be a perfect combination of sharpness and firmness. 2008: Four new models inherit the classics (A8 10, A 1600, A 1800, Q10). Motorola A8 10, which has just been listed, has changed the design style of previous motorcycle A series mobile phones, and the white-based color scheme is obviously more suitable for young friends. In terms of hardware configuration, A8 10 only uses a 2.2-inch QVGA resolution touch screen and a 2 megapixel camera, which is not satisfactory for a touch screen mobile phone without a keyboard, but considering the low-end positioning of the machine, these measures aimed at saving costs are understandable.

As one of the three new products of Motorola's intelligent handwriting machine, the hardware configuration of A8 10 is not strong, and its functions are not much different from those of previous products. But because of its more fashionable appearance and cheaper market price than A 1200, it is still easy to be recognized by young consumers. As an upgraded version of Motorola's classic product A 1200 "Ming", A 1800 is a dual-mode dual-standby smartphone that supports the built-in GPS module. This machine not only supports GPS and A-GPS navigation, but also can send location information through SMS and MMS. In addition, Motorola A 1800 also has a 3 megapixel autofocus camera, an incoming call firewall and a business card scanning function. In appearance and operation mode, A 1800 still continues the design style and full-screen handwriting operation mode of A 1200. Of course, these are also the essence of "Ming" series mobile phones to attract so many consumers.

As one of the weapons in Motorola's Jedi counterattack campaign, A 1800, which supports dual-mode dual standby and GPS at the same time, is obviously a product for high-end business people, which can also be seen from the market price of this machine approaching 5,000 yuan. Of course, if the dual-mode dual-standby function doesn't work for you at all, you might as well continue to look forward to the listing of Motorola A 1600.

But as the best successor of A 1200, A 1600, which is closer to ordinary people than A 1800, is obviously accepted by consumers. After all, the dual-mode dual-standby function of A 1800 is only a function that few people can use. According to Motorola's official news, A 1600 will meet consumers in June, so consumers who have been waiting for its listing for a long time don't have to wait too long.

Built-in GPS navigation module, 3 megapixel autofocus camera, powerful business card scanning function, and intelligent handwriting technology that Motorola is proud of. Although the hardware configuration of A 1600 seems dull, these are enough for friends interested in A 1600. This machine is the latest representative of Motorola's "Ming" series A3000 released at CES in 2009, and it is also the first product in this series to adopt Windows Mobile 6. 1 operating system. The A3000 has a built-in Qualcomm MSM7206A processor with a main frequency of 528Mhz, a memory combination of 256MB ROM and 128MB RAM, and its hardware configuration belongs to the mainstream level in the field of smart phones at present.

In addition, the aircraft also has a GPS navigation module with built-in Mapbar Navi navigation software. Because of this, many friends are full of expectations for the arrival of this product. Although Motorola's products such as V3 and A 1200 have achieved considerable success in China, after that, Motorola's product strategy has not achieved due success. When the scalability of Linux was questioned and the UIQ platform gradually faded out of the market, Motorola wisely chose to shift the focus of their product development to the Windows Mobile platform. Q 1 1 and A3000 are the two most important products.

From1999-2008; From A6 188 to A 1600, nearly 20 Motorola handwritten mobile phones have forged a huge kingdom of smart handwritten mobile phones for us in ten years. From fashionable entertainment products to dual-mode business products, Motorola's handwritten mobile phone products cover a wide range of users. Although the launch time of three new Motorola handwritten products is slightly later than we expected, after introducing some fresh elements such as GPS navigation, dual-mode dual standby and fashionable appearance, new Motorola handwritten products including A8 10, A 1600 and A 1800 are fully capable of continuing the glory of motorcycle handwritten empire. Bet on Android

John Guare Ghergetta, vice president of Motorola and general manager of the international department of the Mobile Terminal Division, said: "In the past two or three years, Motorola's ups and downs in the mobile phone market were mainly due to the mistakes in grasping the technical trends, the most important of which was that the mobile phone platform strategy was very unclear, but now this problem has been solved." Abandoning the multi-platform route that has been implemented for many years is the biggest change in the direction of product strategy after Sanjay Jia took office. Previously, the operating system used by Motorola mobile phones mainly had three directions. One is the LinuxJava platform, which focuses on talking and entertainment. The second is UIQ platform (belonging to Symbian series), mainly concentrated in Europe; The third is WindowsMobile, which is mainly for the United States. In the new platform strategy, UIQ has been completely abandoned, and Google's Android, WindowsMobile and its own low-end mobile phone platform have become Motorola's new platform direction. Android, which has high hopes, is the object of all recent efforts. Motorola spent a whole year researching and developing on this technology platform.

John Gherghetta said: "The biggest advantage of this change is that we can launch products at a very fast frequency in the future. In the past three months, Motorola launched five new products based on Android platform. New products will be launched every month in the future. The previous model was to make a platform and user interface to launch a product, and then make a platform and then push a product, so that the upgrading of mobile phones took a long time, which was far from meeting the requirements of market competition. " Take the China market as an example. In 2007, Motorola only introduced 13 new models, while Samsung introduced 54 models and Nokia also introduced 37 models. Choosing Android platform is not an easy decision for Motorola. On the one hand, it has to give up a series of platforms that it has spent a lot of money to build, including Symbian, which has the highest market share at present. On the other hand, Android has only been launched for two years, far less mature and stable than other operating systems. Undoubtedly, this is a risky choice. However, the step-by-step strategy now has almost no chance. Only when you cross the rubicon will there be a miracle.

The most direct reason why Motorola chose Android is that this completely open platform from the bottom to the application layer will release the energy of the mobile Internet in the future, and its openness makes it possible to make the Internet mobile. Motorola launched a user interface called Moto Blur on Android phones. Internet applications based on social networks such as Twitter, Facebook, MySpace, Gmail and Yahoo are directly piled up on Moto Blur, and users can choose their commonly used social software on their mobile phones at will. John Gherghetta said: "By using the open platform of Android, we can not only get many applications developed by developers on the Google platform, but also other developers can apply them.

Only in this way can we bring rich experiences to users. In addition, because Android is also based on Linux platform, some functions of mobile phone products developed by Motorola on Linux platform, such as the very successful Ming series, can be transplanted to mobile phones on Android platform.

Betting on Android, giving up now and betting on tomorrow is also a last resort for Motorola. It can be said that Motorola has lost its skills in the current competition, and it can only be a slow death. Although the hot spots in the future are not completely clear, the new market will change the existing competitive landscape. Although there are many difficulties, at least there is a chance.