Customer Manager's Skills and Points for Attention in Visiting Customers

To be an account manager, especially a face-to-face salesman, you must master certain visiting skills. Without certain skills, how can you sell without customers? Therefore, I have compiled an article for you about the skills of account managers to visit customers. I hope you will like it.

customer manager's skills in visiting customers

Be prepared before the visit. First of all, the account manager should set the visiting goal, analyze the customers who are going to visit, understand the key customers and general customers, and make different visiting strategies according to the different business conditions, personalities and habits of customers. Secondly, we should fully understand the company's recent sales policy, the characteristics of new products and the relevant information of customers to be visited this time, and check whether the visiting materials to be brought are complete. Before visiting customers, account managers should also check their own clothes. Dressing is the first goal that customers see, and proper dressing can make customers feel relaxed.

use body language skillfully. Account managers should skillfully use some body language before talking with customers. Walking: the walking style of the account manager will become an important indicator of customer recognition, and customers can see their self-confidence from the walking of the account manager. Smile: Smile is like a good medicine, which can infect everyone who comes into contact with it. No customer will have a good impression on an account manager who is always frowning and frowning. An account manager who can meet people with a smile and make customers feel happy is the easiest to win the favor of customers. Account managers should use smiles to enhance customers' feelings for you and close their relationship. Handshake: Handshake can also express the trust, confidence and ability of the account manager. Of course, some places are not suitable for shaking hands, and some customers are unwilling to shake hands. Therefore, in order to avoid embarrassing situations with those customers who are unwilling to shake hands, the account manager can keep his right arm slightly bent on his side and be prepared when the other party reaches out.

create a relaxed and harmonious opening atmosphere. Before the customer opens his mouth, the account manager should first greet the customer in a friendly tone. The way of greeting depends on many aspects, and the environment of meeting also affects the way of greeting of the account manager. If you remember the name and address of the customer, it would be best. In the first few words of talking with customers, the account manager had better not talk about work and business, such as? How is the wine selling recently? Do certain brands of wine sell well? These face-to-face words will easily make customers think that the account manager is visiting to talk about business, and there is nothing else to say. Creating a good opening atmosphere is easy to close the distance with customers.

precautions for the account manager to visit customers and talk

problems that should be paid attention to when talking. Account managers should pay attention to the following points when talking with customers:

1. The conversation should be combined with the customer's reality, not boasting or rambling, but trying to let the customer talk and be a patient listener; Don't break your word. Talk should be consistent with words and deeds, and it is not easy to make promises to customers, but the promises made must be put into action. A breach of contract and destruction of the letter may affect the effect of the visit and even the sales work of the enterprise. It is forbidden to ask about each other's privacy. Customers don't like others to talk about their privacy and taboo topics. Account managers should avoid talking about customers' privacy intentionally, which will make customers feel disgusted.

2. Combine your mouth, hands and eyes. In addition to talking with customers, you should also observe with your eyes to see the rate of wine at the customer's counter and the inventory of wine, and then record the information such as market conditions, sales trends, customer needs, customers' suggestions on the company and services in writing in time. In addition, you can also take the initiative to put labels for customers, organize counters, beautify the store, help clean up, and do something you can. Subtle service will often impress customers and deepen the impression on visitors, which will play a role? Silence is better than sound? The effect of inadvertently set up a good image for the enterprise.

3. Make customers feel superior. Everyone likes other people's compliments, and everyone likes to listen to nice words, and customers are no exception. Most customers live an ordinary life and are usually under pressure from different aspects. They all want to try the taste of being superior to others. For those customers who sell well and can actively cooperate with the company's work, account managers should learn to affirm their work, praise their performance and praise their proud things. A few words of praise and compliment will make them feel superior, thus improving their sales enthusiasm and confidence. When the customer's sense of superiority is satisfied, the distance between them will be closer, which will make the cooperative relationship between the two sides take a big step forward.

Precautions for business visits

1. Make an appointment with the other party before visiting

Lulu made an appointment with the other party a week ago, so she went to visit directly on the same day. However, the other party forgot the appointment and went out, and Lulu was very angry.

actually, you can't just blame each other for this. Although an appointment will be made in advance, it is also proper etiquette to call the day before the visit to confirm it.

