How to tell customers that our firm is good?

Lawyers should master ten points in communication with clients. For professional reasons, lawyers need to deal with all kinds of clients, from senior government officials to ordinary people. How do lawyers communicate with clients? How to communicate effectively with customers? This is not only a profound knowledge, but also a complex technology; It is not only the most direct mode of communication, but also the most effective marketing means. Conversation is the most direct and effective way of communication and marketing between lawyers and clients, the "soft power" of lawyers and the "light weapon" of lawyers. Lawyers should master the skills and methods of conversation and communicate effectively with clients. As a lawyer, you should learn to respect your client and be good at using polite language. Respect is mutual and relative. If a lawyer wants to gain the respect of his client, he must first learn to respect his client. Polite language is essential in daily work. Using polite language is not only respect for customers, but also respect for yourself. In addition to being elegant, well-dressed and steady, lawyers should also say polite words such as "hello", "please", "thank you", "you're welcome" and "it's okay", which is not only the embodiment of their own cultivation, but also the embodiment of their own cultivation. Lawyers must arrange their own time reasonably, such as talk time, study time, marketing time, evidence collection time, filing time, court session time, etc. Reasonable arrangement of time means saving time and improving work efficiency. The main purpose of talking with customers is to fully understand the case, grasp the customer's psychology, understand the customer's legal needs, make an objective judgment on the case, sign an agency agreement with customers, give customers necessary legal opinions or suggestions, and kindly remind potential legal risks. Talk to customers with a clear purpose, grasp the root of the problem and solve it as soon as possible, instead of fighting a "protracted war" and delaying time. As a lawyer, you should learn to listen patiently and show interest in the conversation. Being able to speak is a lawyer's basic skill and a magic weapon to win. However, on some occasions, lawyers must obey. Because, for customers with legal needs, they are full of grievances. Lawyers should encourage clients to talk more and make necessary records. Obedience requires patience and perseverance. Lawyers should stimulate the client's desire to speak and let the client "get it off his chest" so that lawyers can fully understand the case. When a client complains to us, the lawyer should not look around and be absent-minded, but should show great interest in the time, place, reason, relevant evidence and handling results of the conversation.

As a lawyer, you should learn to put yourself in the other person's shoes. As the saying goes: "Nothing goes to the Three Treasures Hall." Since the customer found us, he must be in a hurry. If the client comes to the lawyer's office, let the client sit down first, don't worry, talk slowly and carefully, and pay attention to protecting the client's business secrets and personal privacy. During the conversation, the parties will go into a rage and even cry when they talk about the sad place. Lawyers should let their clients relax and show their understanding and sympathy. After the customer's mood is stable, let the customer speak slowly. Lawyers are human beings, so don't think that they are insensitive and hypocritical just because they are used to the tragic experiences of their clients. Lawyers should not only win with professional legal services, but also stand in the customer's perspective, think about the customer's thoughts and worry about the customer's urgency, so that the customer can find the object to talk to and the entrusted lawyer. As a lawyer, we should learn to be grateful and create an equal communication atmosphere. As a lawyer, you should be grateful, don't flatter yourself and don't underestimate your clients. Treat customers as your own customers, don't perfunctory customers, don't treat customers as fools. No matter how small the customer's business is, it must be a big deal. Lawyers should put themselves in a correct position and create an equal communication atmosphere for their clients. Eliminate customers' fear, frustration and helplessness, and let customers treat lawyers as friends. A successful talker can grasp the rhythm of communication well, put himself in the customer's shoes and close the distance with the customer. Make your expression, tone, volume, rhythm and gestures consistent with each other, and even try to keep a balance with customers. For example, sitting side by side has more psychological resonance than sitting opposite, which is more likely to cause * * *. Sitting straight is more respectful to customers than sitting sideways. As a lawyer, you should learn to observe what you say and judge each other's temperament and character. The pattern and rules of conversation between lawyers and clients are not immutable. As the saying goes, "What songs are sung in the mountains". Lawyers should adopt different ways of talking to different clients. A good lawyer is not only a person who can speak and obey, but also a person who can observe and judge. Lawyers should make different judgments according to different clients and different cases, and provide appropriate legal services for clients. When a lawyer talks with a new client, he should listen patiently and "prescribe the right medicine"; When talking with old customers, lawyers should be concise and make a long story short; When talking with young clients, lawyers should weigh the pros and cons and be straightforward; When a lawyer talks with an elderly client, he should slow down and listen to the client slowly; When talking with business owners, lawyers should stand in the perspective of enterprises to avoid risks, increase profits and resolve contradictions for enterprises; Lawyers should talk to ordinary people in an easy-to-understand way, so that customers can understand; Lawyers should use French when talking with learned people, and pay attention to the content and effect of the conversation; When lawyers talk to clients with general education, they should talk to clients and show sympathy for them.

