SMS Marketing Skills of SMS Marketing Platform

For example: 1. Don't send promotional messages frequently.

It is an ideal skill to send short messages in groups by mobile phone, but don't send them repeatedly, let alone send "spam messages". This kind of short message will make people feel disgusted, so we should organize short reputation words concisely. Short and humorous words will leave a better impression on readers. For example, hotels, KTV, real estate services or other leisure and service enterprises usually have a lot of reservation, reservation and consultation calls. Send greetings and blessings to customers on holidays, and customers will leave a good impression on you. Enterprises that implement membership operation will stop short message communication with customers and leave a good impression on customers. When they have consumption ideas, they may think of enterprises first!

For example: 2. Service and sales information.

Repeated phone calls and door-to-door "harassment" often make customers feel annoyed, and a humorous short message can make them feel closer and more familiar with you and your business; If mistakes are made, or mistakes are made in services and products, an honest and guilty message will make customers trust the enterprise more; Using verbal skills and breaking the frozen relationship with short messages will make us closer and the Lord will invent more opportunities for contact. This group will send their best customers by SMS, and send them discounts and holiday greetings, which will be better than others, and will not send dross and advertising messages.

Example: 3. The sending object is highly targeted, and the short message effect will be better!

Many companies usually accumulate a lot of wavering customers. When the holiday comes, your customers may be thinking about arranging their own trips. When they receive greeting messages about related content, they will feel very cordial and will also affect their consumption choices. When sending mass messages by mobile phone, we should pay attention to the skills of using words when sending mass messages. Most of them should think from the perspective that "I" is the person who receives information. First of all, we should make short messages readable and intimate, and the oral application of short messages should be complex, easy to understand and accurate, so that people who receive short messages feel that they are all useful short messages. Although many people will happily accept short messages of daily humanistic care such as holiday greetings, wishes, weather and concern, we should also pay attention to language expression to make readers feel readable, so as to impress readers. Suppose the company is engaged in preferential activities, which will be more attractive to customers.

Exodus: 4. Don't forget that appellation and signature are also very important.

Increasing respect for the content of each person you want to send will make your message more humane and friendly. The message contains the signature of the enterprise, which is a kind of respect for the person who received the message. Assuming that the customer has arranged it, the effect will be even worse.

Example: 5. When sending text messages by mobile phone, the words should be concise, accurate and humorous.

Long articles can make people feel interesting and unreadable. The information of humanistic care, wishes and greetings is combined with enterprise information, and only those who receive the information are willing to accept it will have an effect. Such customers are also very concerned about such information, which will affect their consumption choices. Such news should be equipped with service hotline, reservation hotline, reservation hotline and other contact information, which not only affects their consumption choices, but also is very convenient for customers. The following explains the effects that should be paid attention to when sending messages.

Example: 6. Holiday greetings,

You only need to convey information effectively and accurately, and it is not appropriate to send text messages to customers for the same thing many times.