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What are the methods for handling auto insurance objections?
The usual response sequence is as follows:
Discover customer needs
Customer needs are discovered
Introduce product features or services
p>
When a customer is cold and ignores you: Use a series of closed questions to explore his needs.
When the customer expresses objection: a solution to the problem should be proposed immediately.
When customers show skepticism: Give examples to prove the advantages of the product. < /p>
2. Transfer: transfer customers’ focus, guide customers to pay attention to our advantages, and deal with customers’ doubts
3. Push: push customers to complete transactions. Communication without push means always dealing with customers. Objections
(3) Four techniques for overcoming objections
Technique 1: Avoiding questions and disrupting the audio-visual method. You can use this method when you don't know how to answer.
Response: Yes, Miss Gu, I understand, but I want to add that our financial plan is not a savings product, and every dollar you save can be guaranteed and you will have a certain 3.5% fixed investment income...
Tip 2: Transform "If it's not A, then B" into "asset allocation". Suitable for investors to compare different types of products
For example: insurance has a protection function and cannot be replaced by any other product. Insurance is not inferior to other products in terms of long-term investment returns. It is unreasonable for most people to compare the sure returns of insurance with the uncertain returns.
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