Therefore, even if you made an appointment a week ago, you should call again the day before to confirm it. Is there any change in the appointment for tomorrow?

You may forget to meet you because the other person is too busy at work or has made other appointments. Therefore, it is very important to confirm it the day before the visit. Moreover, the other party may be happy with your care. It is one of the basic etiquette to make an appointment in advance before visiting customers. A sudden visit to a customer's company may cause inconvenience to the other party. If the other party is not here, it is a waste of time.

2. Don't be late for a visit.

If you visit other companies, but arrive later than the scheduled time, it is easy for the other party? You can't have important business talks with people who don't keep time? The idea, and leave a bad impression.

observing the agreed time is the basic principle of business dealings. It is most appropriate to arrive at the opposite company five minutes in advance.

3. Be courteous

When you arrive at the other company, you should take off your coat or scarf first, and then say to the front desk staff:? I'm an employee of XXX company. My name is XXX. May I speak to Mr XXX in XXX department, please? . At this point, you should also tell the other party whether you have an appointment in advance.

In addition, if the company name is difficult to hear clearly, or your name is rare, you can hand out your business card to the receptionist. The receptionist will contact the person in charge for you after reading the business card.

When the receptionist is away, you should give your company name and your last name to the person who came out first, and ask him to get in touch with the other party. If there is no counter, you should take the initiative to talk to the person closest to the office entrance. Ask him to help contact.

It is especially important to note that even if you see the person you are looking for indoors at the door, don't call him loudly, or rush into the room recklessly. We should ask people nearby to convey it in a respectful manner as far as possible in a way that does not hinder others.

4. In the other party's reception room, you should sit in the next seat

Remember, when you go to visit other companies, you should sit down. The person who takes you to the reception room will ask you to sit down, but you must refuse. When waiting in the reception room, you should sit on the sofa. Sit gently on the edge of the sofa, with your back straight, your legs not rolled up but neatly together. When the sofa is low, the legs should be slightly biased to one side of the lower seat.

Xiao Q and Xiao A, novices in the workplace, go to a company to discuss business. Xiao Q and Xiao A were arranged to wait in the reception room because the person in charge of the negotiation was temporarily occupied. Since arriving in the reception room, Xiao Q and Xiao A have started chatting. From talking about football to cars, the two enjoyed it. As everyone knows, the person in charge of the other party has already stood behind them with a black face.

Newcomers in the workplace should remember an iron discipline: chatting in the reception room is absolutely forbidden.

Although the reception room feels like a secret room, sometimes the sound in the reception room can be clearly transmitted to the outside. How would you feel if the staff of the company heard that you were chatting? Whether this kind of small talk is work-related or private, it is impolite.

6. Smile when greeting.

Greeting is very important, and everything will be fine just by saying the greeting.

If your voice is too low or you bow your head as if you want to avoid the other person's sight, it will make the other person very embarrassed because he doesn't know what you are talking about, which may have the opposite effect. It is better not to say hello than to say hello like this.

When greeting, you should speak clearly and be full of energy. You don't want to raise your voice, just use the volume that the other person can hear clearly and pronounce it as clearly as possible.

Of course, I hope you can smile while greeting each other. Otherwise, no matter how clear your voice is, it will be in vain if you keep a straight face. And smile when greeting, and you can avoid emotional tension.

7. After the business visit, you should report to your boss.

Early in the morning, Xiao Zheng, a newcomer in the workplace, was invited to the office by his boss.

the boss asked Xiao Zhang: Have you been to XXX company to meet XXX?

Xiao Zhang: I saw it yesterday. So-and-so has promised to cooperate with us. ?

the boss asked with a gloomy face. Why didn't you tell me when you came back to the company yesterday? Just now, the representative of somebody else's company said that he would come over to discuss specific matters. I still don't know anything and have no preparation at all. ?

even after the business visit, you can't relax. We should inform the relevant departments of the matters decided in the business visit as soon as possible and make necessary preparations.

If you need to reply, you should discuss with your boss, or ask the person in charge, and reply to the other party as soon as possible. Follow-up work after business visit will affect future business contacts. Therefore, we should do a good job of follow-up in line with the mentality of business relations.

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