7. As a lawyer, you should learn to solve problems and find answers from the eyes of the clients. As the saying goes, "the eye is the window to the soul" and "the eye is a mirror". An experienced lawyer can read clients' minds at a glance and know their real thoughts. Although lawyers are not psychologists or consulting experts, as a profession dealing with people, lawyers need to have the ability to solve problems and practice obedience. Eyes play an important role in nonverbal communication. Eyes can best express customers' thoughts and feelings and reflect customers' emotions. When customers are happy, their eyes are sharp; When the customer is sad, his eyes are dim; When the customer's attention is focused, his eyes can't be taken away; When the customer is surprised, he is shocked ... the customer's eyes are a portrayal of the customer's true psychology. Lawyers can understand the real thoughts of customers and find the answers to questions through subtle changes in their eyes. As a lawyer, you should learn to be modest and prudent and leave a deep impression on your clients. Lawyers, as professional legal workers, are the "protagonists" of the conversation. However, in the face of confidences from clients, they should learn to be modest and prudent, not be smart, not speak first, and guide and encourage clients to express all their inner feelings. The customer's impression and evaluation of the lawyer is not because of how much work and sweat the lawyer has done behind the scenes, but depends on the customer's first impression of the lawyer and the dialogue with the lawyer. Lawyers must keep a modest, cautious and serious attitude, so as to leave a deep impression on their clients. 9. As a lawyer, you should learn to be reserved and don't cater to it just to cope. As a professional legal worker, a lawyer should be obedient and have reservations about legal issues. Respecting the customer's conversation does not mean catering to the customer's point of view; Sympathy for customers' experiences does not mean that you don't cherish your intellectual labor. As a client, as a party in litigation or non-litigation legal affairs, due to the lack of legal knowledge and some motives, what the client said is often one-sided and exaggerated. Lawyers should not be swayed by their clients' emotions, and should not be blinded by fantasies. Lawyers, as listeners and talkers, should respect their clients while maintaining their professionalism and personality charm, "filter" their clients' conversations, keep the main and true information and remove irrelevant information. Don't give up your position in order to cater to customers, always keep the passion of fighting, remain skeptical and keep the necessary content.

10. As a lawyer, you should learn to adjust measures to local conditions and create a good conversation environment. Effective communication must have a good communication environment, such as the choice of time and place for conversation. Lawyers should consciously create a good conversation environment for their clients. The same customer, the same case, will have different conversation effects due to different conversation environments. For example, lawyers receive clients in the office, and the conversation environment will be better. Talking in the office, customers will have a deeper understanding of the law (such as the office environment, cultural atmosphere, the size of the law firm, team strength, etc.). ) and have high credibility with lawyers; On the other hand, if lawyers meet customers in non-office places such as KFC, McDonald's and Starbucks, it will cause more informality and distrust of customers, and it will be more difficult to communicate with customers. It is best for lawyers to talk to clients, or clients to talk to lawyers during working hours. If it is night, weekend or holiday, lawyers should try to avoid it. If there are no special circumstances, the lawyer should arrange the conversation time on the working day. This is not only respect for customers, but also respect for yourself. Lawyers should not work for the sake of work, but should make good use of certain methods and skills to make communication more effective. Great things in the world must be done in the details. "A lawyer is a meticulous job and must not be careless. He must do the details well and leave no dead ends. Lawyer is a conscientious job, and his work is more behind the scenes than before. He is intangible and needs a lawyer to live up to his conscience. Effective communication is not only a knowledge, but also a technology. Lawyers must pay attention to the occasion, master the sense of proportion, grasp the rhythm of conversation, create a communication atmosphere, and be a successful communication expert and marketing expert.

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Lawyers communicate with clients.

Lawyers should master ten points in communication with clients.

For professional reasons, lawyers need to deal with all kinds of clients, from senior government officials to ordinary people. How do lawyers communicate with clients? How to communicate effectively with customers? This is not only a profound knowledge, but also a complex technology; It is not only the most direct mode of communication, but also the most effective marketing means.

Conversation is the most direct and effective way of communication and marketing between lawyers and clients, the "soft power" of lawyers and the "light weapon" of lawyers. Lawyers should master the skills and methods of conversation and communicate effectively with clients.

1. As a lawyer, you should learn to respect clients and be good at using polite language.

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Respect is mutual and relative. If a lawyer wants to gain the respect of his client, he must first learn to respect his client. Polite language is essential in daily work. Using polite language is not only respect for customers, but also respect for yourself.